Category Archives: Entertainment

Entertainment Press Releases & News distributed via EuropaWire

The European companies at MWC Barcelona 2024: AI, 5G, VR, XR, Cybersecurity, Digital Transformation, Entertainment, etc.

(IN BRIEF) At the Mobile World Congress (MWC) Barcelona 2024, European companies showcased a wide array of innovations and strategic partnerships that underscored their commitment to driving digital transformation and enhancing connectivity across various sectors. The key topics discussed by … Read the full press release

Telefónica Movistar Extends Support for Movistar KOI eSports Team at MWC

(IN BRIEF) During the Mobile World Congress (MWC), Telefónica Movistar announced its commitment to continue supporting the Movistar KOI eSports team for three more years, marking a decade of involvement in eSports since its pioneering entry into the field. Movistar … Read the full press release

Telefónica and Ericsson Unveil the Technological Marvels Behind Lang Lang’s Unforgettable Concert Experience

(IN BRIEF) At Mobile World Congress (MWC) 2024, Telefónica and Ericsson divulged the technical intricacies behind the groundbreaking concert featuring Chinese pianist Lang Lang at the Gran Teatre del Liceu in Barcelona. Leveraging the power of 5G technology, the event … Read the full press release

Telefónica Redefines Sports Experience with ‘Telefónica Open Gateway’ Demo at MWC 2024

(IN BRIEF) At Mobile World Congress (MWC) 2024, Telefónica introduces the ‘Telefónica Open Gateway’ demo, showcasing an innovative way to experience sports through immersive virtual reality (VR) technology powered by Open Gateway APIs. Partnering with YBVR, a leading VR company … Read the full press release

Telefónica Unveils Immersive Gaming Experience Powered by Network and Edge Computing

(IN BRIEF) At Mobile World Congress (MWC) in Barcelona, Telefónica introduces the Telefónica Edge Haptic Arena, a groundbreaking gaming experience that leverages its network and Edge Computing capabilities. Combining Extended Reality (XR) graphics, haptic technology, fiber connectivity, cloud rendering, and … Read the full press release

Telefónica and TikTok Collaborate on Open Gateway to Enhance User Security

(IN BRIEF) Telefónica and TikTok have announced a strategic partnership at Mobile World Congress (MWC) to collaborate on Open Gateway, an initiative by the GSMA aimed at unlocking the potential of telecom network capabilities through open and standardised APIs. Initially … Read the full press release

KUKA Showcases AI-driven Robot Programming and Innovations at Hannover Messe

(IN BRIEF) Automation company KUKA gears up for Hannover Messe in April, focusing on innovation and young research talent. The KUKA Innovation Award highlights robotics solutions tailored for various industries, while at the Microsoft stand, KUKA demonstrates how artificial intelligence … Read the full press release

Trilogy NextGen Unveils Private 5G Network at TBN Studio, Revolutionizing Broadcasting

(IN BRIEF) Trilogy NextGen introduces a cutting-edge private 5G network deployment at Trinity Broadcasting Network’s (TBN) new PLEX studio in Dallas-Fort Worth, leveraging Microsoft Azure private multi-access edge compute (MEC) and Ericsson’s 5G Radio Dot System. This innovative network enables … Read the full press release

Deutsche Telekom Showcases “Connecting your world” Promise at MWC 2024 with AI Premiere and Soccer Excitement

(IN BRIEF) Deutsche Telekom’s presence at Mobile World Congress (MWC) 2024 revolves around its brand claim “Connecting your world,” emphasizing innovation, entertainment, and brand immersion. At the heart of their exhibit is “Telekom Super Soccer,” an interactive 3D LED installation … Read the full press release

Linguistics in Play: “Streektaalstrijd” Board Game Showcases Regional Languages of Netherlands and Flanders

(IN BRIEF) PhD candidates Raoul Buurke, Hedwig Sekeres, and Lourens Visser from the University of Groningen’s Faculty of Arts have introduced “Streektaalstrijd,” a board game aiming to promote linguistic diversity and cultural understanding. Players engage in a linguistic battle, answering … Read the full press release

UniCredit Sponsors Youth America’s Cup, Nurturing Next Generation of Sailors

(IN BRIEF) UniCredit has announced its support for the third edition of the Youth America’s Cup and will serve as the naming partner for the UniCredit Youth America’s Cup Regatta. Scheduled from September 17th to 26th in Barcelona, the event … Read the full press release

SIXT Announces Platinum Partnership with FC Bayern Basketball for Exciting Sports Engagement

(IN BRIEF) SIXT, the premium mobility provider, is strengthening its brand presence in professional sports by partnering with FC Bayern Basketball, effective from February 2024 until summer 2026. This platinum partnership will grant SIXT access to an extensive marketing package, … Read the full press release

Volkswagen and DFB Promote Inclusion and Diversity in Football at SPOBIS Conference in Hamburg

(IN BRIEF) The SPOBIS Conference in Hamburg saw discussions revolving around inclusion, diversity, and football, featuring the German Football Association (DFB) and Volkswagen. The ‘Inclusion in Football’ workshop addressed topics such as inclusive football clubs, emphasizing experiences over results, and … Read the full press release

LEGO House Introduces Interactive ‘Build the Change’ Experience Promoting Sustainability Through Play

(IN BRIEF) LEGO House in Billund, Denmark, has launched a new experience in collaboration with the LEGO Group’s ‘Build the Change’ initiative, commencing the 2024 season with an innovative twist. This interactive activity, developed over a year, aims to engage … Read the full press release

Bang & Olufsen Unveils High-End Home Integration Portfolio at ISE 2024

(IN BRIEF) At Integrated Systems Europe (ISE) 2024, Bang & Olufsen is showcasing its latest high-end product and home integration portfolio, focusing on its new high-end cinematic range, including the powerful Beosound Theatre soundbar, Beolab 28 wireless stereo loudspeaker, and … Read the full press release

CES 2024: Luminar and Mercedes-AMG Extend Partnership to Enhance Safety in Formula 1 with LiDAR Technology

(IN BRIEF) Luminar, a global automotive technology company, has expanded its partnership with Mercedes-Benz to collaborate with the Mercedes-AMG PETRONAS Formula 1 Team. The collaboration aims to integrate Luminar’s LiDAR technology into the Official FIA F1 Safety Car, the Mercedes-AMG … Read the full press release

Mercedes-Benz Unveils Hyper-Personalized User Experience and Innovative Entertainment at CES 2024

(IN BRIEF) Mercedes-Benz unveils a series of digital advancements and collaborations at CES 2024, focusing on delivering a hyper-personalized user experience in their vehicles. The key highlight is the MBUX Virtual Assistant, powered by generative AI and advanced 3D graphics, … Read the full press release

CES 2024: Mercedes-AMG and will.i.am Launch MBUX SOUND DRIVE, Turning Cars into Musical Instruments

(IN BRIEF) Mercedes-AMG and musician will.i.am collaborate to introduce MBUX SOUND DRIVE, a groundbreaking interactive music experience for Mercedes-AMG vehicles. This innovative technology utilizes sensors and advanced software to interpret various driving dynamics, such as acceleration and braking, and converts … Read the full press release

CES 2024: Mercedes-Benz Unveils MBUX Virtual Assistant with Generative AI for Hyper-Personalized In-Car Experience

(IN BRIEF) Mercedes-Benz unveils its new MBUX Virtual Assistant powered by generative AI, transforming the car-driver relationship with natural conversation. This development, showcased at CES 2024, brings a more natural and intuitive interface to Mercedes-Benz vehicles, allowing for proactive support … Read the full press release

Vivo and Ericsson’s 5G Solutions Ensure Seamless Connectivity at São Paulo’s ‘The Town’ Festival

(IN BRIEF) São Paulo’s inaugural ‘The Town’ music, culture, and art festival, held from September 2nd to 10th, 2023, provided an immersive experience for attendees with the help of Vivo and Ericsson’s 5G infrastructure. To serve the estimated 500,000 festivalgoers, … Read the full press release