Category Archives: Marketing

Marketing Press Releases & News distributed via EuropaWire

DerbySoft Expands Metasearch Coverage for Hotels Around the World

(PRESS RELEASE) DALLAS, Texas, U.S.A., 24-Jun-2020 — /EuropaWire/ — DerbySoft, the leader in high-performance digital marketing and distribution services for the hotel industry, today announced the launch of DSCP, a new solution for hotels and agencies to reach missing or … Read the full press release

Palette Life Sciences Announces European Distribution Expansion for Deflux® and Solesta® for More Than Twenty Countries Through Five Leading Distributors and Direct Sales Effort

(PRESS RELEASE) STOCKHOLM, SWEDEN / SANTA BARBARA, CALIF., USA, 15-Jun-2020 — /EuropaWire/ — Palette Life Sciences, a fully integrated global life sciences company dedicated to improving patient outcomes, today announced global distribution expansion for two of Palette’s products, Deflux and … Read the full press release

First Infront Leadership Award goes to Tappara ice hockey club CEO Mikko Leinonen

(PRESS RELEASE) GOTHENBURG, 2-Jun-2020 — /EuropaWire/ — Sports marketing company Infront, part of Wanda Sports Group, toghether with The Alliance of European Hockey Clubs (E.H.C.) have announced the first winner of the inaugural Infront Leadership Award – Mikko Leinonen, CEO … Read the full press release

Drive-in theatres: German TV channel SAT.1 and SEAT host live concert of pop star Tim Bendzko

(PRESS RELEASE) MARTORELL, 18-May-2020 — /EuropaWire/ — Spanish automaker SEAT in partnership with the first privately owned TV network in Germany SAT.1 announced they hosted an exclusive live concert with the German pop star Tim Bendzko that was organised as … Read the full press release

Vitesco Technologies wins “Brand Design” and “Digital” categories at the Automotive Brand Contest 2020

(PRESS RELEASE) REGENSBURG, 4-May-2020 — /EuropaWire/ — Vitesco Technologies took home two awards for its all-new brand identity. The company was declared the winner in both the “Brand Design” and “Digital” categories in the prestigious Automotive Brand Contest 2020 design … Read the full press release

Mono Solutions hires Chief Product Officer

(PRESS RELEASE) COPENHAGEN, 4-May-2020 — /EuropaWire/ — Mono Solutions has recruited Olivier Gerey-Bak as Chief Product Officer (CPO) and welcomes him as the newest member of the Executive Management team effective as of May 1, 2020. As part of Mono’s … Read the full press release

Hairdressers United: Henkel Beauty Care Professional presents the first 24hr global online hair charity festival

(PRESS RELEASE) DÜSSELDORF, 29-Apr-2020 — /EuropaWire/ — Henkel Beauty Care Professional is proud to present the first 24hr global online hair festival — Hairdressers United, broadcasting on the 5th of May. In a celebration of solidarity with the hairdressing industry, … Read the full press release

RCH Embark on Lasting Partnership with Culinary Institute JRE

An exceptional business alliance in retail (PRESS RELEASE) TREVISO, Italy, 29-Apr-2020 — /EuropaWire/ — RCH continues to champion the highest level of restaurateurism by forming an alliance with Jeunes Restaurateurs d’Europe (JRE), one of the world’s most prestigious culinary institutes. … Read the full press release

BMW Motorrad unveils its TikTok account aiming at Generation Z

BMW Motorrad unveils its TikTok account aiming at Generation Z

(PRESS RELEASE) MUNICH, 20-Apr-2020 — /EuropaWire/ — BMW’s motorcycle brand BMW Motorrad has announced it has launched its account [https://www.tiktok.com/@bmwmotorrad] on TikTok platform. TikTok is particularly popular among 16-24 year olds (Generation Z) and reached one billion active monthly users … Read the full press release

CASA SEAT celebrates Saint George’s Day with a virtual rose designed exclusively by Conrad Roset

(PRESS RELEASE) MARTORELL, 20-Apr-2020 — /EuropaWire/ — CASA SEAT launches an initiative to commemorate Saint George’s Day and is helping people celebrate and enjoy this important date in a participatory and innovative way. Through the CASA SEAT website at no … Read the full press release

EBU announces the appointment of Glen Killane as Executive Director of Eurovision Sport

(PRESS RELEASE) GRAND-SACONNEX, Switzerland, 9-Apr-2020 — /EuropaWire/ — EBU announces the promotion of Glen Killane to the role of Executive Director of Eurovision Sport. He succeeds Stefan Kürten, who announced in December that he will leave the EBU in June … Read the full press release

Chief Commercial Officer joins Mono Solutions

Kim Mortensen joins Mono Solutions

(PRESS RELEASE) COPENHAGEN, 31-Mar-2020 — /EuropaWire/ — Mono Solutions announces that Kim Mortensen has joined the Executive Management team as Chief Commercial Officer (CCO) effective March 16, 2020. The Executive Management team is excited to onboard a Chief Commercial Officer … Read the full press release

CLAAS opens first CLAAS Harvest Centre in Eastern India

(PRESS RELEASE) HARSEWINKEL, Germany, 17-Mar-2020 — /EuropaWire/ — CLAAS in India opened one of its kind CLAAS Harvest Centre at Memari, West Bengal. The inauguration was attended by Dr. Jens Oeding, President Region Asia, CLAAS KGaA and Mr. Jay Singh, … Read the full press release

MAHLE names new Head of Corporate Communications/Public Relations Manuela Höhne

(PRESS RELEASE) STUTTGART, 11-Mar-2020 — /EuropaWire/ — Automotive parts manufacturer, MAHLE, announces the appointment of Manuela Höhne as the new Head of Corporate Communications/Public Relations. Manuela will take up her new position on April 1, 2020 and will report to … Read the full press release

European Customer Data Platform Industry Grows Quickly Despite Limited Funding: CDP Institute

CDP Institute Logo New

(PRESS RELEASE) SWARTHMORE, PA, U.S.A., 9-Mar-2020 — /EuropaWire/ — Europe’s base of home-grown Customer Data Platform vendors grew rapidly in 2019, according to the CDP Industry in Europe 2020 report from the Customer Data Platform Institute. The number of vendors … Read the full press release

Bentley Motors to unveil the two-seat Grand Tourer Bentley Mulliner Bacalar on Tuesday 3 March

(PRESS RELEASE) CREWE, England, 2-Mar-2020 — /EuropaWire/ — Bentley Motors to unveil the Bentley Mulliner Bacalar at a digital press conference on 3 March 2020 at 08:30am GMT. The Bentley Mulliner Bacalar is exquisitely hand-built by the oldest coachbuilder in … Read the full press release

Infront and IBU extend partnership until 2029/30 season

(PRESS RELEASE) ZUG, 20-Feb-2020 — /EuropaWire/ — Infront extends partnership with International Biathlon Union (IBU) for further eight years. Infront will continue as the exclusive marketing partner of IBU until the 2029/30 season. The first agreement was signed in 1994 … Read the full press release

Consolidation Looms for Fast-Growing Customer Data Platform Industry: CDP Institute Report

CDP Institute Logo New

(PRESS RELEASE) SWARTHMORE, PA, U.S.A., 11-Feb-2020 — /EuropaWire/ — Established Customer Data Platform vendors prepared for industry consolidation even as new firms entered industry during the second half of 2019, according to the CDP Institute’s semi-annual Industry Update. The industry … Read the full press release

RCH To Present New Smart ECR, Robust and Vintage POS Systems at EuroShop 2020

(PRESS RELEASE) TREVISO, Italy, 27-Jan-2020 — /EuropaWire/ — This February (16-20), RCH Group will be exhibiting at EuroShop, the world’s largest trade fair for retail investment requirements. On booth #G49 in Hall 6 the company will introduce a number of … Read the full press release

RTL Group’s Divimove aims at the DACH market with the acquisition of German based influencer network

RTL Group's Divimove aims at the DACH market with the acquisition of German based influencer network

(PRESS RELEASE) BERLIN/COLOGNE, 24-Jan-2020 — /EuropaWire/ — The largest online video firm in Europe and subsidiary of RTL Group, Divimove GmbH is acquiring Tube One Networks, specialized in social media and influencer marketing. The Cologne-based German agency boasts some 300 … Read the full press release

SEB names its first Global Creative Director

(PRESS RELEASE) STOCKHOLM, Sweden, 9-Jan-2020 — /EuropaWire/ — SEB announces the appointment of Mathias Appelblad as Global Creative Director. The newly created role will help manage the brand’s journey into the future. Mathias, a seasoned creative, has strong credentials in … Read the full press release

Infront and Ski Association of Japan extend international media rights to FIS World Cup

(PRESS RELEASE) ZUG, Switzerland, 9-Dec-2019 — /EuropaWire/ — Infront and the Ski Association of Japan extend the international media rights to all FIS World Cup events. The new agreement is for another five years, running until the end of 2025/26 … Read the full press release

Vodafone reduces its plastic waste with the roll out of new initiatives

(PRESS RELEASE) BERKSHIRE, UK, 6-Dec-2019 — /EuropaWire/ — Vodafone replaces the standard credit card-sized SIM holder with a new half-sized format as part of its commitment to reduce its use of all non-essential plastics. This move reduces the amount of … Read the full press release

eurid.eu unveils 2019’s .eu Web Awards competition winners

eurid.eu unveils 2019's .eu Web Awards competition winners

(PRESS RELEASE) BRUSSELS, 21-Nov-2019 — /EuropaWire/ — EURid, the non-profit organisation responsible for the .eu, .ею and .ευ top-level domains has just announced this year’s winners of its .eu Web Awards competition. The 2019 .eu Web Awards winners are coming … Read the full press release

From SDK to interface: AppMetrica introduces fully redesigned crash reports

No one likes it when an app crashes. And that’s putting it mildly. Crashes fray the nerves of users and developers alike. Errors in code degrade the user experience and, as a result, affect conversions. Crash analytics are essential for … Read the full press release

Intesa Sanpaolo provides better support to the internationalisation of Italian companies with the creation of Exetra

(PRESS RELEASE) MILAN, 11-Oct-2019 — /EuropaWire/ — Intesa Sanpaolo announces the establishment of a trading company specialising in the purchase and sale of Italian products abroad. Exetra aims to accelerate the internationalisation process of Italian companies by promoting ‘Made in … Read the full press release

Il noto Brand di Prodotti Promozionali Personalizzati National Pen lancia il Nuovo Sito Italiano

Un’esperienza di navigazione tutta nuova e tante soprese per i Clienti National Pen (PRESS RELEASE) DUBLIN, 7-Oct-2019 — /EuropaWire/ — National Pen lancia il nuovo sito internet Italiano ora disponibile all’indirizzo www.pens.com/it/ che sostituirà completamente quello precedente www.penseurope.com/it/. Il cambio … Read the full press release

Un nouveau look pour Universal Pen relançant son site Web de produits de marque promotionnels

L’entreprise lance son site Web redesigné en France pour améliorer l’expérience client (PRESS RELEASE) DUBLIN, 7-Oct-2019 — /EuropaWire/ — Universal Pen a récemment redesigné et relancé son site Web Français passant de www.penseurope.com/fr/ à www.pens.com/fr/. Les clients français remarqueront que … Read the full press release

Levira and Pixellot Introduce AI-automated Sports Production to All Estonian and Latvian Basketball Leagues

Starting this season, all games from the men and women Estonian and Latvian leagues will be broadcast on television and streamed over the web (PRESS RELEASE) TALLINN, Estonia, RIGA, Latvia & TEL AVIV, Israel, 25-Sep-2019 — /EuropaWire/ — AS Levira, Estonia’s … Read the full press release

VIAJES: LOS 5 DESTINOS MÁS BARATOS PARA ESCAPADAS URBANAS

Málaga encabeza la lista de destinos con mejor relación calidad-precio para escapadas urbanas (PRESS RELEASE) MALAGA, 20-Sep-2019 — /EuropaWire/ — Los destinos que ofrecen la mejor relación calidad-precio dependen en gran medida de cuánto se gastas cuando se llega allí. … Read the full press release