Tag Archives: SEAT

Volkswagen and SEAT Announce Key Leadership Changes in Finance and IT Departments

(IN BRIEF) Volkswagen Passenger Cars and SEAT S.A. have announced a leadership change in their finance departments, effective October 1, 2024. Patrik Andreas Mayer will become SEAT’s new Chief Financial and IT Officer, while David Powels, currently in that role, … Read the full press release

SEAT S.A. Appoints Sven Schuwirth as Executive Vice-President for Sales and Marketing, Overseeing SEAT and CUPRA Brands

(IN BRIEF) SEAT S.A. has appointed Sven Schuwirth as the new Executive Vice-President for Sales and Marketing, overseeing both SEAT and CUPRA brands, starting from February 1, 2024. This appointment marks a natural progression in Schuwirth’s career at SEAT, where … Read the full press release

CUPRA and Wilson Introduce Revolutionary LT Padel Racket Inspired by UrbanRebel Racing Concept

(IN BRIEF) CUPRA, in collaboration with Wilson Sporting Goods Co., has revealed the innovative CUPRA Wilson LT Padel Racket, the third racket developed under this partnership. Designed entirely by CUPRA and crafted by Wilson, the racket draws inspiration from CUPRA’s … Read the full press release

Renowned Film Director J.A. Bayona Becomes CUPRA Global Ambassador for Creativity and Innovation

(IN BRIEF) Spanish film director and producer J.A. Bayona has been named a global ambassador for CUPRA, a Spanish automotive brand, to promote creativity and innovation. The collaboration was announced at an event in CASA SEAT, strengthening CUPRA’s connection to … Read the full press release

CUPRA Joins Forces with 37th America’s Cup in Barcelona, Unveils “CUPRA Cube” Countdown Timer

(IN BRIEF) CUPRA, an automotive brand, has entered into a strategic alliance with the 37th America’s Cup, one of the world’s major sporting events, taking place in Barcelona for the first time. To mark this partnership, CUPRA unveiled the “CUPRA … Read the full press release

SEAT’s SEAT al Sol 2: Major Expansion of Solar Power for Electric Vehicle Production

(IN BRIEF) SEAT S.A. is set to significantly expand its solar energy capacity with the installation of 39,000 new solar panels across its three production facilities in Martorell, El Prat, and Barcelona. This expansion, known as SEAT al Sol 2, … Read the full press release

CUPRA Presents Latest Car Models to FC Barcelona Women’s Team

(IN BRIEF) CUPRA, the Spanish automotive brand, visited the FC Barcelona Women’s team training facility to gift each player with one of their latest car models. The players had the choice between the fully-electric CUPRA Born and the CUPRA Formentor … Read the full press release

SEAT and Volkswagen Prioritize Spanish Suppliers for Electric Vehicle Project

(IN BRIEF) SEAT S.A. and the Volkswagen Group have taken a significant step towards localizing the production of electric vehicles by allocating over 75% of the material costs for the Small BEV project to suppliers based in Spain. This move … Read the full press release

CUPRA Expands to Paris with Inaugural City Garage, Showcasing Electric SUV

(IN BRIEF) CUPRA, the Spanish automaker, has made its mark in Paris by opening its first CUPRA City Garage on the prestigious Boulevard de la Madeleine. The new City Garage, celebrated with an event featuring French pastry chef Jeffrey Cagnes … Read the full press release

CUPRA Honored with 2023 Effectiveness Grand Prize for Innovative Brand Strategy

(IN BRIEF) CUPRA has been awarded the 2023 Effectiveness Grand Prize by the Spanish Association of Advertisers (AEA) for its advertising and communication strategy developed in collaboration with &Rosàs and PHD Media since its launch in 2018. Additionally, CUPRA received … Read the full press release

Lucas di Grassi Joins ABT CUPRA for the Upcoming Formula E Season

(IN BRIEF) Lucas di Grassi, the most successful driver in Formula E history, is making his return to the competition as part of the ABT CUPRA team for the forthcoming season, set to commence in Mexico on January 13, 2024. … Read the full press release

ABT CUPRA XE Secures Double Podium Finish at Island X Prix in Sardinia

(IN BRIEF) ABT CUPRA XE achieved an outstanding performance at the Island X Prix in Sardinia during the Extreme E season. The team, led by drivers Klara Andersson and Sébastien Loeb, secured a podium finish in both races, earning a … Read the full press release

CUPRA and Italian eyewear brand L.G.R Introduce Trio of Stylish Sunglasses in Their Second Collaborative Collection

(IN BRIEF) CUPRA has partnered with Italian eyewear brand L.G.R for the second time to unveil a new eyewear collection. The collaboration features three sunglasses models: Tribe, Reunion Metal Explorer, and Nomad II, each embodying the unique design perspective and … Read the full press release

SEAT and CUPRA Extend Partnership with Catorce/DDB as Global Creative Agency for Next Three Years

(IN BRIEF) SEAT S.A. and its brands SEAT, CUPRA, and SEAT MÓ have expanded their partnership with Catorce/DDB, a Barcelona-based creative agency. Catorce/DDB will continue as the global creative agency for the automotive company under a new three-year contract starting … Read the full press release

SEAT Makes History as First Car Manufacturer to Utilize Recycled Materials from the Ocean

(IN BRIEF) SEAT is partnering with SEAQUAL INITIATIVE and Autoneum to enhance sustainability and circular economy efforts. SEAT becomes the first car manufacturer to utilize LABEL blue by BORGERS® recycled materials, which will help remove over 2 million plastic bottles … Read the full press release

Volkswagen, Skoda, SEAT/CUPRA, and Volkswagen Commercial Vehicles report positive Q1 performance

(IN BRIEF) Volkswagen Group’s volume brands, Volkswagen, Škoda, SEAT/CUPRA, and Volkswagen Commercial Vehicles, have published a quarterly report for the first time, showing their positive performance in the first quarter of 2023. The report reflects a doubling of operating profit … Read the full press release

Volkswagen Group informa un impresionante crecimiento en la entrega de vehículos eléctricos en el primer trimestre de 2023

(NOTICIA EN BREVE) En el primer trimestre de 2023, el Grupo Volkswagen entregó 141.000 vehículos eléctricos (BEV), un aumento del 42 % en comparación con el mismo período de 2022. Europa fue el principal contribuyente a este crecimiento, con un … Read the full press release

Volkswagen Group Reports Impressive Q1 2023 Electric Vehicle Delivery Growth

(IN BRIEF) In the first quarter of 2023, Volkswagen Group delivered 141,000 electric vehicles (BEVs), an increase of 42% compared to the same period in 2022. Europe was the main contributor to this growth, with a 68% increase in deliveries. … Read the full press release

SEAT recognized for initiatives around mental health and pandemic response

(IN BRIEF) SEAT S.A. has won the European Sport & Healthy Company 2022 award in the Gold category for its projects related to the health and physical activity of its employees and of Spanish society in general. Among them were … Read the full press release

Thomas Schäfer to succeed Murat Aksel as Chairman of ŠKODA AUTO’s Supervisory Board

Thomas Schäfer, Chairman of the Board of Management of Volkswagen Passenger Cars and Head of the ‘Volume’ brand group , succeeds Murat Aksel, who is stepping down as Chairman but will remain a member of the Supervisory Board Schäfer: “ŠKODA … Read the full press release