Innovation in Banking: Garanti BBVA Unveils Fingerprint-Enabled Payment Solution

Innovation in Banking: Garanti BBVA Unveils Fingerprint-Enabled Payment Solution

(IN BRIEF) Garanti BBVA, a leading digital banking institution in Türkiye with 14 million customers, has unveiled the Bonus Platinum Biometric Card, revolutionizing secure payments. The card allows users to make purchases by scanning their fingerprint, enhancing security and convenience. Murat Çağrı Süzer, Garanti BBVA’s Deputy General Manager, emphasized the bank’s commitment to innovation, highlighting previous pioneering solutions like Turkey’s first chip and multi-brand credit card. Avşar Gürdal, General Manager for Türkiye and Azerbaijan at Mastercard, praised the collaboration, emphasizing the importance of biometric authentication in enhancing payment security and user experience.

(PRESS RELEASE) BILBAO / ISTANBUL, 19-Feb-2024 — /EuropaWire/ — Garanti BBVA, Turkey’s second-largest private bank and a subsidiary of Spain’s BBVA, with its 14 million strong customer base and leading digital banking app, continues to revolutionize the banking landscape in Türkiye. The latest innovation from BBVA’s Turkish unit is the Bonus Platinum Biometric Card, set to redefine secure payments with the touch of a fingertip. This groundbreaking card allows users to effortlessly make purchases by scanning their fingerprint, enhancing both security and convenience. Available soon, the Bonus Platinum Biometric Card exemplifies Garanti BBVA’s commitment to providing customers with innovative solutions that simplify their financial transactions.

Users of the Bonus Platinum Biometric Card can make payments swiftly by placing the card near the contactless area of a POS terminal, followed by a simple verification of their fingerprint on the card’s sensor. With this seamless process, transactions are completed within seconds, eliminating the need for PIN entry unless preferred by the user. Interested customers can apply for the Bonus Platinum Biometric Card through Garanti BBVA‘s online and mobile banking platforms, the BonusFlaş app, bank branches, or the call center.

Garanti BBVA’s Deputy General Manager and Garanti BBVA Payment Systems (GÖSAŞ) Board Member, Murat Çağrı Süzer, highlighted the bank’s dedication to enhancing customer experience through innovative products and services. The Bonus Platinum Biometric Card joins a series of pioneering solutions introduced by Garanti BBVA, including Turkey’s first chip and multi-brand credit card, the first transparent card, the first contactless credit card, and the first environmentally friendly card. By leveraging technology, Garanti BBVA aims to continue delivering value-added products and services that simplify the lives of its customers.

Avşar Gürdal, the General Manager for Türkiye and Azerbaijan at Mastercard, commended the longstanding partnership with Garanti BBVA, emphasizing Mastercard’s commitment to enhancing payment security and user experience. Biometric payment authentication, adopted as a cornerstone of Mastercard’s security infrastructure, ensures secure verification and enhances the payment experience for cardholders. By investing in biometric solutions, Mastercard aims to address evolving security challenges and improve payment processes, making transactions safer, faster, and more convenient for all.

SOURCE: Banco Bilbao Vizcaya Argentaria, S.A.