Siemens Launches eXplore Tour Mobile Showroom to Showcase AI-Driven Manufacturing

Siemens Launches eXplore Tour Mobile Showroom to Showcase AI-Driven Manufacturing

(IN BRIEF) Siemens is launching its eXplore Tour, a mobile showroom experience that will travel across the United States in 2026 to showcase AI-driven manufacturing and digital transformation technologies. Debuting at CES 2026, the interactive 18-wheel mobile exhibit will visit major industry events, customer sites, academic institutions, and government organizations. Through immersive demonstrations, workshops, and strategic discussions, the tour highlights how Siemens’ integrated automation, software, and AI solutions help manufacturers adapt in real time, optimize operations, and future-proof production.

(PRESS RELEASE) MUNICH, 7-Jan-2026 — /EuropaWire/ — Siemens is set to launch its eXplore Tour, a mobile showroom experience designed to bring AI-driven manufacturing and digital transformation technologies directly to customers across the United States throughout 2026. The tour will debut at CES 2026 on January 6, introducing a state-of-the-art, custom-built 18-wheel vehicle that transforms into a fully interactive industrial automation showcase.

The eXplore Tour is designed as an immersive, hands-on experience that demonstrates how the convergence of the physical and digital worlds enables manufacturers to adapt to change in real time and build more resilient, future-ready operations. Following its launch, the mobile showroom will travel to key industry events and locations nationwide, including Realize LIVE in Detroit from June 1–4, 2026, and Automate in Chicago from June 22–25, 2026. Additional stops will include academic institutions, government organizations, and on-site visits to customer facilities.

Visitors to the eXplore Tour will be guided through industry-specific narratives that highlight how Siemens’ integrated portfolio of automation, software, and AI technologies work together to drive continuous operational optimization. Through live demonstrations and interactive engagement, the experience is designed to translate advanced digital concepts into practical, real-world industrial applications.

Chris Stevens, President of Siemens Digital Industries in the United States, said the tour reflects Siemens’ commitment to meeting customers where they operate. He emphasized that the mobile showroom is intended not only to showcase technology, but also to foster collaboration, inspire new ideas, and demonstrate how Siemens’ solutions help organizations accelerate digital transformation and achieve sustainable growth.

The mobile experience is structured around three distinct zones. An Innovation Theater and Collaboration Hub provides space for presentations, strategic discussions, and in-depth meetings. The Interactive Experience Lab features real-world use cases illustrating how Siemens’ technologies address current industrial challenges. A Virtual and Augmented Reality Zone enables hands-on interaction with digital twins and advanced simulation environments.

In addition to guided demonstrations, visitors will participate in workshops and interactive discussions designed to convert insights into actionable strategies. The experience also supports strategic road mapping, helping organizations identify next steps and develop plans to pilot or scale Siemens solutions within their operations.

Further information about the eXplore Tour and requests for tour stops can be found at siemens.com/explore-tour.

Siemens Corporation is a U.S. subsidiary of Siemens AG, a leading technology company focused on industry, infrastructure, transport, and healthcare. The company’s purpose is to create technology to transform the everyday, for everyone. By combining the real and the digital worlds, Siemens empowers customers to accelerate their digital and sustainability transformations, making factories more efficient, cities more livable, and transportation more sustainable. A leader in industrial AI, Siemens leverages its deep domain know-how to apply AI – including generative AI – to real-world applications, making AI accessible and impactful for customers across diverse industries. Siemens also owns a majority stake in the publicly listed company Siemens Healthineers, a leading global medical technology provider pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

In fiscal year 2025, which ended on September 30, 2025, the Siemens Group USA generated revenue of $24.427 billion with 25 manufacturing sites across the U.S. and more than 50,000 employees serving customers in all 50 states and Puerto Rico.

Media Contact:

Karen Kasik
Siemens Digital Industries
Media Relations Manager
Phone: +1-470-709-3641
Email: karen.kasik@siemens.com

SOURCE: Siemens AG