(IN BRIEF) Despite challenging business conditions in the second half of 2023, the Customer Data Platform (CDP) industry saw continued growth, with ten new participants, mostly small firms established within the last five years, focused on profile building and analytics. … Read the full press release
Posted in Business, Financial, Internet & Online, Marketing, Media, Retail, Technology, Telecom, Travel
Tagged Adabra, analytics, Blendee, CDP, CDP industry, CDP Institute, CDP vendors, Cendyn, CRM, customer data, customer data management, Customer Data Platform, data analysis, David Raa, DMP, Easyence, Employment, funding, Industry Update report, marketing, martech, mediarithmics, Neodata, PUSHTech, REPORT, Susan Raab, technology
(PRESS RELEASE) MILFORD, CT, United States, 28-Jul-2021 — /EuropaWire/ — Customer Data Platform (CDP) vendors grew at a record pace during the first half of 2021, according to the CDP Institute’s latest Industry Update report. The semi-annual report found that … Read the full press release
Posted in Banks, Business, Education, Financial, Internet & Online, Marketing, Media, News, Retail, Technology, Telecom, Travel
Tagged APAC, CDP, CDP acquisitions, CDP components, CDP industry, CDP Institute, CDP start-ups, CDP vendors, Covid-19 pandemic, CRM, customer, Customer Data Platform, customer data system development, data, DMP, marketing, platform, technology
(PRESS RELEASE) SWARTHMORE, PA, U.S.A., 8-Aug-2019 — /EuropaWire/ — The Customer Data Platform Industry continued its rapid growth in the first half of 2019, according to the CDP Institute’s semi-annual Industry Update. The industry added nineteen vendors and raised $317 … Read the full press release
Posted in Banks, Business, Education, Financial, Internet & Online, Marketing, Media, News, Retail, Technology, Telecom, Travel
Tagged Adobe, Allsight, B2B CDP, B2B Marketers, Business marketers, CDP, CDP acquisitions, CDP adoption, CDP awareness, CDP functions, CDP funding, CDP growth, CDP in APAC, CDP in EMEA, CDP in Europe, CDP industry, CDP products, CDP vendors, Consumer Marketers, CRM, customer, customer data, Customer Data Platform, Customer Data Platform Deployment, Customer Data Platform Institute, customer segmentation, CX, data, data assembly, David Raab, DMP, Dun & Bradstreet, Exponea, Flytxt, Gainsight, Healthgrades, Informatica, journey mapping, Lattice Engines, Machine Learning, Manthan, marketing, marketing automation, operational CDPs, Oracle, platform, predictive modeling, revenue attribution, Salesforce, Susan Raab, technology, Totango
(PRESS RELEASE) SAN JOSE, CA, USA, 4-Apr-2019 — /EuropaWire/ — The Customer Data Platform Institute today launched RealCDP, a program to reduce the confusion plaguing the Customer Data Platform industry. RealCDP has two components: RealCDP certification, a five point checklist … Read the full press release
Posted in Banks, Business, Education, Financial, Internet & Online, Marketing, Media, News, Retail, Technology, Telecom, Travel
Tagged CDP, CDP Confusion, CDP industry, CDP trends, CDP use cases, CDP Workshop, CDPFinder, CRM, customer, Customer Data Platform, Customer Data Platform Institute, CX, data, David Raab, DMP, eCommerce, marketing, martech, platform, RealCDP, RealCDP certification, technology
(PRESS RELEASE) BRUSSELS, 21-Dec-2018 — /EuropaWire/ — Today’s marketers have more data available than ever but struggle to pull it together in a usable format. Customer Data Platform (CDP) technology offers the promise to solve this problem by offering easy-to-deploy … Read the full press release
Posted in Banks, Belgium, Business, Education, Financial, Internet & Online, Management, Marketing, Media, Retail, Technology, Telecom, Travel
Tagged CDP, CDP industry, CDP trends, CDP use cases, CDP Workshop, CRM, customer, Customer Data Platform Institute, CX, data, DMP, eCommerce, marketing, martech, NGDATA, platform, RM, Tech.Lounge
Philadelphia, USA, 11-Jul-2018 — /EuropaWire/ — European vendors in the soon-to-be €1 billion Customer Data Platform (CDP) industry are leading its transition to more integrated solutions, according to a study released today by the CDP Institute Europe. The first-ever study … Read the full press release
Posted in Education, Financial, Healthcare, Infrastructure & Utilities, Internet & Online, Management, Marketing, News, Small Business, Technology, Telecom
Tagged advertising, BlueConic, BlueVenn, Boxever, Camp de Bases, CDP, CDP employment, CDP industry, CDP Institute, CDP Institute Europe, cdpinstitute.org, Celebrus/D4T4, CommandersAct, ContactLab, CRM, CrossEngage, customer, Customer Data Platform, data, David Raab, DMP, Eulerian Technologies, Fospha, GDPR, IntentHQ, Invicta, Jahia, LeadBoxer, marketing, martech, NGDATA, Nominow, Piwik Pro, platform, PRDCT, RedEye, Splio, Susan Raab, Ysance
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