FORVIA HELLA Launches First RGB LED Rear Lamp with Dynamic Light Animations for Geely’s LYNK & CO Z10

FORVIA HELLA Launches First RGB LED Rear Lamp with Dynamic Light Animations for Geely’s LYNK & CO Z10

(IN BRIEF) FORVIA HELLA has introduced its first RGB LED rear combination lamp with full-color light animations, now in mass production in China. The lamp, featured in the new LYNK & CO Z10 electric sedan by Geely Auto Group, offers 256 color variants and dynamic animations for functions like welcome sequences, charging indicators, and burglar alarms. This innovative lighting solution enhances brand differentiation and personalization, addressing growing consumer demand. The launch showcases FORVIA HELLA’s leadership in automotive lighting technology and its ability to meet local market needs.

(PRESS RELEASE) LIPPSTADT, 20-Sep-2024 — /EuropaWire/ — Global automotive supplier FORVIA HELLA has launched its first RGB LED rear combination lamp with full-color light animations into mass production in China. This innovative lighting solution is featured in the new luxury all-electric C-class sedan Z10, produced by Geely Auto Group’s brand LYNK & CO, and aims to address the growing demand for brand differentiation and personalization in the automotive market.

The rear lamp, which debuted with the Z10 in the Chinese market on September 5, 2024, is capable of generating 256 color variants using the RGB spectrum (red, green, blue). This allows for dynamic, multi-colored light animations beyond the basic lighting functions. These include visually engaging effects like welcome/goodbye sequences, charging status indicators, and even burglar alarms. Additionally, legal requirements for tail lights, brake lights, position lights, and indicators are met with striking 3D optical elements, creating a distinctive rear lighting signature.

Yves Andres, Managing Director of Lighting at FORVIA HELLA, explained that in the Asian automotive market, customization and brand distinction are increasingly important, with lighting design playing a crucial role. By introducing RGB LED technology to exterior vehicle lighting, FORVIA HELLA is enhancing the consumer experience by allowing car manufacturers to differentiate their products and enabling vehicle owners to personalize their lighting designs.

This launch further solidifies FORVIA HELLA’s leadership in automotive lighting trends and its ability to anticipate local market demands with tailored product innovations.

ABOUT FORVIA HELLA

FORVIA HELLA is a listed, internationally positioned automotive supplier. As a company of the FORVIA Group, FORVIA HELLA stands for high-performance lighting technology and vehicle electronics and, with the Lifecycle Solutions business group, also covers a broad service and product portfolio for the spare parts and workshop business as well as for manufacturers of special vehicles. With currently around 37,500 employees at over 125 locations, the company is active worldwide and generated adjusted sales of €8.1 billion in the fiscal year 2023. www.hella.com

ABOUT FORVIA

FORVIA, the seventh largest supplier of automotive technology worldwide, combines the complementary technological and industrial strengths of Faurecia and HELLA. With around 260 industrial sites and 78 R&D centres, over 150,000 employees, including more than 15,000 R&D engineers, in over 40 countries, FORVIA offers a unique and comprehensive approach to the automotive challenges of today and tomorrow. FORVIA consists of six business groups and a strong portfolio of over 13,000 patents. FORVIA endeavours to become the preferred innovation and integration partner for automotive manufacturers worldwide. FORVIA sees itself as a
pioneer of change that anticipates the transformation of mobility and turns it into reality. www.forvia.com

Media Contact:

Daniel MORFELD
Press Officer
+49 (0) 2941 38 7566
daniel.morfeld@forvia.com

SOURCE: HELLA GmbH & Co. KGaA