Category Archives: Marketing

Marketing Press Releases & News distributed via EuropaWire

RWE Deepens Strategic Energy Partnership with ADNOC and Masdar to Strengthen Europe’s Energy Security

(IN BRIEF) RWE has signed two Memoranda of Understanding with ADNOC and Masdar during the German Chancellor’s state visit to the UAE, establishing a framework to explore long-term LNG supplies of up to 1 million tonnes per year for Germany … Read the full press release

Daimler Truck Reinforces Military Logistics Capabilities with Global Production and Local Assembly Model

(IN BRIEF) Daimler Truck is advancing its defence growth strategy by showcasing Mercedes-Benz Special Trucks at the World Defense Show in Riyadh, presenting vehicles such as the Zetros 4051 AS 6×6 and Arocs 4663 AS 8×8 that are designed for … Read the full press release

CTS EVENTIM Opens Italy’s Largest and Most Advanced Indoor Arena in Milano Ahead of the Winter Olympics

(IN BRIEF) CTS EVENTIM has opened Italy’s largest and most innovative indoor arena in Milano, initially operating as the “Milano Santagiulia Ice Hockey Arena” for the Olympic and Paralympic Winter Games, with its debut marked by a women’s ice hockey … Read the full press release

Covestro, Fertiglobe, and TA’ZIZ Sign MoU to Explore Low-Carbon Ammonia Supply and Infrastructure

(IN BRIEF) Covestro, Fertiglobe, and TA’ZIZ have signed a Memorandum of Understanding to explore collaboration across the ammonia and nitric acid value chains, with a particular focus on securing access to low-carbon and green ammonia for Covestro’s global production sites. … Read the full press release

Kering Expands Its Global Push for Responsible Jewelry with New Generation Award Edition

(IN BRIEF) Kering, in partnership with CIBJO and with scientific coordination from POLI.design — Politecnico di Milano, has launched the second edition of the Kering Generation Award X Jewelry to drive sustainability and innovation across the global jewelry industry under … Read the full press release

European Commission Approves GSK’s Nucala as First Monthly Biologic for Uncontrolled Eosinophilic COPD in the EU

(IN BRIEF) GSK announced that the European Commission has approved Nucala (mepolizumab) as an add-on maintenance treatment for adults in the EU with uncontrolled COPD characterised by raised blood eosinophils who are already receiving inhaled triple therapy, making it the … Read the full press release

Borealis Recognized by Nouryon for Excellence in Supply Reliability and Sustainability

(IN BRIEF) Borealis has been named Nouryon’s Supplier of the Year in the Ethylene and Fuel Gas category, reflecting its operational excellence, reliability, and responsible partnership approach in supporting Nouryon’s specialty chemicals business. The award recognizes Borealis’ strong performance across … Read the full press release

ELKO Expands Smart-Garden Portfolio by Bringing Segway Navimow’s 2026 Robotic Mower Range to Seven Markets

(IN BRIEF) ELKO Group has been appointed as an authorised distributor of Segway Navimow’s wire-free, AI-enabled robotic lawn mowers across seven countries in the Baltics and Central and Eastern Europe, expanding the brand’s retail reach through ELKO’s Massive Retailer Channel … Read the full press release

BASF Showcases Advanced Plastic Additives at Plastindia 2026 to Strengthen Durability and Sustainability Across Key Industries

(IN BRIEF) BASF is showcasing a suite of advanced plastic additive solutions at Plastindia 2026 that are designed to improve durability, performance, and sustainability across applications ranging from agricultural films and high-voltage power cables to floating solar pontoons and polymer-based … Read the full press release

IKEA Talents 2025 Celebrates Global Creativity With Malaysian Team Taking Top Honour

(IN BRIEF) IKEA Talents 2025 brought co-workers from around the world to Älmhult, Sweden, for a global food competition aligned with IKEA’s Cooking & Eating focus, culminating in a win for Fatin Badrul Hisham and Nurul Fatihah Binti Rosli from … Read the full press release

Prosus Deepens Collaboration with AWS to Drive AI Innovation Across Its Global Portfolio

(IN BRIEF) Prosus has signed a three-year Global Partnership Agreement with Amazon Web Services to accelerate AI adoption across its portfolio companies in Latin America, Europe, and India, enabling businesses such as iFood, OLX, PayU, Despegar, eMag, and Just Eat … Read the full press release

BBVA Strengthens Its Digital Asset Strategy by Participating in Qivalis’ Euro Stablecoin Joint Venture

(IN BRIEF) BBVA has joined a consortium of twelve major European banks to create Qivalis, a joint venture based in Amsterdam that aims to launch a euro-pegged stablecoin in the second half of 2026, subject to regulatory approval. The initiative … Read the full press release

M&S Reports Strong Early Demand for Made Without Wheat Gluten Free Colin the Caterpillar Following National Launch

(IN BRIEF) M&S has launched a Made Without Wheat Gluten Free version of its iconic Colin the Caterpillar cake, selling over 10,000 units in the first five days and rolling the product out to more than 400 stores nationwide. Developed … Read the full press release

Adyen and Fresha launch embedded lending solution to expand access to capital for beauty and wellness businesses

(IN BRIEF) Adyen and Fresha have launched Fresha Capital, an embedded lending solution that provides fast, flexible financing to beauty and wellness businesses across seven markets, with over USD 5.5 million already issued. Built on Adyen Capital, the service allows … Read the full press release

Stagecoach Strengthens Its Commitment to Community Support Through New Strategic Partnership with Global’s Make Some Noise

(IN BRIEF) Stagecoach has launched a major new partnership with Global’s Make Some Noise, the official charity of Global, to fund and expand community-based projects that support people facing mental health difficulties, domestic abuse, and financial hardship across the UK. … Read the full press release

Barclays strengthens global sports portfolio with strategic partnership with Williams Formula 1 Team

(IN BRIEF) Barclays has signed a multi-year sponsorship with the Atlassian Williams F1 Team, becoming its Official Banking Partner and primary corporate bank while securing prominent branding on the 2026 FW48 car and team apparel. The partnership will focus on … Read the full press release

TotalEnergies strengthens partnership with KOC through new framework for joint technical studies and expertise exchange

(IN BRIEF) TotalEnergies and Kuwait Oil Company have signed a Memorandum of Understanding at the 5th Kuwait Oil & Gas Show and Conference to enhance cooperation, share technical expertise, and conduct joint studies, particularly on new exploration opportunities in Kuwait. … Read the full press release

EBRD achieves historic investment levels in Latvia, Lithuania, and Estonia while deepening regional capital markets

(IN BRIEF) The EBRD invested a record €654 million in the Baltic states in 2025, driven by unprecedented levels of financing in Latvia and Lithuania and continued strong performance in Estonia, with more than 95 per cent of funds supporting … Read the full press release

Otto Group appoints digital retail expert Philipp Andrée to Executive Board for Brands and Retail

(IN BRIEF) Dr. Philipp Andrée will join the Otto Group Executive Board on 1 April as Member for Brands and Retail, succeeding Sergio Bucher, who will retire from the Executive Board but continue advising the Group as a Supervisory Board … Read the full press release

ECTAA and WEX launch two-year partnership to strengthen digital payments and cash flow management across European travel intermediaries

(IN BRIEF) ECTAA and WEX have launched a two-year strategic partnership aimed at strengthening the digital and financial maturity of the European travel intermediary sector by promoting secure, compliant, and efficient payment solutions, particularly virtual card technology. The collaboration will … Read the full press release