Category Archives: Sports

Sports Press Releases & News distributed via EuropaWire

Paris 2024 Pride House Paves the Way for Inclusive Sports Legacy

(IN BRIEF) Paris 2024 announces the launch of Pride House · Paris 2024 at the Péniche Rosa Bonheur on the Seine, marking International Day Against Homophobia, Transphobia, and Biphobia. This initiative, supported by partners including Minister Aurore Bergé and IOC … Read the full press release

Olympic Torch Lights Up Haute-Garonne: A Day of Celebration and Inspiration

(IN BRIEF) Stage 9 of the Olympic Torch Relay in Haute-Garonne, South West France, was a day filled with excitement and inspiration as nearly 150 torchbearers carried the flame through various towns. The Torch Relay showcased the region’s vibrant culture … Read the full press release

PUMA and Borussia Dortmund Unveil Timeless 2024/25 Home Kit with Sustainability Focus

(IN BRIEF) PUMA and Borussia Dortmund have launched the 2024/25 Home kit, paying homage to the club’s rich heritage while incorporating modern design elements. The classic Black & Yellow kit features a sleek pinstripe flair, symbolizing Dortmund’s enduring legacy and … Read the full press release

Manchester City and PUMA Unveil 24/25 Home Kit Infused with Mancunian Spirit

(IN BRIEF) Manchester City and PUMA have revealed the new Home kit for the 2024/2025 season, incorporating elements that pay homage to Manchester’s cultural identity. The sky-blue kit features subtle threads of “0161,” representing the city’s dialing code and its … Read the full press release

Bosch Engineering and Ligier Automotive Push Boundaries with Hydrogen-Powered Racing Innovation

(IN BRIEF) Bosch Engineering and Ligier Automotive are advancing clean energy technologies in motorsport by enhancing their hydrogen-powered demonstrator vehicle. Recent intensive testing has focused on optimizing the vehicle’s engine and overall performance for endurance and robustness, achieving impressive power, … Read the full press release

University of Manchester Wins at North West England University Confucius’ Dragon Boat Festival

(IN BRIEF) The University of Liverpool’s Confucius Institute celebrated the 2024 North West England University Confucius’ Dragon Boat Festival with an exciting race at the Livegrpool Watersports Centre. Participating universities, including the University of Manchester, University of Liverpool, Edge Hill … Read the full press release

Paris 2024 Unveils Stunning Design for Olympic and Paralympic Torch Relay Cauldron by Mathieu Lehanneur

(IN BRIEF) Paris 2024, in anticipation of the Torch Relay’s arrival in Marseille on 8 May, reveals the striking design of the Olympic and Paralympic Torch Relay cauldron, crafted by renowned designer Mathieu Lehanneur and manufactured by ArcelorMittal. The cauldron, … Read the full press release

PUMA Hoops and LaMelo Ball Introduce the LaFrancé: A Bold Lifestyle Sneaker

(IN BRIEF) PUMA Hoops and LaMelo Ball have teamed up to unveil the LaFrancé, their first-ever lifestyle shoe collaboration. Inspired by LaMelo’s signature style and his lifestyle brand LaFrancé, the sneaker takes cues from 90s and early 2000s skate footwear, … Read the full press release

PUMA and Mercedes-AMG PETRONAS F1 Team Launch Exclusive Mad Dog Jones Collection

(IN BRIEF) PUMA, in collaboration with the Mercedes-AMG PETRONAS Formula One Team, introduces a groundbreaking collection by Mad Dog Jones, blending style, performance, and motorsport. Inspired by the vibrant energy of Miami’s Thermal Vision, the collection captures the chromatic vibrancy … Read the full press release

Schaeffler and Marco Wittmann Embark on Sixth Year of Brand Ambassador Partnership with Innovations in DTM

(IN BRIEF) As the new season of the Deutsche Tourenwagen Masters (DTM) commences, Schaeffler and Marco Wittmann, brand ambassador since 2019, enter their sixth year of collaboration. Wittmann, driving for Schubert Motorsport, aims for success with the support of Schaeffler’s … Read the full press release

PUMA Launches RE:SUEDE 2.0 Sneakers: Taking Sustainable Footwear to the Next Level

(IN BRIEF) PUMA announces the commercial release of its RE:SUEDE 2.0 sneaker, following the successful conclusion of its two-year pilot project aimed at exploring sustainable end-of-life solutions for footwear. During the experiment, PUMA produced 500 pairs of the iconic Suede … Read the full press release

Daimler Buses Delivers Fleet of Mercedes-Benz Tourismo Coaches for European Sporting Event 2024

(IN BRIEF) In April 2024, Daimler Buses handed over 24 Mercedes-Benz Tourismo 15 RHD touring coaches to Autobus Oberbayern GmbH from Munich and Bus-Verkehr Berlin KG (BVB) from Berlin. Each company received 12 coaches, which will be used as team … Read the full press release

Barclays and LTA Join Forces to Serve Up Free Park Tennis Across Britain

(IN BRIEF) Barclays and the Lawn Tennis Association (LTA) have launched a new five-year partnership aimed at getting 150,000 people playing tennis more regularly in parks across Britain. Through the initiative “Barclays Free Park Tennis,” free volunteer-led tennis sessions will … Read the full press release

PUMA x Mercedes-AMG PETRONAS F1 Team: Unveiling the Crews Go Summer Collection

(IN BRIEF) PUMA collaborates with the Mercedes-AMG PETRONAS F1 Team to introduce the Crews Go Summer Collection, seamlessly blending the team’s iconic identity with casual streetwear silhouettes. Each piece in the collection, from hoodies to shorts and shirts, exudes track … Read the full press release

Paris 2024 Torch Relay: Countdown to Spectacular Celebration Begins

(IN BRIEF) With only 100 days until the Paris 2024 Olympic Games, anticipation builds as the Olympic Flame prepares to be ignited in Olympia, Greece. The Flame’s journey to France will commence with a historic ceremony featuring the participation of … Read the full press release

PUMA Launches “FOREVER. FASTER.” Campaign: Inviting All to Embrace Speed and Sporting Excellence

(IN BRIEF) PUMA unveils its first worldwide brand campaign in a decade, titled “FOREVER. FASTER. – See The Game Like We Do,” aiming to solidify its position as the fastest sports brand globally. Rooted in PUMA’s DNA, the campaign celebrates … Read the full press release

Paris 2024 Torch Relay: Coca-Cola Concert Series to Ignite Festivities Across France

(IN BRIEF) The Paris 2024 Torch Relay, sponsored by Coca-Cola, Banque Populaire & Caisse d’Epargne, promises an electrifying celebration as it traverses France, starting from Marseille on 8 May. With the flame’s arrival, the festivities will kick off, featuring six … Read the full press release

Annual Charity Netball Tournament Raises Over £32,000 for Look Good Feel Better Cancer Support Charity

(IN BRIEF) Look Good Feel Better, in partnership with England Netball, organized its Annual Charity Netball Tournament at the University of Warwick, raising over £32,000 for individuals undergoing cancer treatment. The event, attended by 240 netball players, featured 26 teams … Read the full press release

Loughborough University Shines as Host of Thrilling BUCS Big Wednesday

(IN BRIEF) Loughborough University recently hosted the British Universities and Colleges Sport (BUCS) “Big Wednesday” event, drawing over 2,000 student-athletes, coaches, and spectators. The campus buzzed with excitement as athletes competed in 16 different sports across 57 finals. Loughborough emerged … Read the full press release

Sky Extends Partnership with Irish National Teams: A Milestone for Football Equality

(IN BRIEF) Sky and the Football Association of Ireland (FAI) have announced the extension of their partnership, making Sky the Primary Partner for both the Republic of Ireland Women’s National Team and the Men’s National Team until 2028. This groundbreaking … Read the full press release