(IN BRIEF) Zalando has entered into a five-year strategic partnership with the German Football Association (DFB), becoming a main partner of the Men’s, Women’s, and Youth national teams until 2030. The collaboration, unveiled at the World Nuclear Exhibition 2025, will … Read the full press release →
Posted in Apparel, Fashion & Beauty, Berlin, Germany, Marketing, News, Retail, Sports
Tagged 1990 World Cup kit, and Culture in Germany, Berlin, DFB, digital culture, fan experience, fashion, fashion and sport, football partnership, German Football Association, German football culture, German national teams, Germany, Holger Blask, James Rothwell, lifestyle destination, Men’s national team, sponsorship, sports marketing, Women’s national team, Youth team, Zalando, Zalando and DFB Unite to Celebrate the Fusion of Football, Zalando Plus, Zalando Strengthens Sports and Lifestyle Presence Through Long-Term Collaboration with DFB
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