(IN BRIEF) Paris 2024 has revealed a special edition medallist mascot that will be presented to all Olympic and Paralympic Games medallists. This tradition will continue with the distribution of the mascot and the Games’ Iconic Poster. The mascots, designed … Read the full press release
Posted in Business, Entertainment, Financial, France, Government, Industrial, Investment, Management, Marketing, Media, News, Sports
Tagged Doudou & Compagnie, Games Medallists, marketing, Mascot, Paris 2024, partnership, Poster, sports
(IN BRIEF) Allianz has partnered with football star Harry Kane, naming him as their global brand ambassador. Kane, known for his football prowess and advocacy for mental health, will collaborate with Allianz on marketing initiatives aimed at inspiring the next … Read the full press release
Posted in Banks, Business, Economy, Financial, Germany, Industrial, Insurance, Investment, Management, Marketing, News, Sports
Tagged Allianz, Bernd Heinemann, Football Star, Global Brand Ambassador, Harry Kane, marketing, partnership, sports
(IN BRIEF) The University of Warwick concluded the Flame of Friendship project with a lively finale, uniting over 700 school children and teachers from 63 schools across Coventry. Held at the Sports and Wellness Hub, the event featured a vibrant … Read the full press release
(IN BRIEF) Ignacio Galán, Chairman of Iberdrola, visited the Spanish women’s national soccer team at their training camp in Las Rozas to express the company’s unwavering support ahead of their games in Paris. Galán praised the team’s talent and recent … Read the full press release
Posted in Business, Energy, Gas & Oil, Entertainment, Financial, Government, Industrial, Management, News, Spain, Sports
Tagged Chairman Ignacio Galán, Iberdrola, Spanish Women's National Soccer Team, sports, support
(IN BRIEF) Dr. Elisabeth Blagrove, a psychologist at The University of Warwick, examines why Wimbledon is often viewed as prestigious and posh. She attributes this to its rich history, strict dress codes, and exclusive elements. Dr. Blagrove also suggests that … Read the full press release
Posted in Business, Education, Industrial, Management, News, Sports, United Kingdom
Tagged Dr. Elisabeth Blagrove, football, sports, University of Warwick, Wimbledon
(IN BRIEF) Henry Searle, an 18-year-old talent from Loughborough University National Tennis Academy (LUNTA), has been granted a wildcard entry to compete in the singles main draw at Wimbledon this summer. The tournament runs from July 1 to July 14. … Read the full press release
(IN BRIEF) PUMA has announced a new partnership with Rosé from BLACKPINK, one of K-pop’s most influential groups. As PUMA’s newest ambassador, Rosé will collaborate on global campaigns and the “Rewrite the Classics” initiative, focusing on iconic PUMA styles. Her … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Entertainment, Financial, Germany, Government, Industrial, Investment, Management, News, Retail, Sports
Tagged Classic Style, CULTURE, leadership, Maria Valdes, partnership, PUMA, Rosé of BLACKPINK, sports
(IN BRIEF) PUMA has launched its CLOUDSPUN Collection, featuring innovative athletic wear known for its ultra-soft fabric and advanced performance features such as moisture-wicking and 4-way stretch. The collection includes a range of men’s and women’s apparel designed for comfort … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Financial, Germany, Industrial, Investment, Management, News, Retail, Sports, Technology
Tagged Athletic Wear, CLOUDSPUN Collection, comfort, performance, PUMA, sports
(IN BRIEF) PUMA extends its sponsorship of Christopher Street Day Nürnberg for three more years, highlighting its ongoing commitment to LGBTQ+ rights. The company will actively participate in Pride events, organize Pride Month activities for employees, and illuminate its headquarters … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Entertainment, Financial, Germany, Government, Industrial, Investment, Management, News, Society, Spain, Sports
Tagged Christopher Street Day Nürnberg, Danny Ma Fanny, Diversity And Inclusion, LGBTQ+ Rights, partnership, PUMA, society, Spain, sponsorship, sports, Stefanie Decker, US
(IN BRIEF) French Guiana made history as the first French overseas territory to host the Olympic Torch Relay, showcasing its stunning landscapes and cultural heritage. The relay, organized by the French Federation for judo, featured local celebrities like Lucie Décosse … Read the full press release
Posted in Business, Entertainment, France, Industrial, Management, Media, News, Sports
Tagged Alicia Aylies, Christiane Johnny, Danis Civil, French Guiana, Kayssia Hudson, Lucie Décosse, Olympic, Paris 2024, sports, Torch Relay Debut
(IN BRIEF) Rheinmetall and Borussia Dortmund announce a significant three-year partnership, marking Rheinmetall as a “Champion Partner” to the Bundesliga club. This collaboration aims to leverage wide-reaching advertising space, marketing rights, and event opportunities within the stadium and club grounds, … Read the full press release
(IN BRIEF) Deutsche Telekom is gearing up German soccer stadiums for top-notch technical performance ahead of UEFA EURO 2024™, installing over 750 new 5G antennas and around 65 kilometers of fiber optics. With a focus on ensuring seamless connectivity for … Read the full press release
Posted in Business, Entertainment, Financial, Germany, Industrial, Infrastructure & Utilities, Investment, Management, News, Sports, Technology, Telecom
Tagged Abdu Mudesir, connectivity, Deutsche Telekom, Marion Kessing, Soccer, sports, UEFA EURO 2024™
(IN BRIEF) In its ongoing commitment to fostering diversity and inclusion, Generali, the presenting sponsor of Barcolana, continues to champion gender equality and youth empowerment in the sailing community. With initiatives like the Generali Women in Sailing Trophy, dedicated to … Read the full press release
Posted in Awards, Banks, Business, Financial, Industrial, Italy, Management, News, Society, Sports
Tagged Awards, diversity, Federica Tuniz, Francesca Clapcich, gender equality, Generali, Inclusion, sailing, sports, Wendy Schmidt, Youth empowerment
(IN BRIEF) PUMA partners with Seoul-based Lost Management Cities to reintroduce the iconic 2024 GV Special sneaker from PUMA’s archives. Inspired by ‘80s tennis culture, Lost Management Cities infuses the silhouette with a playful color scheme, incorporating hand-finished details like … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Financial, Germany, Government, Industrial, Investment, Management, News, Sports, Technology
Tagged Lost Management Cities, PUMA, Retro GV Special Sneaker Revival, South Korea, sports
(IN BRIEF) PUMA introduces the ULTRA 5, a groundbreaking football boot set to revolutionize speed and performance on the pitch. Engineered with insights from motorsport and collaborations with Formula One teams, the ULTRA 5 features a SPEEDSYSTEM carbon outsole and … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Germany, Industrial, Management, Marketing, News, Retail, Sports, Technology
Tagged Dominique Gathier, football, PUMA, Romain Girard, sports, ULTRA 5
(IN BRIEF) The 2024 Wales Women’s Six Nations final witnessed a groundbreaking turnout of 10,592 fans at Cardiff’s Principality Stadium, where Vodafone UK unveiled its innovative 5G Fan App. Developed in collaboration with AR specialists Immersiv.io, the app leverages Vodafone’s … Read the full press release
Posted in Business, Entertainment, Financial, Industrial, Infrastructure & Utilities, Investment, Management, News, Sports, Technology, Telecom, United Kingdom
Tagged 5G Fan App, Gwen Crabb, sports, vodafone, Wales Women's Six Nations Final
(IN BRIEF) Paris 2024 announces the launch of Pride House · Paris 2024 at the Péniche Rosa Bonheur on the Seine, marking International Day Against Homophobia, Transphobia, and Biphobia. This initiative, supported by partners including Minister Aurore Bergé and IOC … Read the full press release
Posted in Business, Entertainment, France, Industrial, Management, Media, News, Society, Sports
Tagged Aurore Bergé, Fier-Play, inclusivity, Jérémy Goupille, LGBTI, Mr. Pierre Rabadan, Mrs. Marie Barsacq, Mrs. Pascale Reinteau, Mrs. Yasmine Camara, Paris 2024, partnership, Pride House, sports, Thomas Bach
(IN BRIEF) Stage 9 of the Olympic Torch Relay in Haute-Garonne, South West France, was a day filled with excitement and inspiration as nearly 150 torchbearers carried the flame through various towns. The Torch Relay showcased the region’s vibrant culture … Read the full press release
Posted in Business, Entertainment, France, Industrial, Management, Media, News, Sports
Tagged Haute-Garonne, Olympic Torch, Paris 2024, sports
(IN BRIEF) PUMA and Borussia Dortmund have launched the 2024/25 Home kit, paying homage to the club’s rich heritage while incorporating modern design elements. The classic Black & Yellow kit features a sleek pinstripe flair, symbolizing Dortmund’s enduring legacy and … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Environment, Financial, Germany, Industrial, Investment, Management, News, Retail, Sports
Tagged 2024/25 Home Kit, Borussia Dortmund, Carsten Cramer, Marco Mueller, partnership, PUMA, sports, sustainability
(IN BRIEF) Paris 2024, in anticipation of the Torch Relay’s arrival in Marseille on 8 May, reveals the striking design of the Olympic and Paralympic Torch Relay cauldron, crafted by renowned designer Mathieu Lehanneur and manufactured by ArcelorMittal. The cauldron, … Read the full press release
Posted in Business, Entertainment, France, Industrial, Management, Media, Metals and Minerals, News, Sports
Tagged ArcelorMittal, Cauldron, design, Eric Niedziela, Mathieu Lehanneur, Olympic, Paralympic, Paris 2024, sports, Tony Estanguet, Torch Relay
(IN BRIEF) PUMA Hoops and LaMelo Ball have teamed up to unveil the LaFrancé, their first-ever lifestyle shoe collaboration. Inspired by LaMelo’s signature style and his lifestyle brand LaFrancé, the sneaker takes cues from 90s and early 2000s skate footwear, … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Financial, Germany, Industrial, Investment, Management, News, Sports
Tagged LaFrancé, LaMelo Ball, Noah Bice, partnership, PUMA Hoops, Sneaker, sports
(IN BRIEF) PUMA, in collaboration with the Mercedes-AMG PETRONAS Formula One Team, introduces a groundbreaking collection by Mad Dog Jones, blending style, performance, and motorsport. Inspired by the vibrant energy of Miami’s Thermal Vision, the collection captures the chromatic vibrancy … Read the full press release
(IN BRIEF) As the new season of the Deutsche Tourenwagen Masters (DTM) commences, Schaeffler and Marco Wittmann, brand ambassador since 2019, enter their sixth year of collaboration. Wittmann, driving for Schubert Motorsport, aims for success with the support of Schaeffler’s … Read the full press release
Posted in Automotive, Business, Financial, Germany, Industrial, Investment, Management, News, Sports, Technology, Transportation & Logistics
Tagged Brand Ambassador, Clément Feltz, Deutsche Tourenwagen Masters (DTM), innovations, Marco Wittmann, Markus Winkelhock, Matthias Zink, partnership, Schaeffler, sports
(IN BRIEF) PUMA announces the commercial release of its RE:SUEDE 2.0 sneaker, following the successful conclusion of its two-year pilot project aimed at exploring sustainable end-of-life solutions for footwear. During the experiment, PUMA produced 500 pairs of the iconic Suede … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Environment, Germany, Industrial, Management, Marketing, News, Sports
Tagged Anne-Laure Descours, footwear, PUMA, RE:SUEDE 2.0 Sneakers, sports, sustainability
(IN BRIEF) PUMA collaborates with the Mercedes-AMG PETRONAS F1 Team to introduce the Crews Go Summer Collection, seamlessly blending the team’s iconic identity with casual streetwear silhouettes. Each piece in the collection, from hoodies to shorts and shirts, exudes track … Read the full press release
Posted in Apparel, Fashion & Beauty, Automotive, Business, Entertainment, Environment, Financial, France, Germany, Government, Industrial, Investment, Management, Marketing, News, Retail, Sports
Tagged Crews Go Summer Collection, Mercedes-AMG, partnership, PETRONAS F1 Team, PUMA, sports, sustainability
(IN BRIEF) PUMA unveils its first worldwide brand campaign in a decade, titled “FOREVER. FASTER. – See The Game Like We Do,” aiming to solidify its position as the fastest sports brand globally. Rooted in PUMA’s DNA, the campaign celebrates … Read the full press release
Posted in Business, Financial, France, Industrial, Investment, Management, Marketing, News, Retail, Sports, Technology
Tagged "FOREVER FASTER" Campaign, Arne Freundt, basketball, Breanna Stewart, football, handball, Karsten Warholm, Mondo Duplantis, Neymar Jr, PUMA, Richard Teyssier, Rudolf Dassler, running, sports
(IN BRIEF) Look Good Feel Better, in partnership with England Netball, organized its Annual Charity Netball Tournament at the University of Warwick, raising over £32,000 for individuals undergoing cancer treatment. The event, attended by 240 netball players, featured 26 teams … Read the full press release
Posted in Business, Education, Financial, Healthcare, Industrial, Investment, Management, Media, News, Non Profit, Science, Sports, Technology, United Kingdom
Tagged Ama Agbeze, Annual Charity Netball Tournament, Ash Dekker, Cancer, charity, England Netball, Lizzie Cooper, Look Good Feel Better, Mark Hyndman, Millie Sanders, partnership, sports, University of Warwick
(IN BRIEF) Loughborough University recently hosted the British Universities and Colleges Sport (BUCS) “Big Wednesday” event, drawing over 2,000 student-athletes, coaches, and spectators. The campus buzzed with excitement as athletes competed in 16 different sports across 57 finals. Loughborough emerged … Read the full press release
(IN BRIEF) Sky and the Football Association of Ireland (FAI) have announced the extension of their partnership, making Sky the Primary Partner for both the Republic of Ireland Women’s National Team and the Men’s National Team until 2028. This groundbreaking … Read the full press release
(IN BRIEF) In this episode of the Experts in Sport podcast, host Martin Foster engages with guest Joanna Czutkowna to delve into the sustainability challenges facing the sports apparel industry. They dissect larger issues within the fashion industry, including the … Read the full press release
(IN BRIEF) During the Mobile World Congress (MWC), Telefónica Movistar announced its commitment to continue supporting the Movistar KOI eSports team for three more years, marking a decade of involvement in eSports since its pioneering entry into the field. Movistar … Read the full press release
Posted in Business, Entertainment, Financial, Industrial, Investment, Management, Media, News, Spain, Sports, Technology, Telecom
Tagged Gerard Piqué, Ibai Llanos, Movistar KOI eSports Team, MWC 2024, partnership, sports, Telefonica, Telefónica Movistar
(IN BRIEF) At Mobile World Congress (MWC) 2024, Telefónica introduces the ‘Telefónica Open Gateway’ demo, showcasing an innovative way to experience sports through immersive virtual reality (VR) technology powered by Open Gateway APIs. Partnering with YBVR, a leading VR company … Read the full press release
Posted in Business, Entertainment, Financial, Government, Industrial, Investment, Management, Media, News, Spain, Sports, Technology, Telecom
Tagged 'Telefónica Open Gateway' Demo, MWC 2024, partnership, sports, sustainability, Telefonica, virtual reality (VR) technology, Wayra, YBVR
(IN BRIEF) Deutsche Telekom’s presence at Mobile World Congress (MWC) 2024 revolves around its brand claim “Connecting your world,” emphasizing innovation, entertainment, and brand immersion. At the heart of their exhibit is “Telekom Super Soccer,” an interactive 3D LED installation … Read the full press release
Posted in Artificial Intelligence (AI), Business, Entertainment, Environment, Financial, Germany, Government, Industrial, Infrastructure & Utilities, Investment, Management, Media, News, Spain, Sports, Technology, Telecom
Tagged "Connecting your world" Promise, AI Premiere, Antje Hundhausen, Deutsche Telekom, İlkay Gündoğan, MWC 2024, Nadja Kirchhof, partnership, Soccer, sports, sustainability
(IN BRIEF) UniCredit has announced its support for the third edition of the Youth America’s Cup and will serve as the naming partner for the UniCredit Youth America’s Cup Regatta. Scheduled from September 17th to 26th in Barcelona, the event … Read the full press release
Posted in Banks, Business, Entertainment, Financial, Government, Industrial, Investment, Italy, Management, Media, News, Spain, Sports
Tagged Andrea Orcel, Barcelona, Grant Dalton, partnership, Sailors, sports, UNICREDIT, Youth America's Cup
(IN BRIEF) The SPOBIS Conference in Hamburg saw discussions revolving around inclusion, diversity, and football, featuring the German Football Association (DFB) and Volkswagen. The ‘Inclusion in Football’ workshop addressed topics such as inclusive football clubs, emphasizing experiences over results, and … Read the full press release
Posted in Automotive, Business, Entertainment, Environment, Financial, Germany, Industrial, Investment, Management, Media, News, Society, Sports
Tagged Alexander Fangmann, DFB, diversity, football, Hamburg, Inclusion, Inga Grabow, Marcell Jansen, partnership, Ralph-Uwe Schaffert, Sandra Waidelich, society, SPOBIS Conference, sports, sustainability, Volkswagen
(IN BRIEF) On January 4th, Saint-Gobain, the Official Supporter for renovation and sustainable construction solutions of the Paris 2024 Olympic and Paralympic Games, brought together its Team of athletes, #AimingHigher, at the “Maison du Handball.” The athletes, including Luc Abalo … Read the full press release
Posted in Business, Construction, Financial, France, Industrial, Infrastructure & Utilities, Investment, Management, News, Sports
Tagged Antoine Praud, Emma Lombardi, Julie Dufour, Laurence Pernot, Luc Abalo, Ludvy Vaillant, Margot Boulet, Renaud Clerc, Saint-Gobain, sports, Team of Olympic and Paralympic Athletes, Vincent Matheron
(IN BRIEF) ABN AMRO has announced an extension of its partnership with the Esther Vergeer Foundation for an additional two years, continuing their joint efforts to enable children with physical disabilities and chronic conditions to engage in sports and experience … Read the full press release
Posted in Banks, Business, Education, Financial, Industrial, Investment, Management, Netherlands, News, Non Profit, Society, Sports
Tagged ABN Amro, Children with Disabilities, Esther Vergeer, Esther Vergeer Foundation, inclusivity, partnership, Sander Bestevaar, sports
(IN BRIEF) Paris 2024 has revealed that 80% of the 11,000 Torchbearers for the Olympic and Paralympic Torch Relays have been selected. These Torchbearers, representing diverse backgrounds, will carry the Olympic and Paralympic Flames throughout France, igniting excitement and anticipation … Read the full press release
(IN BRIEF) BT has confirmed its commitment to sponsor all four Welsh professional rugby union teams, including Ospreys, Cardiff Rugby, Scarlets, and Dragons, until the conclusion of the 2023-24 season. This marks a decade of continuous sponsorship, making it one … Read the full press release
Posted in Business, Financial, Industrial, Investment, Management, News, Sports, Technology, Telecom, United Kingdom
Tagged BT Group, Cardiff Rugby, Dragons, football, Matt Stevenston, Ospreys, partnership, Scarlets, Simon Muderack, sponsorship, sports, sustainability, Welsh Rugby Union Sides
(IN BRIEF) Luminar, a global automotive technology company, has expanded its partnership with Mercedes-Benz to collaborate with the Mercedes-AMG PETRONAS Formula 1 Team. The collaboration aims to integrate Luminar’s LiDAR technology into the Official FIA F1 Safety Car, the Mercedes-AMG … Read the full press release
Posted in Automotive, Business, Entertainment, Germany, Industrial, Management, Media, News, Security & Safety, Sports, Technology
Tagged CES 2024, Formula 1, LiDAR Technology, Luminar, Markus Schäfer, Mercedes-AMG, partnership, safety, sports, Toto Wolff
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PHARMA & BIOTECH: The largest repository of EU/European pharma & biotech press releases spanning 12 years (2012-2024)
