Adyen Partners with Riverty to Introduce 14-Day Invoice Buy Now, Pay Later Solution

Adyen Partners with Riverty to Introduce 14-Day Invoice Buy Now, Pay Later Solution

(IN BRIEF) Adyen collaborates with Riverty, a part of the Bertelsmann Group, to offer merchants in the DACH region a new 14-day invoice Buy Now, Pay Later (BNPL) payment method seamlessly integrated into Adyen’s fintech platform. This partnership aims to enhance the merchant experience by prioritizing their needs, providing faster payouts, and fostering deeper customer relationships through co-branding capabilities. By expanding BNPL services in Germany and offering merchant-centric solutions, Adyen and Riverty aim to meet the growing demands of both merchants and consumers in the region, ultimately driving business growth and consumer trust.

(PRESS RELEASE) BADEN-BADEN, 27-Mar-2024 — /EuropaWire/ — Riverty and Adyen partner up to offer a 14-Day invoice payment solution for Adyen’s customers in the DACH region. Central to this collaboration is Riverty’s commitment to addressing merchant needs, aiming to enhance the overall merchant experience and drive business growth.

The partnership between Riverty, part of the Bertelsmann Group, and Adyen provides large scale e-commerce merchants with the expertise of two strong financial companies, both advocates for responsible business and long-term growth. Merchants will benefit from faster pay-outs, improving their financial stability while offering consumers a reliable payment option at the checkout.

Walter Drieenhuizen, (VP Partnerships) from Riverty emphasizes their dedication to merchants: “Our primary goal is to prioritize the needs of Adyen’s merchants. With our reliable 14-day invoice payment solution, we aim to offer an uncluttered checkout process that increases conversions, order values, and cultivates consumer loyalty, ultimately driving growth for our merchant partners.”

“We are very pleased to enable our merchants to offer a convenient 14-day invoice solution,” says Hella Fuhrmann, Country Manager DACH at Adyen. “With Riverty, we have a strong partner for this at our side that has a proven track record in championing merchant interests and fostering consumer trust.”

Strengthening Merchants’ Brands Through Deeper Customer Relationships  

The partnership with Riverty offers Adyen’s merchants a Buy Now, Pay Later (BNPL) payment solution that prioritizes the merchant-customer relationship, including the option for co-branding capabilities. By consistently highlighting merchants’ brands across various customer communications, including invoice emails, social media, and in-app messages, Riverty ensures the merchant’s brand remains central to the customer’s experience, boosting brand recognition and loyalty. This strategic commitment shows how BNPL services can bolster consumer engagement.

Expanding BNPL Services in Germany with Merchant-Centric Approach 

The collaboration between Riverty and Adyen is poised to offer enterprise merchants in Germany a wide range of BNPL solutions, completing Adyen’s portfolio of offering all top BNPL brands locally. The country ranks in the global top 10 when it comes to BNPL adoption​. It has grown from a 3% ​adoption​ rate in 2016 to over 23% today. With a steadfast commitment to prioritizing merchant needs, this partnership is well-positioned to meet the evolving demands of merchants and consumers in the DACH region.

About Adyen

Adyen (ADYEN:AMS) is the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen helps businesses achieve their ambitions faster. With offices around the world, Adyen works with the likes of Meta, Uber, H&M, eBay, Zalando, Flix, Robert Bosch GmbH, and Microsoft. The cooperation with Riverty as described in this release underlines Adyen’s continuous growth with existing and new clients and partners over the years.

About Riverty

With more than 4,000 employees, 26 million customers and over 80 million payments, we are one of the big FinTechs. Even though we love numbers, we don’t want to be measured by numbers only. Why?

We want to help build a world where business meets the needs of humanity. Where financial technology makes a difference. Where everyone is in control of their own financial story. At Riverty, we’re building it, together. Our teams in 12 countries are always looking for smart, simple, seamlessly connected ways to manage people’s money. From flexible payments to accounting and debt collection, our holistic solutions empower everyone to live their best financial lives. It’s time to enter a new era of economic freedom.

Media Contact:

Kristina Hunter Nilsson
Corporate Communication
Riverty
kristina.nilsson@riverty.com

SOURCE: Riverty

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