Prosus and Dealroom.co Reveal How Agentic AI Is Becoming Digital Coworkers Today

Prosus and Dealroom.co Reveal How Agentic AI Is Becoming Digital Coworkers Today

(IN BRIEF) Prosus and Dealroom.co’s new report introduces “Agentic AI”—autonomous, decision-making systems poised to become digital coworkers. Mapping over 1,500 agents across sectors, it shows that coding agents have achieved early market fit and that fully autonomous AI employees are mere months away. Venture-capital funding for these systems is projected at USD 6.7 billion in 2025, representing 10 percent of AI investments, with customer service, healthcare, RPA, and agent-builder platforms leading the way. The study forecasts organizations transforming into multi-agent environments, where human roles shift toward strategic leadership and creative problem-solving, guiding AI teammate performance.

(PRESS RELEASE) AMSTERDAM, 5-Aug-2025 — /EuropaWire/ — Prosus unveils a landmark report, The Rise of the Agentic Workforce: How Autonomous AI Agents Will Transform the Workplace, co-authored with Dealroom.co, the premier global startup and venture-capital intelligence platform. This study charts the emergence of “Agentic AI”—self-governing systems capable of independent decision-making, continuous learning, and end-to-end task ownership—and positions them as the third wave of artificial intelligence, following predictive and generative phases.

The report’s proprietary mapping identifies over 1,500 live AI agents, categorizing them by industry use case, development platforms, and operational augmentation tools. Key insights reveal that Agentic AI has already passed its adoption tipping point: rather than simple assistants, these agents are fast becoming full digital coworkers. Coding Agents, such as those from Cursor, have achieved rapid product-market fit, and fully autonomous AI employees are projected within months.

Venture-capital investment in Agentic AI is surging: by 2025, Agentic-focused deals are forecast to account for 10 percent of all AI funding—approximately USD 6.7 billion—driven notably by customer-service and healthcare applications. RPA systems and specialist AI-agent builder platforms are leading the enabler segment, while European startups continue to outperform relative to regional scale.

Looking ahead, organizations will evolve into multi-agent ecosystems, rewarding novel competencies: humans will set strategic direction and foster collaboration among their “digital colleagues,” relinquishing routine tasks while sharpening creative problem-solving and strategic oversight skills.

“Agentic AI is not a distant horizon—it’s already reshaping our workplaces,” said Fabricio Bloisi, CEO of Prosus. “We’ve crossed the adoption tipping point, and billions are flowing into this sector. At Prosus, we’re building what will be the industry’s largest AI workforce, embedding these agents from HR through customer support.”

Download complete report, view the interactive AI-agent map.

About Dealroom.co

Dealroom.co is the leading platform for startup and venture capital data and intelligence in Europe and beyond. The platform tracks and analyses the performance of companies, investors, sectors and startup ecosystems with unparalleled depth and accuracy. Founded in Amsterdam, Dealroom works with government innovation agencies, investors, corporates and media organizations globally.

About Prosus

Prosus is the power behind the world’s leading lifestyle ecommerce brands, across Europe, India, and Latin America, unlocking an AI-first world for our 2 billion customers.

The Prosus technology ecosystem spans food delivery, payments, classifieds, travel, events, and mobility. Our integrated approach enhances user engagement and creates the foundation for unprecedented AI capabilities through proprietary data and cross-service intelligence.

Through Prosus Ventures, we invest in companies which inspire and support the Prosus ecosystem. We search for new opportunities at the leading edge of AI and ecommerce, the digital AI workforce and in frontier technologies, such as robotics, drones and synbio.

The team actively backs exceptional entrepreneurs who are using technology to improve people’s everyday lives.

To find out more, please visit www.prosus.com.

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Tel: +31202999777

SOURCE: PROSUS

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