Tag Archives: commercial strategy

Stagecoach Highlights Commercial Value of Customer Insight With Auras Award Win

(IN BRIEF) Stagecoach has won the Return on Investment Award at the annual Auras Awards for its research and evaluation of a customer payment trial aimed at improving the bus travel payment experience. The awards ceremony took place at The … Read the full press release

Former Pandora Executive Raul Duque Ruiz to Lead VELUX Marketing and Category Management

(IN BRIEF) The VELUX Group has appointed Raul Duque Ruiz as Executive Vice President of Marketing & Category Management, effective 1 September 2026. He will join the company’s Executive Group Management and lead a newly combined area intended to bring … Read the full press release

Achmea Unifies Distribution Operations Across Brands to Strengthen Customer Experience Strategy

(IN BRIEF) Achmea plans to merge the distribution organisations of its major brands into a single central division as part of its Strategy 2030 transformation programme. The restructuring will combine activities including marketing, commerce, customer service and digital customer journeys … Read the full press release

Maersk Designates Charlotte as Its North American Headquarters to Support Long-Term Growth and Workforce Expansion

(IN BRIEF) A.P. Moller–Maersk has named Charlotte, North Carolina, as its official North American headquarters, expanding on two decades of operations in the city and committing to grow its local workforce to more than 1,300 employees. The company cited Charlotte’s … Read the full press release

Sandoz Announces Leadership Transition as Francisco Ballester Retires, Peter Stenico to Lead Region International

(IN BRIEF) Sandoz has announced the retirement of Francisco Ballester, President of Region International, after 34 years of service, effective March 1, 2025. Francisco has been instrumental in expanding business growth and patient access in markets outside North America and … Read the full press release