DLG Enhances Global Trade Fair Accessibility with Deutsche Telekom’s AI-Powered Translation and Transcription Tool

DLG Enhances Global Trade Fair Accessibility with Deutsche Telekom’s AI-Powered Translation and Transcription Tool

(IN BRIEF) DLG (German Agricultural Society) has implemented Deutsche Telekom’s “transcribbyAI” to provide real-time transcription and translation in over 100 languages at its international trade fairs. This AI-driven tool enhances accessibility, particularly for participants with hearing impairments, and reduces costs by eliminating the need for simultaneous interpreters. After successful use at Agritechnica, DLG plans to deploy the tool at future events, including EuroTier 2024.

(PRESS RELEASE) BONN, 16-Aug-2024 — /EuropaWire/ — The German Agricultural Society (DLG) has significantly expanded the accessibility and reach of its international trade fairs through the integration of Deutsche Telekom’s “transcribbyAI” technology. This advanced AI tool, developed by Deutsche Telekom MMS, offers real-time transcription and translation in over 100 languages, making DLG events more inclusive and accessible to a global audience, including participants with hearing impairments.

The “transcribbyAI” system leverages cutting-edge AI language models from Microsoft Azure to deliver accurate speech recognition, synthesis, and translation in real time. This innovation allows DLG to provide multilingual subtitles for presentations and panels during its events, eliminating the need for traditional simultaneous interpreters and reducing costs while maintaining high-quality service.

“We are committed to enhancing the experience of our trade fair attendees by leveraging the latest technologies,” said Marcus Vagt, Head of Trade Fairs & Events at DLG Service GmbH. “With ‘transcribbyAI,’ we can offer an added layer of service that not only improves accessibility for all participants but also increases the overall value and impact of our events.”

The tool was successfully deployed at “Agritechnica,” the world’s leading trade fair for agricultural technology, where it transcribed and translated content across five stages simultaneously. The positive feedback from this event has encouraged DLG to plan further use of “transcribbyAI” at upcoming trade fairs, including EuroTier 2024, the premier global event for professional animal husbandry and livestock management.

“TranscribbyAI” is designed to be user-friendly, requiring only a computer, microphone, and browser to operate. It automatically detects the source language and provides accurate translations into the chosen language for each user. The tool is also capable of differentiating speakers, making adjustments for punctuation and capitalization, and replacing inappropriate expressions with symbols. The resulting text can be displayed on screens, accessed via QR codes, or exported for further use.

Hosted on secure German servers and compliant with GDPR regulations, “transcribbyAI” not only meets stringent data protection standards but also offers customizable features to align with the specific branding and needs of event organizers.

With the successful integration of this AI-powered tool, DLG continues to lead the way in making agricultural and food industry events more accessible and engaging for a diverse global audience.

About the DLG:

As an international trade organization and renowned organizer of trade fairs and conferences, the DLG, Deutsche Landwirtschafts-Gesellschaft, is a global partner for agribusiness companies as well as ministries, organizations and associations in the agricultural and food industry. With over 31,000 members, the DLG is an innovation platform and leading network in the agricultural and food industry. With their specialist work, they provide significant impetus for progress and stand for productivity and resource protection in terms of sustainability. As an open, international network, the DLG works with experts from all over the world to develop future-oriented solutions for the challenges facing the industry. It organizes leading international trade fairs and events in the fields of crop production, animal husbandry, agricultural and forestry technology, energy supply and food technology. Its quality tests for food, agricultural machinery and equipment are internationally leading.

Further links:

https://www.dlg.org/
https://www.telekom-mms.com/kuenstliche-intelligenz/ki-loesung/ki-simultanuebersetzer

Media Contact:

Martina Morawietz
Telekom Blogger
media@telekom.de
+49 228 181 49494

SOURCE: Deutsche Telekom AG