Henkel Unveils PPWR‑Ready Recyclable and Low‑CO₂ Adhesives at Labelexpo Europe

Henkel Unveils PPWR‑Ready Recyclable and Low‑CO₂ Adhesives at Labelexpo Europe

(IN BRIEF) Henkel Adhesive Technologies will present its recyclable and CO₂‑reducing adhesives at Labelexpo Europe 2025 (Hall 4, Stand 4C56) in Barcelona from September 16–19. The company’s wash‑off PSAs for PET bottles (including the award‑winning Aquence PS 3017 RE) and repulpable paper label adhesives enable clean separation or dissolution during recycling, helping brands comply with the EU Packaging and Packaging Waste Regulation (PPWR). Henkel’s Packaging recyclab at its Düsseldorf Inspiration Center provides rigorous, guideline‑based testing of sustainable packaging designs. Additionally, Henkel will feature linerless PSAs that cut material use and UV‑curable PSAs that offer energy‑efficient curing and high durability for demanding applications. Philippe Daval of Henkel emphasised the need for integrated sustainability, performance, and regulatory strategies, underscoring the company’s role in guiding customers through the packaging industry’s transformation.

(PRESS RELEASE) DÜSSELDORF, 31-Jul-2025 — /EuropaWire/ — At Labelexpo Europe 2025 in Barcelona (Hall 4, Stand 4C56), Henkel Adhesive Technologies will spotlight its next‑generation adhesive solutions designed to help businesses meet the EU Packaging and Packaging Waste Regulation (PPWR) today—and build packaging that’s future‑proof. From September 16–19, the company will demonstrate how cutting‑edge chemistries can boost recyclability and slash CO₂ emissions across the entire label and packaging lifecycle.

Adhesives Enabling True Circularity
Recognising that recyclability begins with the right glue, Henkel will exhibit a portfolio of pressure‑sensitive adhesives (PSAs) engineered for seamless removal during recycling. Its wash‑off PSAs for PET bottles—including the FINAT Sustainability Award 2024 winner Aquence PS 3017 RE—lift cleanly at low temperatures, while repulpable formulations dissolve entirely in paper‑recycling processes. These innovations empower brand owners to align with PPWR mandates from the outset of package design.

Complementing its adhesive range, Henkel’s in‑house Packaging recyclab at the Düsseldorf Inspiration Center (ICD) offers realistic testing of label and packaging concepts against industry guidelines. This end‑to‑end capability helps customers not only comply with regulations like PPWR but also optimise sustainable design throughout product development.

Driving Down Carbon Footprints
Beyond recyclability, Henkel will showcase adhesive systems that minimise carbon impact. Linerless‐label PSAs eliminate the backing liner, reducing raw‑material usage and streamlining print operations. Meanwhile, UV‑curable PSAs deliver exceptional energy efficiency in curing, along with superior resistance to heat, chemicals, and environmental stresses—qualities prized in medical and graphics applications.

“Labeling and packaging will undergo a transformation in the coming years,” said Philippe Daval, Head of Market Strategy Packaging Europe at Henkel Adhesive Technologies. “To stay competitive, companies must tackle sustainability, performance, and regulatory demands in unison. Our adhesives and coatings form the foundation for that journey—from design for recycling to robust, real‑world implementation.”

Visit Henkel in Hall 4, Stand 4C56 to explore sustainable, high‑performance labeling solutions that meet today’s PPWR requirements and anticipate tomorrow’s challenges.

Media Contact:

Sebastian Hinz
Adhesive Technologies
Media Relations
+49 211 797-85 94
sebastian.hinz@henkel.com

SOURCE: HENKEL