Search Results for: advertising

BT sport becomes the only place to watch UEFA champions league and UEFA europa league next season

LONDON, 27-7-2015 — /EuropaWire/ — BT Sport is to celebrate becoming the home of European football with a new advertising campaign featuring football stars from across the continent. Airing on July 25, the new television campaign pays homage to the … Read the full press release

Submissions called for the 62nd Ondas Awards which recognizes professionals and programming in the fields of radio and television broadcasting, the cinema and the music industry

Submissions are being called for one of Europe’s most prestigious award ceremonies, which recognizes professionals and programming in the fields of radio and television broadcasting, the cinema and the music industry. GENEVA, 20-7-2015 — /EuropaWire/ — The Ondas Awards, which … Read the full press release

Beiersdorf: Federal Supreme Court of Germany reversed 2013 decision made by the Federal Patent Court about the deletion of the registered color trademark NIVEA Blue

Federal Supreme Court reverses decision of Federal Patent Court Beiersdorf welcomes the confirmation of its iconic color trademark NIVEA Blue stands for Trust, Closeness and Care Competence Hamburg, 14-7-2015 — /EuropaWire/ — Today the Federal Supreme Court of Germany reversed … Read the full press release

airberlin appoints Uwe Kattwinkel as new Senior Vice President Communications

BERLIN, 14-7-2015 — /EuropaWire/ — At the beginning of August Uwe Kattwinkel (52) will become the new Senior Vice President Communications at airberlin. Uwe Kattwinkel will report directly to CEO Stefan Pichler. He takes over from Aage Dünhaupt, who has … Read the full press release

Peter Plumb and Stevie Spring appointed Independent Non-Executive Directors to The Co-operative Group’s newly elected Group Board

MANCHESTER, 1-7-2015 — /EuropaWire/ — The Co-operative Group today announces the appointment of two Independent Non-Executive Directors, further strengthening the Board and continuing the governance reforms agreed by members last year. Peter Plumb, Chief Executive of Moneysupermarket.com PLC and Stevie Spring, … Read the full press release

Ericsson demonstrates connected bus stop concept that incorporates 3G, LTE or Wi-Fi small cell technology at the world’s biggest public transport event UITP Milan

Connected bus stop incorporates 3G, LTE or Wi-Fi small cell technology that provides public transport operators with an additional source of revenue Also supports commuter-specific functionality such as real-time information about bus movements, interactive maps, local news and tourist information … Read the full press release

Lagardère Active acquired 82% in spanish audiovisual production group “Grupo Boomerang TV”

Lagardère Active announces the acquisition of spanish audiovisual production group “Grupo Boomerang TV” PARIS, 3-6-2015 — /EuropaWire/ — Lagardère Active has secured a majority stake of 82% in Grupo Boomerang TV (Grupo BTV). The remaining 18% stake will still be … Read the full press release

Infront: The Turkish Basketball Federation seals agreement with Spor Toto as Title Sponsor of this season’s TBF Turkish Basketball League Play-offs

Central marketing concept by Infront has proven successful with new domestic and international brands secured throughout the season Istanbul, Turkey, 29-5-2015 — /EuropaWire/ — The Turkish Basketball Federation (TBF) has sealed an agreement with Spor Toto as Title Sponsor of this season’s … Read the full press release

Infront: FSV Frankfurt announced a new sponsorship agreement with ayondo

Infront secures the social trading provider as a partner to the 2. Bundesliga club for the next three seasons Frankfurt, Germany, 29-5-2015 — /EuropaWire/ — At a press conference today, the 2. Bundesliga team FSV Frankfurt announced a new sponsorship agreement with … Read the full press release

GfK to integrate Mediamätning i Skandinavien multi-source data streams for traditional and online TV consumption into a single total video currency

Nuremberg, 13-5-2015 — /EuropaWire/ — MMS (Mediamätning i Skandinavien) has signed up GfK to integrate their multi-source data streams for traditional and online TV consumption into a single ‘total video currency’. MMS, which represents all leading broadcasters and advertising agencies … Read the full press release

BurdaInternational partners with F&L Publishing to bring the successful culinary title Saveurs to the Netherlands

MUNICH, 22-4-2015 — /EuropaWire/ — BurdaInternational has partnered with F&L Publishing to bring the internationally successful culinary title Saveurs to the Netherlands. Launch date is set for 21st April. The magazine will start as a quarterly title in 2015 with … Read the full press release

Ben van der Werf to succeed Richard Jameson as head GfK’s Consumer Experiences business in UK

Richard Jameson leaving GfK to pursue new opportunities London, 22-4-2015 — /EuropaWire/ — Effective May 11, Ben van der Werf will head GfK’s Consumer Experiences business in the United Kingdom. In addition, he will take regional responsibility for Consumer Experiences … Read the full press release

Alcatel-Lucent launches two products to allow operators to connect people more quickly and economically and enable faster and more reliable Wi-Fi

New network hub for FTTH services will enable faster and more reliable Wi-Fi®connectivity to every device while ‘ONT Easy Start’ will allow operators to connect people more quickly and economically PARIS, 20-4-2015 — /EuropaWire/ — Alcatel-Lucent (Euronext Paris and NYSE: ALU) … Read the full press release

The Qatar Football Association selects AspireInfront as its exclusive media and marketing partner for the men’s national team matches

The Doha-based joint venture will market the sponsorship and international media rights for qualifiers and friendlies of the men’s national team Doha, Qatar, 15-4-2015 — /EuropaWire/ — The Qatar Football Association has chosen AspireInfront as its exclusive media and marketing partner for … Read the full press release

Michel Safars named Director of Lagardère Lab, a new entity of Lagardère SCA dedicated to innovation

Michel Safars, 51, has been appointed Director of Lagardère Lab, a new entity of Lagardère SCA dedicated to innovation. PARIS, 6-4-2015 — /EuropaWire/ — He reports to Dominique D’Hinnin, Co-Managing Partner and Chief Financial Officer of Lagardère, and works in close … Read the full press release

Jaguar Land Rover to consolidate its global strategic and creative account for Land Rover brand to Spark44, equally owned by Spark44 management and Jaguar Land Rover

Coventry, 1-4-2015 — /EuropaWire/ — Jaguar Land Rover, the UK’s leading manufacturer of premium luxury vehicles, is to transition its global strategic and creative account for the Land Rover brand to Spark44, the joint venture agency owned 50:50 by Spark44 management … Read the full press release

Mediaset Group 2014: Net revenues: EUR3,414.4M; EBIT: EUR248.8M; Net profit: EUR23.7M; EUR22.7M dividend proposal

Highlights: Mediaset Group 2014 Net revenues: EUR3,414.4 million Operating profit (EBIT): EUR248.8 million Net profit: EUR23.7 million Dividend proposal: a total of EUR22.7 million Key points for FY 2014 The return of dividends Increased value of subsidiaries: Ei Towers +21% … Read the full press release

The Mercedes-Benz 190 SL turns 60; increased in value by 11 per cent per year since 2004 according to HAGI

Stuttgart, 9-3-2015 — /EuropaWire/ — Open for joie de vivre, elegance, and departure to new destinations: the eagerly awaited Mercedes-Benz 190 SL (W 121) was launched in 1955. The two-seater Cabriolet technologically based on the upper mid-size category brought joy and colour … Read the full press release

Burda Community Network expands its management team with the appointment of Stefan Zarnic on the newly created position of Director Next Media

MUNICH, 5-3-2015 — /EuropaWire/ — Burda’s central advertising marketer BCN (Burda Community Network) is expanding its management team: By 1 July 2015 at the latest, Stefan Zarnic will take on the newly created position of Director Next Media. He will … Read the full press release

Infront Sports & Media to become exclusive marketing partner of TSV 1860 München through 2027/28

The international sports marketing company is to commercialise all sponsorship, advertising and hospitality with immediate effect through to 2027/28 Munich, Germany, 24-2-2015 — /EuropaWire/ — Infront Sports & Media is to become exclusive marketing partner of TSV 1860 München with immediate … Read the full press release

Infront Sports & Media appointed Sven Biner as new Director of its Sports Services unit

Zug, Switzerland, 24-2-2015 — /EuropaWire/ — Infront Sports & Media has appointed Sven Biner as new Director of its Sports Services unit. In this position he will be responsible for the Group’s comprehensive and well-established Sports Services portfolio, including Broadcaster Servicing, Live … Read the full press release

MAYKOR again included in IAOP’s 2015 Global Outsourcing 100 list in the “Leaders” category

For the second straight year, the International Association of Outsourcing Professionals (IAOP) has placed MAYKOR on The 2015 Global Outsourcing 100 list in the “Leaders” category. The list was presented during the annual Outsourcing World Summit, which commenced on February … Read the full press release

MEC Singapore appointed to manage “Singapore: Inside Out” on behalf of the Singapore Tourism Board

The agency will handle international events for the celebration of Singapore’s 50th year of independence SINGAPORE, 08-1-2015 — /EuropaWire/ — MEC Singapore, a leading media agency, www.mecglobal.com, has announced that it has been appointed to manage “Singapore: Inside Out” on behalf of … Read the full press release

Ogilvy & Mather: Heather Alderson appointed to the newly created role of Head of Planning Unilever Worldwide and Ogilvy & Mather Group UK

LONDON, 08-1-2015 — /EuropaWire/ — Ogilvy & Mather has appointed Heather Alderson to the newly created role of Head of Planning Unilever Worldwide and Ogilvy & Mather Group UK. She joins Ogilvy this month and will report to Sophie Hoffstetter, Worldwide Managing … Read the full press release

WPP leads US$250 million investment in George Pyne’s global sports marketing firm Bruin Sports Capital

LONDON, 08-1-2015 — /EuropaWire/ — WPP, the world’s largest communications services group, is leading a syndicate investing US$250 million in Bruin Sports Capital, a global sports marketing firm launched by George Pyne, the former President of IMG Worldwide’s global sports … Read the full press release

Vienna Insurance Group recorded very good business development in the first three quarters of 2014

Profit increases 36.4% to EUR 430.8 million Earnings per share grow by 65.5% to EUR 3.26 Premiums stable at around EUR 7.0 billion Combined ratio reduced to a very good 97.2% VIENNA, 20-11-2014 — /EuropaWire/ — Vienna Insurance Group recorded … Read the full press release

Experian Marketing Services’ The 2014 Holiday Marketer Report reveals key marketing strategies, tactics and trends that will define the 2014 holiday season

Paid Facebook ads will rival organic Twitter and YouTube campaigns; email will be the hub of 2014 holiday marketing campaigns New York, N.Y., 17-11-2014 — /EuropaWire/ — Experian Marketing Services, a recognized leader in data-driven marketing, published a new research report … Read the full press release

WPP: Grey Brazil’s president Walter Longo launches new book “Marketing and Communication in the Post-Digital Era”

An expert in communication and innovation, Grey Brazil’s president approaches the use of technology as a competitive edge SÃO PAULO, 11-11-2014 — /EuropaWire/ — Walter Longo, strategy and innovation mentor at Grupo Newcomm and president of Grey Brazil, is the author of … Read the full press release

Burberry launches festive campaign with premiere of its film starring Romeo Beckham ‘From London with Love’ at its 121 Regent Street flagship store

LONDON, 7-11-2014 — /EuropaWire/ — Burberry launches its festive campaign with a premiere of ‘From London with Love’, a film starring Romeo Beckham at its 121 Regent Street flagship From London with Love British luxury brand Burberry celebrated the launch … Read the full press release

Capgemini announces the participants of the third season of the Capgemini Super Techies Show (CSTS)

Indian IT professionals and university students from six countries to solve real business challenges faced by some of the largest enterprises across the globe Mumbai, Paris, 14-10-2014 — /EuropaWire/ — Capgemini, one of the world’s foremost providers of consulting, technology and outsourcing … Read the full press release

SEAT celebrates its 5 millionth Ibiza

Martorell, 1-10-2014 — /EuropaWire/ — SEAT’s Martorell production plant is celebrating – the facility’s Line 1 has produced its Ibiza number five million. And the Spanish brand’s most iconic model has reached this milestone on the occasion of its 30th anniversary. … Read the full press release

GfK and Viacom International Media Networks won ‘Best Methodological Paper’ at the 2014 ESOMAR Congress for their joint paper called “Comedy Central Power of Laughter”

Nuremberg, 17-9-2014 — /EuropaWire/ — GfK and Viacom International Media Networks (VIMN) have won ‘Best Methodological Paper’ at the 2014 ESOMAR Congress for their joint paper called “Comedy Central Power of Laughter”. The award is given to the paper that shows … Read the full press release

Lagardère successfully launches €500m 5-year bond issue with an annual coupon of 2%

PARIS, 12-9-2014 — /EuropaWire/ — Lagardère successfully launched today a €500m, 5-year (due in September 2019) bond issue, with an annual coupon of 2%. The order book reached an amount of €1.5bn, 3 times oversubscribed. The success of the launch … Read the full press release

LondonTown.com: Zaha Hadid’s Crest sculpture the highlight of London Design Festival 2014

LONDON, 10-9-2014 — /EuropaWire/ — London is preparing for its annual celebration of great design with the 2014 London Design Festival, and a partnership between one of the world’s most exciting architects and one of the city’s best galleries will … Read the full press release

WPP: Ogilvy & Mather promotes Chris Reitermann to Chief Executive Officer for China

Shenan Chuang promoted to Vice Chairman of Ogilvy & Mather Greater China BEIJING, CHINA, 4-9-2014 — /EuropaWire/ — Ogilvy & Mather (O&M) has today announced the promotion of Chris Reitermann to Chief Executive Officer for China. Paul Heath, Chairman & CEO of … Read the full press release

Ericsson to receive Technology & Engineering Emmy® Award from the National Academy of Television Arts & Sciences for JPEG2000 interoperability technology

The National Academy of Television Arts & Sciences has awarded a 2014 Emmy® Award in Technology & Engineering to Ericsson for Standardization and Productization of JPEG2000 Interoperability Reflects Ericsson’s pioneering work in promoting interoperability between vendor JPEG2000 solutions Promotes industry … Read the full press release

LondonTown.com: Buckingham Palace Summer Opening 2014

‘Royal Childhood’ gives visitors an insight into a royal upbringing LONDON, 4-8-2014 — /EuropaWire/ — Buckingham Palace hosts a special exhibition on ‘Royal Childhood’ during the Summer Opening of its State Rooms which draws visitors in their thousands to London each … Read the full press release

Skanska sells office property in Virginia, USA to Invesco Advisers, Inc. for USD 90 M (SEK 585 M)

Skanska sells the office property at 1776 Wilson Boulevard in Virginia, USA for USD 90 M, about SEK 585 M. The buyer is Invesco Advisers, Inc. and the transaction will be recorded by Skanska USA Commercial Development in the third … Read the full press release

Schneider Electric, EPITA’s 3IE and Skapa jointly reveal the world’s first innovative application aimed at improving life in an eco-district at the Solar Decathlon Europe 2014

Versailles, La Cité du Soleil,France, 11-7-2014 — /EuropaWire/ — Schneider Electric, EPITA’s 3IE¹ and Skapa are revealing the world first innovative application aimed at improving life in an eco-district at the Solar Decathlon Europe 2014, which is being held in Versailles (France) … Read the full press release

Kaspersky Lab and Spain’s leading marketing and digital media company IAB launch the First Annual Connected Cars Study

MOSCOW, 10-7-2014 — /EuropaWire/ — Privacy, software updates and car-oriented mobile apps in connected cars are three areas where cybercriminals could potentially launch attacks Kaspersky Lab and IAB, Spain’s leading marketing and digital media company, announce the launch of the First Annual … Read the full press release