Category Archives: Apparel, Fashion & Beauty

Apparel, Fashion & Beauty Press Releases & News distributed via EuropaWire

Ingka Centres Launches Livli to Redefine Community-Focused Retail and Leisure Destinations in Europe

(IN BRIEF) Ingka Centres has introduced a new consumer brand, Livli, aimed at transforming European destinations into lively, community-focused meeting places that go beyond traditional shopping. Livli Kungens Kurva in the Stockholm area is the first location to adopt the … Read the full press release

Celebrating Democratic Design: IKEA and VINÇON Collaborate on New Exhibition at DHUB Barcelona

(IN BRIEF) IKEA and VINÇON are collaborating on an exhibition at Disseny Hub Barcelona, running until February 2025, which explores the shared vision of both brands to democratize design. Titled “100 IKEA Objects We Would Have Liked to Have Had … Read the full press release

Zalando Revolutionizes Online Shopping with Advanced 3D Avatars in Virtual Fitting Rooms

(IN BRIEF) Zalando has introduced an enhanced virtual fitting room that allows customers to create personalized 3D avatars using their own body measurements. This new feature, available in 14 European markets, enables shoppers to virtually try on Levi’s clothing, offering … Read the full press release

Unilever Sells Russian Subsidiary to Arnest Group, Concluding Operations in the Country

(IN BRIEF) On October 10, 2024, Unilever announced the successful sale of its Russian subsidiary to Arnest Group, a local manufacturer specializing in perfumes, cosmetics, and household products. This transaction encompasses Unilever’s entire operations in Russia, including its four production … Read the full press release

Lenzing Partners with TreeToTextile to Advance Sustainable Fiber Production in the Textile Industry

(IN BRIEF) The Lenzing Group, a leading provider of regenerated cellulose fibers, has announced its acquisition of a minority stake in the Swedish company TreeToTextile AB. This collaboration, which includes existing shareholders such as H&M Group, Inter IKEA Group, Stora … Read the full press release

Beiersdorf Sets Bold Net Zero Targets by 2045, Reinforcing Commitment to Sustainability at Hamburg Conference

(IN BRIEF) Beiersdorf, a leading skincare company, has announced its ambitious sustainability goals during the Hamburg Sustainability Conference. The company aims to achieve Net Zero emissions by 2045 and intends to reduce emissions across its entire value chain by 90%. … Read the full press release

Stora Enso Champions Sustainable Packaging with Award-Winning Cartonboard Solution for Perfume

(IN BRIEF) Stora Enso’s innovative cartonboard solutions are reshaping the packaging industry by helping customers reduce their reliance on plastics. Hinojosa Packaging Galería Gráfica selected Stora Enso’s Performa Brilliance™ to create sophisticated packaging for their luxury perfume line. This collaboration … Read the full press release

H&M Move Unveils New Rain-Ready Activewear Collection for Autumn/Winter 2024

(IN BRIEF) H&M Move has launched its new Autumn/Winter 2024 rain collection, featuring stylish and affordable performance outerwear. Key pieces include StormMove™ overalls, relaxed-fit pants, and oversized ponchos, all designed with waterproof and windproof StormMove™ fabric. The collection offers both … Read the full press release

H&M Unveils ‘Adorables’ – A Premium Baby and Kidswear Line for Timeless Style

(IN BRIEF) H&M has launched “H&M Adorables,” a premium baby and kidswear line focused on high-quality materials and timeless designs that can be passed down through generations. The collection, which features cashmere, silk, Merino wool, and organic cotton, includes essentials … Read the full press release

Zalando Expands AI Fashion Assistant and Adds Trend Spotter to Four More Cities Across Europe

(IN BRIEF) Zalando has expanded its AI-powered fashion assistant across all 25 of its markets, now offering personalized fashion recommendations in local languages. This assistant, which integrates Zalando’s own models with OpenAI’s large language models, tailors advice based on factors … Read the full press release

NIVEA Launches Global Initiative to Combat Social Isolation and Foster Meaningful Human Connections

(IN BRIEF) NIVEA has launched a global initiative called NIVEA CONNECT to address the growing issue of social isolation, which affects both mental and physical health. A survey conducted by NIVEA revealed that one in four people felt isolated in … Read the full press release

Evonik Unveils Advanced Skin Microbiome Model to Revolutionize Cosmetics Testing

(IN BRIEF) Evonik has developed a groundbreaking model of the skin microbiome that allows for realistic, scientifically validated testing of how cosmetic ingredients impact the skin’s microbial communities. This model recreates the complex interactions between microbes, providing more accurate insights … Read the full press release

BASF Showcases Sustainable Footwear Innovations at Simac 2024: Lightweight Soles, Recycling Solutions, and New Processing Technologies

(IN BRIEF) BASF is showcasing its latest footwear innovations at Simac 2024 under the theme “Make the Move.” The company is presenting recyclable, meltable polyurethane foams, lightweight midsole materials for enhanced comfort, and new processing technologies for more sustainable shoe … Read the full press release

Kering and West Bund Museum Celebrate Female Choreographers with Third Edition of Women In Motion Festival

(IN BRIEF) Kering and the West Bund Museum are hosting the 3rd edition of Women In Motion at West Bund on September 21-22, 2024, celebrating female choreographers from China and France. This year’s festival, themed “Body Matters,” focuses on the … Read the full press release

Beiersdorf Teams Up with Macro Biologics to Advance Biodegradable Antimicrobial Peptides for Enhanced Skin Care and Healthcare Solutions

(IN BRIEF) Beiersdorf and Macro Biologics have announced a multi-year partnership to develop biodegradable antimicrobial peptides, aimed at advancing skin care and healthcare solutions. The collaboration will utilize Macro Biologics’ advanced antimicrobial technology, known as Amicidins, which targets a broad … Read the full press release

Evonik Unveils New Sustainable Emollients Plant to Meet Rising Demand in Eco-Friendly Beauty Industry

(IN BRIEF) Evonik has opened a new production plant in Steinau, Germany, to increase its capacity for producing sustainable cosmetic emollients. The plant uses an enzymatic process that significantly reduces the climate footprint of these essential cosmetic ingredients. This expansion … Read the full press release

Burberry Unveils ‘Made in the UK’ Series, Celebrating British Craftsmanship and Sustainable Fashion

(IN BRIEF) Burberry has launched the ‘Made in the UK’ series, highlighting its commitment to British manufacturing with a focus on the Heritage Trench and Car Coats. Crafted in Castleford, West Yorkshire, these coats use sustainably sourced materials like organically … Read the full press release

Natural Cotton Color lancia la collezione “Calunga” a Milano

(NOTIZIA IN BREVE) Natural Cotton Color, un marchio di moda brasiliano noto per il suo impegno verso la sostenibilità, ha lanciato la sua nuova collezione “Calunga” durante la Milano Fashion Week. La sfilata si terrà il 20 settembre 2024, presso … Read the full press release

PUMA Appoints Indrajeet Sen as New Head of Global Sourcing as Anne-Laure Descours Transitions to Advisory Role

(IN BRIEF) PUMA has appointed Indrajeet Sen as Senior Vice President of Group Sourcing, taking over operational responsibilities from Anne-Laure Descours, who will not extend her contract beyond 2024. Sen, who has been with PUMA since 2016, will oversee global … Read the full press release

LEGO and Nike Unite to Inspire Global Creativity and Play Through New Partnership

(IN BRIEF) The LEGO Group and Nike, Inc. have announced a multi-year partnership to unite creative play and sport, aiming to inspire children and families globally. This collaboration will launch in 2025, featuring co-branded products, experiences, and content that merge … Read the full press release