(IN BRIEF) Viessmann Climate Solutions and FC Bayern Munich have launched “Home Advantage,” a new campaign that uses humour, football storytelling and the emotional appeal of sport to highlight the role of modern climate solutions at the Allianz Arena, where … Read the full press release →
Posted in Business, Energy, Gas & Oil, Environment, Germany, Industrial, Infrastructure & Utilities, Investment, Marketing, Media, Sports, Technology
Tagged 19 Viessmann heat pumps, 27KM, Allendorf, Allianz Arena, brand campaign, brand storytelling, campaign film, campaign landing page, carrier, Carrier Global Corporation, climate solutions, comfort at Allianz Arena, content platform, creative campaign, cultural context, digital channels, energy efficiency, energy solutions, everyday life, fan contest, FC Bayern Munich, FC Bayern partnership, Football Fans, football sponsorship, Georg van der Vorst, Germany, Hamburg, heat pumps, Heimvorteil, hero film, Home Advantage campaign, Home-Field Advantage, Homeowners, humour in advertising, INNOVATION, modern heating technology, Munich, New Viessmann Campaign Highlights Heat Pumps at FC Bayern’s Allianz Arena, product storytelling, smart climate solutions, soccer campaign, social media, sports marketing, Sports Sponsorship, stadium infrastructure, sustainable energy solutions, sustainable heating, Team Heat Pump, Viessmann, Viessmann and FC Bayern Use Football Storytelling to Promote Heat Pump Technology, Viessmann Climate Solutions, Viessmann Turns FC Bayern’s Home-Field Advantage Into Climate Solutions Brand Story
(IN BRIEF) PUMA is launching its most extensive global campaign to date, titled ‘Go Wild’, which marks a bold evolution in the brand’s identity. Celebrating the spirit of individuality, the campaign encourages runners—from everyday enthusiasts to elite athletes—to pursue the … Read the full press release →
Posted in Apparel, Fashion & Beauty, Business, Financial, Germany, Industrial, Investment, Management, Marketing, News, Sports, Technology
Tagged 75 years, ambassador, Arne Freundt, athlete, authenticity, basketball, brand identity, Breanna Stewart, CULTURE, everyday runner, football, Global Campaign, global sporting events, global sports, Go Wild, hero film, meme culture, Neymar, PUMA, Richard Teyssier, runners, runner’s high, self-expression, social media, sport, Tommie Smith, Usain Bolt
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Digi Communications NV announces availability of Digi Spain’s H1 2026 financial results presentation
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