CUPRA and Italian eyewear brand L.G.R Introduce Trio of Stylish Sunglasses in Their Second Collaborative Collection

CUPRA and Italian eyewear brand L.G.R Introduce Trio of Stylish Sunglasses in Their Second Collaborative Collection

(IN BRIEF) CUPRA has partnered with Italian eyewear brand L.G.R for the second time to unveil a new eyewear collection. The collaboration features three sunglasses models: Tribe, Reunion Metal Explorer, and Nomad II, each embodying the unique design perspective and bold attitude of both brands. Crafted in Italy with high-quality materials, the sunglasses offer contemporary style and cutting-edge innovation.

(PRESS RELEASE) MARTORELL, 26-Jul-2023 — /EuropaWire/ — L.G.R for CUPRA presents three models: Tribe, Reunion Metal Explorer, and Nomad II. Designed and crafted in Italy, L.G.R builds each frame using high quality materials by hand from start to finish.

Tribe: A Double Bridge Aviator with a Refined and Bold Design

The Tribe is the ideal companion for any occasion. Exuding a sophisticated yet daring aesthetic with its double bridge aviator design crafted from lightweight metal, the glasses seamlessly blend style and comfort.

Reunion Metal Explorer: The Evolution of an Icon

A new iteration of the iconic Reunion model by L.G.R, the Reunion Metal Explorer is a modern take on the timeless aviator. Boasting a fusion of lightweight metal and cellulose acetate, it offers a perfect balance between style and utility.

Nomad II: A Bold and Contemporary Evolution

With its hexagonal metal frame, thin temples, metal brow bridge, and hand-polished acetate rims, the Nomad II model represents a bold and contemporary evolution of the iconic aviator design. The eyewear presents a reinterpretation of a classic, allowing wearers to make a statement without going unnoticed.

“L.G.R and CUPRA are introducing the new generation of products to the world  and the fusion of L.G.R’s artisanal craftsmanship and CUPRA’s innovative spirit has resulted in a collection that captures the essence of both,” said Sven Schuwirth, COO at CUPRA. “These sunglasses are more than an accessory; they’re an evocative statement of intent that combines the vision that both brands share.”

“This partnership represents an exciting fusion of two worlds, where the artistry of eyewear meets the cutting-edge embodiment of automotive innovation. Just as our meticulously handcrafted frames enhance the wearer’s style and vision, CUPRA vehicles redefine the boundaries of performance and design on the road. Together, we embark on a journey of shared passion and a relentless pursuit of excellence. Get ready to embrace the freedom to see and be seen in a whole new light,” said Luca Gnecchi Ruscone, founder and CEO of L.G.R

The collection is now available via  L.G.R and CUPRA dealers.

Media Contact:

Arnaud Hacault
Head of Product Communications
T / +34 659 134 804
arnaud.hacault@seat.es

Andrea Santos
Product Communications
T / +34 689 560 095
andrea.santosmartorell@seat.es

SOURCE: SEAT, S.A.