(IN BRIEF) Michelin has announced a strategic partnership with Team Picnic PostNL, becoming the team’s official technical partner from the 2026 season. The collaboration marks Michelin’s return to elite World Tour road racing and focuses on using competition as a … Read the full press release →
Posted in Automotive, Business, Financial, France, Industrial, Investment, Management, Media, Sports, Technology
Tagged competition driven innovation, cycling technology, elite sport partnerships, high performance tires, Michelin, mixed cycling team, New Michelin Partnership Positions Elite Cycling Competition as a Catalyst for Tire Innovation, performance engineering, Piet Rooijakkers, road racing innovation, Team Picnic PostNL, Vincent Ledieu, World Tour cycling
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