(IN BRIEF) Barclays and the Lawn Tennis Association (LTA) have launched a new five-year partnership aimed at getting 150,000 people playing tennis more regularly in parks across Britain. Through the initiative “Barclays Free Park Tennis,” free volunteer-led tennis sessions will … Read the full press release
Posted in Banks, Business, Financial, Industrial, Investment, Management, News, Sports, United Kingdom
Tagged Barclays, Britain, Clare Balding, Free Park Tennis, Lawn Tennis Association (LTA), partnership, Scott Lloyd, sport, Tom Corbett
(IN BRIEF) PUMA collaborates with the Mercedes-AMG PETRONAS F1 Team to introduce the Crews Go Summer Collection, seamlessly blending the team’s iconic identity with casual streetwear silhouettes. Each piece in the collection, from hoodies to shorts and shirts, exudes track … Read the full press release
Posted in Apparel, Fashion & Beauty, Automotive, Business, Entertainment, Environment, Financial, France, Germany, Government, Industrial, Investment, Management, Marketing, News, Retail, Sports
Tagged Crews Go Summer Collection, Mercedes-AMG, partnership, PETRONAS F1 Team, PUMA, sports, sustainability
(IN BRIEF) With only 100 days until the Paris 2024 Olympic Games, anticipation builds as the Olympic Flame prepares to be ignited in Olympia, Greece. The Flame’s journey to France will commence with a historic ceremony featuring the participation of … Read the full press release
Posted in Business, Entertainment, France, Government, Greece, Industrial, Management, Media, News, Sports
Tagged celebration, Greece, Laure Manaudou, Olympia, Olympic, Olympic flame, Paris 2024, sport, Stefanos Douskos, Tony Estanguet, Torch Relay
(IN BRIEF) PUMA unveils its first worldwide brand campaign in a decade, titled “FOREVER. FASTER. – See The Game Like We Do,” aiming to solidify its position as the fastest sports brand globally. Rooted in PUMA’s DNA, the campaign celebrates … Read the full press release
Posted in Business, Financial, France, Industrial, Investment, Management, Marketing, News, Retail, Sports, Technology
Tagged "FOREVER FASTER" Campaign, Arne Freundt, basketball, Breanna Stewart, football, handball, Karsten Warholm, Mondo Duplantis, Neymar Jr, PUMA, Richard Teyssier, Rudolf Dassler, running, sports
(IN BRIEF) The Paris 2024 Torch Relay, sponsored by Coca-Cola, Banque Populaire & Caisse d’Epargne, promises an electrifying celebration as it traverses France, starting from Marseille on 8 May. With the flame’s arrival, the festivities will kick off, featuring six … Read the full press release
Posted in Business, Entertainment, Financial, Food & Beverage, France, Government, Industrial, Investment, Management, Marketing, Media, News, Sports
Tagged Banque Populaire & Caisse d'Epargne, Coca-Cola Concert, Fanny Happiette, Festivities, France, Paris 2024, partnership, Tony Estanguet, Torch Relay
(IN BRIEF) Look Good Feel Better, in partnership with England Netball, organized its Annual Charity Netball Tournament at the University of Warwick, raising over £32,000 for individuals undergoing cancer treatment. The event, attended by 240 netball players, featured 26 teams … Read the full press release
Posted in Business, Education, Financial, Healthcare, Industrial, Investment, Management, Media, News, Non Profit, Science, Sports, Technology, United Kingdom
Tagged Ama Agbeze, Annual Charity Netball Tournament, Ash Dekker, Cancer, charity, England Netball, Lizzie Cooper, Look Good Feel Better, Mark Hyndman, Millie Sanders, partnership, sports, University of Warwick
(IN BRIEF) Loughborough University recently hosted the British Universities and Colleges Sport (BUCS) “Big Wednesday” event, drawing over 2,000 student-athletes, coaches, and spectators. The campus buzzed with excitement as athletes competed in 16 different sports across 57 finals. Loughborough emerged … Read the full press release
(IN BRIEF) Sky and the Football Association of Ireland (FAI) have announced the extension of their partnership, making Sky the Primary Partner for both the Republic of Ireland Women’s National Team and the Men’s National Team until 2028. This groundbreaking … Read the full press release
(IN BRIEF) World Sailing announces Kuehne+Nagel as its Global Logistics Partner for an initial three-year period, aiming to revolutionize the logistics behind sailing events while prioritizing sustainability. Kuehne+Nagel will manage transportation for sailing equipment and resources, with a focus on … Read the full press release
(IN BRIEF) In this episode of the Experts in Sport podcast, host Martin Foster engages with guest Joanna Czutkowna to delve into the sustainability challenges facing the sports apparel industry. They dissect larger issues within the fashion industry, including the … Read the full press release
(IN BRIEF) Nagarro, a leading digital engineering specialist, is set to participate in the Eschborn-Frankfurt cycling race for the second consecutive year. With a workforce spanning 36 countries, Nagarro’s involvement in the event reaffirms its commitment to sports, community engagement, … Read the full press release
(IN BRIEF) During the Mobile World Congress (MWC), Telefónica Movistar announced its commitment to continue supporting the Movistar KOI eSports team for three more years, marking a decade of involvement in eSports since its pioneering entry into the field. Movistar … Read the full press release
Posted in Business, Entertainment, Financial, Industrial, Investment, Management, Media, News, Spain, Sports, Technology, Telecom
Tagged Gerard Piqué, Ibai Llanos, Movistar KOI eSports Team, MWC 2024, partnership, sports, Telefonica, Telefónica Movistar
(IN BRIEF) DHL and Formula 1 have announced a multi-year extension of their partnership, with DHL commemorating its 20th anniversary as the Official Logistics Partner of Formula 1. This collaboration, the longest-standing global partnership in the sport’s history, signifies a … Read the full press release
Posted in Automotive, Business, Environment, Financial, Germany, Industrial, Investment, Management, News, Sports, Technology, Transportation & Logistics
Tagged Arjan Sissing, DHL, Formula 1, Jonny Haworth, logistics, motorsports, partnership, Paul Fowler, sustainability
(IN BRIEF) Lazer Sport NV, a prominent European cycling helmet manufacturer, has partnered with Siemens Digital Industries Software to develop their latest innovation, KinetiCore rotational impact protection technology. Through the adoption of Siemens Xcelerator portfolio, Lazer Sport aims to enhance … Read the full press release
Posted in Belgium, Business, Environment, Financial, Germany, Government, Industrial, Investment, Management, News, Security & Safety, Sports, Technology
Tagged Bastiaan Van Asch, Belgium, Cycling Safety, Emiel Spreeuwers, Hadi Ghiaballoo, KinetiCore, Lazer Sport, partnership, Siemens Digital Industries Software, Siemens Xcelerator, sustainability
(IN BRIEF) At Mobile World Congress (MWC) 2024, Telefónica introduces the ‘Telefónica Open Gateway’ demo, showcasing an innovative way to experience sports through immersive virtual reality (VR) technology powered by Open Gateway APIs. Partnering with YBVR, a leading VR company … Read the full press release
Posted in Business, Entertainment, Financial, Government, Industrial, Investment, Management, Media, News, Spain, Sports, Technology, Telecom
Tagged 'Telefónica Open Gateway' Demo, MWC 2024, partnership, sports, sustainability, Telefonica, virtual reality (VR) technology, Wayra, YBVR
(IN BRIEF) TotalEnergies, the Automobile Club de l’Ouest (ACO), and Le Mans Endurance Management (LMEM) have extended their partnership for five years, until 2028, aiming to support ACO’s energy transition goals. Committed to achieving net zero emissions by 2030 under … Read the full press release
Posted in Automotive, Business, Energy, Gas & Oil, Environment, France, Industrial, Management, Media, News, Sports
Tagged Automobile Club de l’Ouest (ACO), Endurance Racing, energy transition, Excellium Racing 100, Frédéric Lequien, Le Mans Endurance Management (LMEM), partnership, Patrick Pouyanné, Pierre Fillon, sustainability, TotalEnergies
(IN BRIEF) Deutsche Telekom’s presence at Mobile World Congress (MWC) 2024 revolves around its brand claim “Connecting your world,” emphasizing innovation, entertainment, and brand immersion. At the heart of their exhibit is “Telekom Super Soccer,” an interactive 3D LED installation … Read the full press release
Posted in Artificial Intelligence (AI), Business, Entertainment, Environment, Financial, Germany, Government, Industrial, Infrastructure & Utilities, Investment, Management, Media, News, Spain, Sports, Technology, Telecom
Tagged "Connecting your world" Promise, AI Premiere, Antje Hundhausen, Deutsche Telekom, İlkay Gündoğan, MWC 2024, Nadja Kirchhof, partnership, Soccer, sports, sustainability
(IN BRIEF) UniCredit has announced its support for the third edition of the Youth America’s Cup and will serve as the naming partner for the UniCredit Youth America’s Cup Regatta. Scheduled from September 17th to 26th in Barcelona, the event … Read the full press release
Posted in Banks, Business, Entertainment, Financial, Government, Industrial, Investment, Italy, Management, Media, News, Spain, Sports
Tagged Andrea Orcel, Barcelona, Grant Dalton, partnership, Sailors, sports, UNICREDIT, Youth America's Cup
(IN BRIEF) The 2024 edition of Rally Sweden, marking the second round of the WRC and the first for the Junior category, introduces significant changes to the route compared to the previous year. Teams will face technical sections with more … Read the full press release
Posted in Automotive, Business, Environment, Financial, Government, Industrial, Investment, Italy, Management, Media, News, Sports, Sweden, Technology
Tagged Craig Breen, partnership, Pirelli, Rally Sweden 2024, Sottozero tyres, Terenzio Testoni
(IN BRIEF) The Monthly Dividend Company, Realty Income, has finalized a sale-leaseback agreement involving 82 retail properties leased to Decathlon SE, a renowned global sports retailer. The portfolio spans across key European markets such as Germany, France, Spain, Italy, and … Read the full press release
Posted in Business, Financial, Industrial, Investment, Management, News, Real Estate, Sports, United Kingdom
Tagged DECATHLON, Europe, Michel Leclercq, Neil Abraham, partnership, Realty Income, retail properties, Savills
(IN BRIEF) SIXT, the premium mobility provider, is strengthening its brand presence in professional sports by partnering with FC Bayern Basketball, effective from February 2024 until summer 2026. This platinum partnership will grant SIXT access to an extensive marketing package, … Read the full press release
Posted in Automotive, Business, Entertainment, Financial, Germany, Industrial, Investment, Management, Media, News, Sports
Tagged FC Bayern Basketball, Marko Pešić, Platinum Partnership, Sixt, Sports Engagement, Tobias Seitz
(IN BRIEF) The SPOBIS Conference in Hamburg saw discussions revolving around inclusion, diversity, and football, featuring the German Football Association (DFB) and Volkswagen. The ‘Inclusion in Football’ workshop addressed topics such as inclusive football clubs, emphasizing experiences over results, and … Read the full press release
Posted in Automotive, Business, Entertainment, Environment, Financial, Germany, Industrial, Investment, Management, Media, News, Society, Sports
Tagged Alexander Fangmann, DFB, diversity, football, Hamburg, Inclusion, Inga Grabow, Marcell Jansen, partnership, Ralph-Uwe Schaffert, Sandra Waidelich, society, SPOBIS Conference, sports, sustainability, Volkswagen
(IN BRIEF) Telefónica, through its subsidiary Telefónica Local Services GmbH, has successfully completed its voluntary partial acquisition offer to the shareholders of Telefónica Deutschland Holding AG. During the acceptance period from November 7, 2023, to January 17, 2024, Telefónica increased … Read the full press release
(IN BRIEF) On January 4th, Saint-Gobain, the Official Supporter for renovation and sustainable construction solutions of the Paris 2024 Olympic and Paralympic Games, brought together its Team of athletes, #AimingHigher, at the “Maison du Handball.” The athletes, including Luc Abalo … Read the full press release
Posted in Business, Construction, Financial, France, Industrial, Infrastructure & Utilities, Investment, Management, News, Sports
Tagged Antoine Praud, Emma Lombardi, Julie Dufour, Laurence Pernot, Luc Abalo, Ludvy Vaillant, Margot Boulet, Renaud Clerc, Saint-Gobain, sports, Team of Olympic and Paralympic Athletes, Vincent Matheron
(IN BRIEF) ABN AMRO has announced an extension of its partnership with the Esther Vergeer Foundation for an additional two years, continuing their joint efforts to enable children with physical disabilities and chronic conditions to engage in sports and experience … Read the full press release
Posted in Banks, Business, Education, Financial, Industrial, Investment, Management, Netherlands, News, Non Profit, Society, Sports
Tagged ABN Amro, Children with Disabilities, Esther Vergeer, Esther Vergeer Foundation, inclusivity, partnership, Sander Bestevaar, sports
(IN BRIEF) Paris 2024 has revealed that 80% of the 11,000 Torchbearers for the Olympic and Paralympic Torch Relays have been selected. These Torchbearers, representing diverse backgrounds, will carry the Olympic and Paralympic Flames throughout France, igniting excitement and anticipation … Read the full press release
(IN BRIEF) BT has confirmed its commitment to sponsor all four Welsh professional rugby union teams, including Ospreys, Cardiff Rugby, Scarlets, and Dragons, until the conclusion of the 2023-24 season. This marks a decade of continuous sponsorship, making it one … Read the full press release
Posted in Business, Financial, Industrial, Investment, Management, News, Sports, Technology, Telecom, United Kingdom
Tagged BT Group, Cardiff Rugby, Dragons, football, Matt Stevenston, Ospreys, partnership, Scarlets, Simon Muderack, sponsorship, sports, sustainability, Welsh Rugby Union Sides
(IN BRIEF) Luminar, a global automotive technology company, has expanded its partnership with Mercedes-Benz to collaborate with the Mercedes-AMG PETRONAS Formula 1 Team. The collaboration aims to integrate Luminar’s LiDAR technology into the Official FIA F1 Safety Car, the Mercedes-AMG … Read the full press release
Posted in Automotive, Business, Entertainment, Germany, Industrial, Management, Media, News, Security & Safety, Sports, Technology
Tagged CES 2024, Formula 1, LiDAR Technology, Luminar, Markus Schäfer, Mercedes-AMG, partnership, safety, sports, Toto Wolff
(IN BRIEF) bp and BWT Alpine F1 Team have announced a partnership focused on enhancing energy efficiency and sustainability at the Alpine F1 Team’s Enstone facility in Oxfordshire. The collaboration leverages bp’s advanced data measurement and analysis tools, including DIGBOX®, … Read the full press release
Posted in Automotive, Business, Energy, Gas & Oil, Environment, Financial, Industrial, Investment, Management, News, Sports, United Kingdom
Tagged BP, BWT Alpine F1 Team, energy efficiency, Nicola Buck, partnership, Philippe Krief, Rob White, sports, sustainability
(IN BRIEF) CUPRA, in collaboration with Wilson Sporting Goods Co., has revealed the innovative CUPRA Wilson LT Padel Racket, the third racket developed under this partnership. Designed entirely by CUPRA and crafted by Wilson, the racket draws inspiration from CUPRA’s … Read the full press release
Posted in Automotive, Business, Financial, Industrial, Investment, Management, News, Spain, Sports, Technology
Tagged CUPRA, CUPRA Wilson LT Padel Racket, Ignasi Prieto, Iñaki Cabrera, partnership, SEAT, sports, UrbanRebel Racing Concept, Wilson
(IN BRIEF) CUPRA, an automotive brand, has entered into a strategic alliance with the 37th America’s Cup, one of the world’s major sporting events, taking place in Barcelona for the first time. To mark this partnership, CUPRA unveiled the “CUPRA … Read the full press release
Posted in Automotive, Business, Entertainment, Industrial, Management, Media, News, Spain, Sports
Tagged "CUPRA Cube", 37th America's Cup, Barcelona, Countdown Timer, CUPRA, CUPRA Terramar, Grant Dalton, Omega, partnership, SEAT, sporting events, Wayne Griffiths
(IN BRIEF) Deutsche Telekom, a network supplier, national sponsor, and TV rights holder for UEFA EURO 2024TM, has announced its extensive plans for next summer’s sporting event. As a proud partner of UEFA, Deutsche Telekom will provide high-speed networks for … Read the full press release
Posted in Entertainment, Germany, Industrial, Media, Sports
Tagged 2022 World Cup, Deutsche Telekom, football summer party, Johannes B. Kerner, MagentaTV, Michael Hagspihl, Michael Hagspihl.Michael Hagspihl, Shkodran Mustafi, sporting event, sports reporting, The UEFA EURO 2024TM, TV coverage, UEFA, UEFA EURO 2020TM, Wolfgang Metze
(IN BRIEF) McLaren Racing and Mercedes-Benz have announced the continuation of their partnership in Formula One, with McLaren set to use Mercedes-AMG power units from 2026 to 2030. This partnership extension marks the 26th year of collaboration between the two … Read the full press release
Posted in Automotive, Business, Energy, Gas & Oil, Environment, Financial, Germany, Industrial, Investment, Management, News, Sports, Technology
Tagged Andrea Stella, Bruce McLaren, Formula One, Hywel Thomas, Markus Schaefer, McLaren Racing, Mercedes-Benz, partnership, sustainability, Toto Wolff, Zak Brown
(IN BRIEF) H&M Move and Sport Without Borders have partnered to empower young people through sports on World Children’s Day. This two-year collaboration will offer 2,500 young individuals in Sweden meaningful activities during physical education lessons, after-school programs, and school … Read the full press release
(IN BRIEF) CUPRA, the Spanish automotive brand, visited the FC Barcelona Women’s team training facility to gift each player with one of their latest car models. The players had the choice between the fully-electric CUPRA Born and the CUPRA Formentor … Read the full press release
Posted in Automotive, Business, Industrial, Management, News, Spain, Sports
Tagged Aitana Bonmatí, Alexia Putellas, Bruna Vilamala, Car Models, Claudia Pina, CUPRA, CUPRA Born, CUPRA Formentor VZ5 BAT, FC Barcelona Women's Team, Irene Paredes, María León, Marta Torrejón, Ona Batlle, partnership, Sandra Paños, SEAT, sports
(IN BRIEF) DHL has become the Official Logistics Partner of the International Luge Federation (FIL), entering a multi-year agreement that involves providing logistical support for athletes’ equipment, marketing, and hospitality materials. The partnership commences in the winter season of 2023/2024, … Read the full press release
Posted in Business, Financial, Germany, Industrial, Investment, Management, Media, News, Sports, Transportation & Logistics
Tagged DHL, Einars Fogelis, International Luge Federation, logistics, partnership, Patrick Dexheimer, sports
(IN BRIEF) In a transformative partnership, global technology leader Atos has joined forces with Special Olympics, a renowned nonprofit organization promoting inclusion through sports for individuals with intellectual disabilities. As part of this collaboration, Atos will provide essential digital services … Read the full press release
Posted in Business, France, Infrastructure & Utilities, Internet & Online, Sports, Technology, Telecom
Tagged accessibility, Atos, Digital Inclusion, Games System, Inc., Inclusion, inclusive digital world, IT security services, Javier Escudero, Major Games Malcolm Andrews, Mary Davis, Nacho Moros, Novie Craven, Olympic Movement, Paralympic Movement, software maintenance, Special Olympics, Special Olympics Games, Special Olympics Unified Cup 2026, Special Olympics USA Games 2026, Special Olympics USA Test Games 2025, Special Olympics World Summer Games 2027, Special Olympics World Test Games 2026, Special Olympics World Winter Games 2025, Special Olympics World Winter Test Games 2024, sports events, Tim Shriver
(IN BRIEF) Ericsson showcased an immersive sports demonstration at GITEX Global 2023, highlighting the advantages of Network Slicing on a 5G network for communication service providers (CSPs) and consumers. The demonstration emphasized the potential for immersive fan engagement in sports … Read the full press release
Posted in Business, Industrial, Management, Media, News, Sports, Sweden, Technology, Telecom
Tagged 5G, Ericsson, football, GITEX Global 2023, Immersive Sports, Network slicing, Sports Fan App
(IN BRIEF) The Bell Centre, home to the Montreal Canadiens, is joining forces with Rio Tinto to introduce infinitely recyclable cups made from aluminum produced in Quebec’s Saguenay – Lac-Saint-Jean region. This five-year partnership aligns with the Montreal Canadiens’ “The … Read the full press release
Posted in Business, Environment, Financial, Government, Industrial, Investment, Management, Metals and Minerals, News, Sports, Technology, United Kingdom
Tagged aluminum, Bell Centre, CANADA, Daniel Trottier, Montreal Canadiens, partnership, plastic waste, recyclable cups, Rio Tinto, Sébastien Ross, sports, sustainability
(IN BRIEF) SIXT, a prominent global provider of premium mobility services, has announced a major sports sponsorship deal with the legendary Los Angeles Lakers, one of the most iconic franchises in professional basketball. This multi-year global partnership signifies SIXT’s first … Read the full press release
Posted in Automotive, Business, Environment, Financial, Germany, Government, Industrial, Investment, Management, News, Sports
Tagged Alexander Sixt, James Worthy, Konstantin Sixt, Lakers, Los Angeles, Michael Cooper, partnership, Sixt, sports, Tim Harris, Tobias Seitz, Tom Kennedy
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PHARMA & BIOTECH: The largest repository of EU/European pharma & biotech press releases spanning 12 years (2012-2024)
