(PRESS RELEASE) SAN JOSE, CA, USA, 4-Apr-2019 — /EuropaWire/ — The Customer Data Platform Institute today launched RealCDP, a program to reduce the confusion plaguing the Customer Data Platform industry. RealCDP has two components: RealCDP certification, a five point checklist … Read the full press release
Posted in Banks, Business, Education, Financial, Internet & Online, Marketing, Media, News, Retail, Technology, Telecom, Travel
Tagged CDP, CDP Confusion, CDP industry, CDP trends, CDP use cases, CDP Workshop, CDPFinder, CRM, customer, Customer Data Platform, Customer Data Platform Institute, CX, data, David Raab, DMP, eCommerce, marketing, martech, platform, RealCDP, RealCDP certification, technology
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