(IN BRIEF) Unilever has formed a five-year partnership with Google Cloud to advance its digital transformation using AI, data and cloud technologies. The initiative will migrate Unilever’s enterprise data and platforms to Google Cloud, enabling an AI-first operating model that … Read the full press release
Posted in Artificial Intelligence (AI), Business, Industrial, Technology, United Kingdom
Tagged agentic commerce, AI augmented marketing, AI partnership, brand discovery, cloud infrastructure, cloud migration, consumer packaged goods, CPG industry, data platform, Digital Backbone, digital transformation, enterprise AI, Gemini, generative AI, Google Cloud, marketing intelligence, supply chain innovation, Tara Brady, Unilever, Unilever Accelerates Enterprise Wide AI Adoption with Google Cloud to Redefine Consumer Engagement and Data Led Growth, Unilever and Google Cloud Announce Five Year Strategic Alliance to Build AI Driven Digital Backbone for Global Consumer Brands, Vertex AI, Willem Uijen
(IN BRIEF) Unilever and Barry Callebaut have extended their strategic supply agreement for cocoa and chocolate. Barry Callebaut will continue delivering chocolate innovations for Unilever’s ice cream products, driving long-term growth. The partnership also focuses on supporting Unilever in achieving … Read the full press release
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