(IN BRIEF) VELUX Group has expanded its cycling sponsorship platform by becoming an Official Partner of Paris-Roubaix Hauts-de-France and its women’s counterpart, building on its existing involvement with the Tour de France. The multi-year agreement, developed in collaboration with Amaury … Read the full press release
Posted in Business, Construction, Denmark, Environment, Financial, France, Government, Industrial, Infrastructure & Utilities, Investment, Management, Marketing, Media, Non Profit, Sports, Technology
Tagged Amaury Sport Organisation, brand engagement, cycling sponsorship, global events, Lars Petersson, Mathieu van der Poel, Paris Roubaix Femmes, Paris Roubaix Hauts de France, Pauline Ferrand Prevot, professional cycling, sports marketing, sustainability, Tour de France, Tour de France Femmes avec ZWIFT, VELUX Group, VELUX Group Expands Global Cycling Sponsorship with Official Partnership of Paris Roubaix Races, VELUX Strengthens Presence in Professional Cycling Through New Paris Roubaix Partnership Agreement, Yann Le Moenner
Le Grand-Saconnex, Switzerland, 07-Jul-2017 — /EuropaWire/ — The EBU and Amaury Sport Organisation (ASO) are pleased to announce they have signed an agreement for the media rights to the 2020, 2021, 2022, and 2023 Tour de France. Besides the Tour de … Read the full press release
Posted in Marketing, Media, Sports, Switzerland
Tagged Amaury Sport Organisation, ASO, EBU, media rights, Stefan Kürten, Tour de France, Yann Le Moenner
The European Broadcasting Union (EBU) and Amaury Sport Organisation (A.S.O.) are pleased to announce a new agreement setting out the conditions for broadcasting A.S.O. cycling events for 2016, 2017, 2018 and 2019. 11-9-2013 — /EuropaWire/ — As well as the Tour de … Read the full press release
Posted in France, Marketing, Media, Sports, Switzerland
Tagged A.S.O., A.S.O. cycling events, Amaury Sport Organisation, BEN STEWARD, broadcasting, broadcasting agreement, cycle races, cycling, EBU, Eurosport, international sports events, ITV, NOS, RAI, RTBF, RTS, SRG, The European Broadcasting Union, THOMAS CARIOU, Tour de France, TSI, TV2, TVE, VRT, Yann Le Moenner
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