Continental Announces New Head for Automotive Aftermarket Business

Enno Straten will become head of Continental’s Automotive Aftermarket business segment starting on November 1, 2023.

(IN BRIEF) Enno Straten has been named as the new head of Continental’s Automotive Aftermarket business segment, effective November 1, 2023. This segment deals with replacement and wear parts for passenger cars, including brakes, electronic components, service equipment, and batteries. Enno Straten, who has held several senior management roles within Continental’s Tires group sector for over 20 years, will succeed Peter Wagner, who is pursuing new opportunities outside of Continental. The transition underscores Continental’s commitment to providing high-quality aftermarket solutions and ensuring a seamless leadership succession.

(PRESS RELEASE) FRANKFURT AM MAIN, 19-Oct-2023 — /EuropaWire/ — Continental (ETR: CON), a German multinational automotive parts manufacturing company, is pleased to announce the appointment of Mr. Enno Straten (50) as the new head of the Automotive Aftermarket business segment, effective November 1, 2023. This segment encompasses replacement and wear parts for the passenger car aftermarket, including critical components such as brakes, electronic systems, service equipment, and batteries.

Mr. Straten will take over the reins from Mr. Peter Wagner, who has decided to embark on new professional endeavors outside of Continental.

Enno Straten’s Distinguished Career

Enno Straten brings a wealth of experience to his new role, having spent over two decades in various senior management positions within Continental’s Tires group sector. His notable achievements include serving as the head of Commercial Specialty Tires (CST) and holding the key account manager position for original equipment in passenger cars and light commercial vehicles. Since 2020, Mr. Straten has been responsible for Strategy, Analytics, and Marketing (SAM) in the business area of Replacement Tires for Europe, the Middle East, and Asia (EMEA). He holds a degree in mechanical engineering from the prestigious Leibniz University Hanover.

Peter Wagner’s Legacy

Peter Wagner, the outgoing head of the Independent Aftermarket business segment, assumed leadership of the segment in 2014. Prior to this role, he held senior sales positions in the aftermarket at both Continental and Pirelli, contributing significantly to the company’s growth and success.

“Enno Straten is an experienced manager familiar with the structures of the aftermarket for a long time,” says Ismail Dagli, head of the business area Smart Mobility, which includes the Automotive Aftermarket business segment. “His approach of creating close links between strategy, data analytics and marketing made an important contribution to the current success of our business area Replacement Tires. In our aftermarket business for cars he will be responsible for keeping us on course for growth and preparing us to meet future challenges.”

“Peter Wagner successfully promoted the expansion of our aftermarket portfolio in the past years, spearheaded our growth as a one-stop supplier and supported the development of our workshop services, which are an increasingly important area,” adds Dagli. “This has contributed significantly to our success in the aftermarket business for cars. We thank him for his longstanding commitment and wish him all the best for the future.”

This transition represents Continental’s commitment to seamless leadership succession and its dedication to providing customers with top-quality aftermarket solutions. The company extends its appreciation to Mr. Wagner for his contributions and wishes him success in his future endeavors.

The appointment of Enno Straten underscores Continental’s commitment to innovation and excellence within the automotive aftermarket, ensuring that customers continue to receive high-quality replacement and wear parts.

Media contact:

Christopher Schrecke
Head of Communications
Continental Automotive
+49 6196 871605
christopher.schrecke@continental-corporation.com

SOURCE: Continental AG