Tag Archives: digital-first campaign

Helly Hansen rolls out its inaugural digital-first campaign for its new ‘alive’ message developed by WPP’s Grey and Maxus

LONDON, 22-Dec-2016 — /EuropaWire/ — Helly Hansen has launched its inaugural digital-first campaign promoting its new ‘alive’ message to drive brand awareness and affinity amongst skiers. The integrated creative and media strategy has been developed collaboratively between WPP’s Grey and … Read the full press release