(IN BRIEF) SEAT S.A. has appointed Sven Schuwirth as the new Executive Vice-President for Sales and Marketing, overseeing both SEAT and CUPRA brands, starting from February 1, 2024. This appointment marks a natural progression in Schuwirth’s career at SEAT, where … Read the full press release
(IN BRIEF) CUPRA has been awarded the 2023 Effectiveness Grand Prize by the Spanish Association of Advertisers (AEA) for its advertising and communication strategy developed in collaboration with &Rosàs and PHD Media since its launch in 2018. Additionally, CUPRA received … Read the full press release
Posted in Automotive, Awards, Business, Industrial, Management, Media, News, Spain, Technology
Tagged 2023 Effectiveness Grand Prize, Awards, CUPRA, Innovative Brand Strategy, SEAT, Sven Schuwirth
(IN BRIEF) CUPRA has partnered with Italian eyewear brand L.G.R for the second time to unveil a new eyewear collection. The collaboration features three sunglasses models: Tribe, Reunion Metal Explorer, and Nomad II, each embodying the unique design perspective and … Read the full press release
Posted in Apparel, Fashion & Beauty, Automotive, Business, Industrial, Italy, Management, News, Spain
Tagged CUPRA, fashion, L.G.R, Luca Gnecchi Ruscone, Nomad II, partnership, Reunion Metal Explorer, SEAT, sunglasses, Sven Schuwirth, Tribe
(IN BRIEF) SEAT S.A. and its brands SEAT, CUPRA, and SEAT MÓ have expanded their partnership with Catorce/DDB, a Barcelona-based creative agency. Catorce/DDB will continue as the global creative agency for the automotive company under a new three-year contract starting … Read the full press release
Posted in Automotive, Business, Industrial, Management, Marketing, News, Spain
Tagged &Rosàs, Catorce/DDB, creative agency, CUPRA, Jordi Rosàs, José Maria Roca, Juan Carlos Ortiz, partnership, SEAT, Sven Schuwirth
(IN BRIEF) CUPRA has unveiled Metahype, a virtual island in the metaverse designed for brands, creators and communities to collaborate and live emotional experiences. The innovative platform was presented at CUPRA’s Exponential Impulse event in Berlin and is made up … Read the full press release
Posted in Automotive, Management, News, Spain, Technology
Tagged CUPRA, Metahype, Sven Schuwirth
A range of digital offerings make it easier to access new and used cars Rollout of online reservation system in European markets In Germany: online platform for purchasing new cars from dealer stock (PRESS RELEASE) INGOLSTADT, 27-May-2020 — /EuropaWire/ — … Read the full press release
Posted in Automotive, France, Germany, News, Retail
Tagged AUDI AG, car dealer, car sales, coronavirus, COVID-19, digital solutions, digitalization, e-commerce solutions, Martin Wallenborn, Sven Schuwirth
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