Tag Archives: CUPRA

CUPRA Simplifies Electric Vehicle Charging with In-Car App and Charging Map

(IN BRIEF) CUPRA introduces an innovative in-car system, the CUPRA Charging Map, to streamline the charging experience for CUPRA Born drivers across Europe. Integrated into the vehicle’s infotainment display, the app provides real-time data on 620,000 charging points in 27 … Read the full press release

SEAT S.A. Appoints Sven Schuwirth as Executive Vice-President for Sales and Marketing, Overseeing SEAT and CUPRA Brands

(IN BRIEF) SEAT S.A. has appointed Sven Schuwirth as the new Executive Vice-President for Sales and Marketing, overseeing both SEAT and CUPRA brands, starting from February 1, 2024. This appointment marks a natural progression in Schuwirth’s career at SEAT, where … Read the full press release

CUPRA and Wilson Introduce Revolutionary LT Padel Racket Inspired by UrbanRebel Racing Concept

(IN BRIEF) CUPRA, in collaboration with Wilson Sporting Goods Co., has revealed the innovative CUPRA Wilson LT Padel Racket, the third racket developed under this partnership. Designed entirely by CUPRA and crafted by Wilson, the racket draws inspiration from CUPRA’s … Read the full press release

Renowned Film Director J.A. Bayona Becomes CUPRA Global Ambassador for Creativity and Innovation

(IN BRIEF) Spanish film director and producer J.A. Bayona has been named a global ambassador for CUPRA, a Spanish automotive brand, to promote creativity and innovation. The collaboration was announced at an event in CASA SEAT, strengthening CUPRA’s connection to … Read the full press release

CUPRA Joins Forces with 37th America’s Cup in Barcelona, Unveils “CUPRA Cube” Countdown Timer

(IN BRIEF) CUPRA, an automotive brand, has entered into a strategic alliance with the 37th America’s Cup, one of the world’s major sporting events, taking place in Barcelona for the first time. To mark this partnership, CUPRA unveiled the “CUPRA … Read the full press release

SEAT’s SEAT al Sol 2: Major Expansion of Solar Power for Electric Vehicle Production

(IN BRIEF) SEAT S.A. is set to significantly expand its solar energy capacity with the installation of 39,000 new solar panels across its three production facilities in Martorell, El Prat, and Barcelona. This expansion, known as SEAT al Sol 2, … Read the full press release

CUPRA Presents Latest Car Models to FC Barcelona Women’s Team

(IN BRIEF) CUPRA, the Spanish automotive brand, visited the FC Barcelona Women’s team training facility to gift each player with one of their latest car models. The players had the choice between the fully-electric CUPRA Born and the CUPRA Formentor … Read the full press release

CUPRA Expands to Paris with Inaugural City Garage, Showcasing Electric SUV

(IN BRIEF) CUPRA, the Spanish automaker, has made its mark in Paris by opening its first CUPRA City Garage on the prestigious Boulevard de la Madeleine. The new City Garage, celebrated with an event featuring French pastry chef Jeffrey Cagnes … Read the full press release

CUPRA Honored with 2023 Effectiveness Grand Prize for Innovative Brand Strategy

(IN BRIEF) CUPRA has been awarded the 2023 Effectiveness Grand Prize by the Spanish Association of Advertisers (AEA) for its advertising and communication strategy developed in collaboration with &Rosàs and PHD Media since its launch in 2018. Additionally, CUPRA received … Read the full press release

CUPRA Opens Stylish City Garage in Berlin’s Vibrant Am Tacheles District

(IN BRIEF) CUPRA, the Spanish automotive brand, has expanded its global presence by opening a new CUPRA City Garage in Berlin’s lively Am Tacheles district. The launch event celebrated the connection between Berlin and Barcelona, two cities known for their … Read the full press release

SEAT S.A. Achieves Record-Breaking H1 Financial Results Driven by CUPRA’s Success and Increased SEAT Brand Volume

(IN BRIEF) SEAT S.A. has achieved exceptional financial results in the first half of 2023, with an operating profit of 371 million euros, showcasing a notable increase due to the success of its CUPRA brand and heightened SEAT brand volume. … Read the full press release

CUPRA and Italian eyewear brand L.G.R Introduce Trio of Stylish Sunglasses in Their Second Collaborative Collection

(IN BRIEF) CUPRA has partnered with Italian eyewear brand L.G.R for the second time to unveil a new eyewear collection. The collaboration features three sunglasses models: Tribe, Reunion Metal Explorer, and Nomad II, each embodying the unique design perspective and … Read the full press release

SEAT and CUPRA Extend Partnership with Catorce/DDB as Global Creative Agency for Next Three Years

(IN BRIEF) SEAT S.A. and its brands SEAT, CUPRA, and SEAT MÓ have expanded their partnership with Catorce/DDB, a Barcelona-based creative agency. Catorce/DDB will continue as the global creative agency for the automotive company under a new three-year contract starting … Read the full press release

SEAT S.A. Demonstrates Commitment to Diversity and Inclusion at Pride BCN 2023

(IN BRIEF) SEAT S.A. is reaffirming its commitment to diversity, inclusion, and equity by sponsoring Pride BCN for the second consecutive year. The company will participate in the Pride march with employees riding on a specially designed bus, showcasing artwork … Read the full press release

CUPRA and Wilson Renew Partnership, Introduce Wilson Bela CUPRA V2 Padel Racquet

(IN BRIEF) CUPRA and Wilson have renewed their collaboration and launched the Wilson Bela CUPRA V2 padel racquet. This partnership highlights their shared passion for Padel and features a collection that includes the racquet, bags, and t-shirts. Padel ambassador Fernando … Read the full press release

Volkswagen, Skoda, SEAT/CUPRA, and Volkswagen Commercial Vehicles report positive Q1 performance

(IN BRIEF) Volkswagen Group’s volume brands, Volkswagen, Škoda, SEAT/CUPRA, and Volkswagen Commercial Vehicles, have published a quarterly report for the first time, showing their positive performance in the first quarter of 2023. The report reflects a doubling of operating profit … Read the full press release

CUPRA UrbanRebel Racing Concept powers the first ever electric racing experience

(IN BRIEF) CUPRA has launched the Exponential Experience, the world’s first electric racing experience that merges virtual and physical worlds, at its Exponential Impulse event in Berlin during the ABB FIA Formula E World Championship. The Exponential Experience allows drivers … Read the full press release

CUPRA’s Metahype: A new era of immersive brand experience

(IN BRIEF) CUPRA has unveiled Metahype, a virtual island in the metaverse designed for brands, creators and communities to collaborate and live emotional experiences. The innovative platform was presented at CUPRA’s Exponential Impulse event in Berlin and is made up … Read the full press release

CUPRA Unveils Radical Virtual Sports Car ‘DarkRebel’

(IN BRIEF) Spanish car manufacturer CUPRA has unveiled its virtual sports car, the CUPRA DarkRebel, which is the first showcar presented through Metahype, CUPRA’s space in the metaverse. The DarkRebel is defined by its sharp lines and the athletic proportion … Read the full press release

Volkswagen Group informa un impresionante crecimiento en la entrega de vehículos eléctricos en el primer trimestre de 2023

(NOTICIA EN BREVE) En el primer trimestre de 2023, el Grupo Volkswagen entregó 141.000 vehículos eléctricos (BEV), un aumento del 42 % en comparación con el mismo período de 2022. Europa fue el principal contribuyente a este crecimiento, con un … Read the full press release

Volkswagen Group Reports Impressive Q1 2023 Electric Vehicle Delivery Growth

(IN BRIEF) In the first quarter of 2023, Volkswagen Group delivered 141,000 electric vehicles (BEVs), an increase of 42% compared to the same period in 2022. Europe was the main contributor to this growth, with a 68% increase in deliveries. … Read the full press release

CUPRA kooperiert mit ROSALÍA für eine neue Kampagne zur Feier von Kreativität und Innovation

(IN KÜRZE) Die spanische Automarke CUPRA hat mit der Singer-Songwriterin ROSALÍA zusammengearbeitet, um eine neue Kampagne mit den Werten und der Vision der Marke zu starten. Die Kampagne umfasst ein Video von ROSALÍAs viralem Hit „Abcdefg“ aus ihrem Grammy-prämierten Album … Read the full press release

CUPRA Teams Up with ROSALÍA for New Campaign Celebrating Creativity and Innovation

(IN BRIEF) Spanish car brand CUPRA has collaborated with singer-songwriter ROSALÍA to launch a new campaign featuring the brand’s values and vision. The campaign includes a video of ROSALÍA’s viral hit “Abcdefg” from her Grammy-award winning album MOTOMAMI, featuring CUPRA … Read the full press release

ABT CUPRA will compete in ABB FIA Formula E, the world’s first all-electric FIA World Championship

(PRESS RELEASE) MARTORELL, 9-Dec-2022 — /EuropaWire/ — SEAT S.A., a Spanish car manufacturer part of Volkswagen Group, has announced that its sports car brand CUPRA will be joining ABT, a German motor racing and auto tuning company, to compete in … Read the full press release

ABT CUPRA participera à l’ABB FIA Formula E, le premier Championnat du Monde FIA 100 % électrique au monde

(COMMUNIQUÉ DE PRESSE) MARTORELL, 9-Dec-2022 — /EuropaWire/ — SEAT S.A., un constructeur automobile espagnol faisant partie du groupe Volkswagen, a annoncé que sa marque de voitures de sport CUPRA rejoindra ABT, une société allemande de course automobile et de réglage … Read the full press release

Alexia Putellas, the 1st woman football player to win the Ballon d’Or 2 years in a row and a CUPRA ambassador, to share key moments experienced with CUPRA in a new Amazon Prime documentary

(PRESS RELEASE) MARTORELL, 28-Nov-2022 — /EuropaWire/ — SEAT S.A., a Spanish car manufacturer part of Volkswagen Group, has announced that its sports car brand CUPRA will be featured in the new documentary of Alexia Putellas, the 1st woman football player … Read the full press release

Alexia Putellas, 1ère joueuse de football à remporter le Ballon d’Or 2 années de suite et ambassadrice CUPRA, partage les moments clés vécus avec CUPRA dans un nouveau documentaire Amazon Prime

(COMMUNIQUÉ DE PRESSE) MARTORELL, 28-Nov-2022 — /EuropaWire/ — SEAT S.A., un constructeur automobile espagnol faisant partie du groupe Volkswagen, a annoncé que sa marque de voitures de sport CUPRA sera présentée dans le nouveau documentaire d’Alexia Putellas, la première footballeuse … Read the full press release

Thomas Schäfer to succeed Murat Aksel as Chairman of ŠKODA AUTO’s Supervisory Board

Thomas Schäfer, Chairman of the Board of Management of Volkswagen Passenger Cars and Head of the ‘Volume’ brand group , succeeds Murat Aksel, who is stepping down as Chairman but will remain a member of the Supervisory Board Schäfer: “ŠKODA … Read the full press release

Thomas Schäfer sucederá a Murat Aksel como presidente del Consejo de Supervisión de ŠKODA AUTO

Thomas Schäfer, presidente del Consejo de Administración de Volkswagen Passenger Cars y director del grupo de marcas ‘Volume’, sucede a Murat Aksel, quien deja el cargo de presidente pero seguirá siendo miembro del Consejo de Supervisión Schäfer: “ŠKODA es una … Read the full press release

Thomas Schäfer to succeed Thomas Schmall as Chairman of the Board of Directors of SEAT S.A.

(PRESS RELEASE) MARTORELL, 1-Jul-2022 — /EuropaWire/ — SEAT S.A., a Spanish car manufacturer part of Volkswagen Group, has announced the succession of Thomas Schmall by Thomas Schäfer as the Chairman of the company’s Board of Directors. Schäfer, CEO of Volkswagen … Read the full press release

Thomas Schäfer wird Nachfolger von Thomas Schmall als Vorsitzender des Board of Directors der SEAT S.A.

(PRESSEMITTEILUNG) MARTORELL, 1-Jul-2022 — /EuropaWire/ — SEAT S.A., ein zum Volkswagen Konzern gehörender spanischer Automobilhersteller, hat die Nachfolge bekannt gegeben von Thomas Schmall durch Thomas Schäfer als Vorstandsvorsitzenden der Gesellschaft. Schäfer, CEO der Marke Volkswagen, wird die Position zum 8. … Read the full press release

e-CUPRA ABT XE electric SUV to race at the Arctic X Prix in Greenland

The ABT CUPRA XE team is ready to fight for victory in the Arctic X Prix and climb up the championship standings Mattias Ekström and Jutta Kleinschmidt will race with the e-CUPRA ABT XE1 for the remainder of the season … Read the full press release

CUPRA heads towards an electrified future with the production start of 204PS CUPRA Leon e-HYBRID

CUPRA Leon e-HYBRID now available in both 5-door and Sportstourer body styles with a power output of 204PS, in addition to the 245PS variant Plug-in hybrid variants to account for more than half of CUPRA Leon sales The introduction of … Read the full press release

CUPRA Formentor a strong contender for the Car of the Year 2021 award

The Car of the Year 2021 is judged by a panel of 60 prestigious motoring journalists from across Europe, representing 23 countries The final winner will be announced on March 1st (PRESS RELEASE) MARTORELL, 8-Jan-2021 — /EuropaWire/ — Sports car … Read the full press release

SEAT to invest EUR 7 million for the development of new automotive battery lab in Martorell

The new Test Center Energy requires an investment of more than 7 million euros Vehicles, cell modules and battery groups can be tested in the facility’s 1,500 m2 area and 1.3 megawatts of testing capacity The future centre will position … Read the full press release

CUPRA’s new touring racecar the CUPRA Leon Competición to debut this coming weekend at the 2020 TCR Italy

CUPRA completes construction of the first CUPRA Leon Competición units The new model makes its debut this coming weekend at the 2020 TCR Italy Defending champion Salvatore Tavano will be at the wheel of the CUPRA touring racecar (PRESS RELEASE) … Read the full press release

CUPRA expands team to achieve EUR 1 billion turnover — appoints Wayne Griffiths as Chairman of the Board

(PRESS RELEASE) MARTORELL, 2-Mar-2020 — /EuropaWire/ — Wayne Griffiths has been appointed Chairman of the Board of Directors of CUPRA. The appointment expands Griffiths’ responsibility as SEAT Executive Vice-President for Sales and Marketing and CUPRA Chief Executive Officer. CUPRA Board … Read the full press release

SEAT’s first electric car called Mii to debut in Oslo, Europe’s EVs capital

SEAT's first electric car called Mii to debut in Oslo, Europe's EVs capital

The SEAT on Tour roadshow will visit Oslo, Liverpool, Frankfurt, Paris and Milan (PRESS RELEASE) OSLO, 4-Jun-2019 — /EuropaWire/ — SEAT will debut its first ever electric car, Mii electric, in Oslo as part of its inaugural ‘SEAT on Tour’ … Read the full press release