Maersk Strengthens Supply Chain Preparedness for Kenyan Avocado Exporters With Added Capacity and Technical Support

Maersk Strengthens Supply Chain Preparedness for Kenyan Avocado Exporters With Added Capacity and Technical Support

(IN BRIEF) Maersk Kenya is ramping up logistics and training support for the country’s avocado exporters ahead of the peak season, introducing technical education, digital resources, and enhanced cold chain capacity to ensure reliable shipments to global markets. Measures include pre-positioned refrigerated containers, increased vessel space on Kenya-Europe routes, and continued focus on schedule reliability to protect cargo quality. The initiative reflects the growing importance of avocado exports to Kenya’s economy and Maersk’s strategy to provide integrated, end-to-end support for agricultural supply chains.

(PRESS RELEASE) COPENHAGEN, 23-Feb-2026 — /EuropaWire/ — Maersk Kenya has introduced a set of targeted measures aimed at strengthening logistics support for the country’s avocado exporters ahead of the forthcoming peak harvest and shipping season. The initiative combines expanded training, reinforced cold chain capabilities, and carefully planned equipment deployment to help growers and exporters move produce efficiently to international markets.

Avocados have become one of Kenya’s most valuable horticultural exports, contributing significantly to foreign exchange earnings while sustaining employment across farming, packing, and logistics operations. With demand for Kenyan avocados continuing to rise globally, Maersk is scaling its preparedness to safeguard product quality and ensure dependable delivery timelines during the high-volume period.

Comprehensive Support for Exporters

The company’s programme integrates practical, field-based assistance with digital learning opportunities to equip customers with the tools needed to manage temperature-sensitive cargo effectively.

Maersk specialists are visiting packhouses across key producing regions to deliver hands-on technical instruction covering reefer container handling, temperature management, and best practices for maintaining an unbroken cold chain. These in-person sessions are complemented by virtual training modules that address export documentation, customs procedures, and shipment planning, while also providing updates on routes and transit schedules to major destination markets.

Operational Readiness for Peak Demand

In anticipation of increased export volumes, Maersk has implemented several logistical enhancements. Empty refrigerated containers are being pre-positioned in major production zones to ensure rapid access during harvesting surges. Additional vessel capacity is being allocated to services connecting Kenya with Europe, and container availability is being expanded to accommodate higher throughput.

Maintaining consistent sailing schedules remains a priority, helping exporters deliver time-sensitive shipments while preserving freshness and quality throughout transit.

Maersk leadership emphasized that supporting customers during the avocado season requires a holistic approach that goes beyond freight services, combining operational planning, technical guidance, and close collaboration with exporters.

As Kenya further consolidates its role as a leading global supplier of premium avocados, Maersk aims to contribute through dependable logistics solutions, innovation in cold chain management, and long-term partnerships with the agricultural community.

About Maersk

A.P. Moller – Maersk is an integrated logistics company working to connect and simplify its customers’ supply chains. As a global leader in logistics services, the company operates in more than 130 countries and employs around 100,000 people. Maersk is aiming to reach net zero GHG emissions by 2040 across the entire business with new technologies, new vessels, and reduced GHG emissions fuels*.

*Maersk defines “reduced GHG emissions fuels” as fuels with at least 65% reductions in GHG emissions on a lifecycle basis compared to fossil of 94 g CO2e/MJ.

Media Contact:

Adhish Alawani
Media Relations Manager
adhish.alawani@maersk.com

SOURCE: Maersk