SYSTECH TO HOST UNIQUITY EUROPE GLOBAL BRAND PROTECTION CONFERENCE

Global Brands Focus on Consumer Safety at Amsterdam Conference

BRUSSELS, 04-Feb-2016 — /EuropaWire/ — Systech International, a global leader in brand protection technologies, will bring together global brand managers, supply chain and anti-counterfeiting experts, analysts and media on April 6-7, 2016 at the Amsterdam Marriott Hotel, for the second in a series of global conferences on serialization, global brand protection and consumer safety titled: Uniquity Europe, 2016.

The conference comes at a critical time. European governments will begin enacting complex regulations that will put substantial pressure on manufacturers. In fact, serialization regulatory deadlines have either passed or are approaching in four of the top five pharmaceutical markets in the world with more being established each year.

This coincides with a surge of global counterfeiting that is costing companies worldwide US$100+billion and threatening consumer safety like never before. With the rapid transformation of the global supply chain, the world requires trust, security and efficiency more than ever. Today’s brands are thinking long-term strategies beyond machinery and existing processes to safeguard their brands and engage with consumers.

“Uniquity Europe is the platform enabling our industry to collaborate in developing future-proof technologies that bridge the gap between packaging equipment, serialization, authentication and consumer engagement to create a trusted supply chain,” notes Systech CEO Bob DeJean.

“Without doubt, global manufacturing is being forced to reinvent itself. Product portfolios are much more complex and new markets and consumers are coming online faster than ever before. As a result, governments across the globe are implementing a challenging new regulatory environment,” said Manfred Voglmaier, senior director, Europe, Systech International.

This two-day conference will provide the latest insights, resources, tools and networking opportunities for customers, industry leaders and equipment manufacturers. The program includes speakers, presentations, panel discussions and workshops on best practices and strategies, as well as hand-on training and demonstrations.

To date, speakers include Andrew Stevens, research director on the Core Supply Chain team for Gartner; Dirk Rogers, a consultant who has published over 300 essays on supply chain, track and trace technology, standards and regulatory compliance topics, and Mark Davison, the author of “Pharmaceutical Anti-Counterfeiting” and principal consultant and CEO of Blue Sphere Health Inc., a healthcare consultancy located in Philadelphia, PA and Cambridge, UK.

Systech is the global leader in serialization, track-and-trace, authentication and engagement. In addition to big pharma, leading players in crop sciences, animal health, contract packaging and the food and beverage industries use the company’s technologies.

Expect to meet sponsors and media partners from last year’s conference such as Ultimate Solutions Corp., Sharp Packaging Solutions, Vantage Consulting Group, Omega Design, VideoJet, and Mettler Toledo, Pharmaceutical Processing and Pharmaceutical Commerce magazines.

About Systech International

With offices in Princeton, NJ and Brussels, Belgium, Systech is the global technology leader in product safety, and consumer and brand protection. Systech pioneered serialization and is defining the future of authentication.

Trusted by 19 of the top 20 pharmaceutical companies, Systech unifies and optimizes enterprise serialization, track and trace, and authentication technologies to ensure regulatory compliance, mitigate risk, and drive efficiency and profitability.

For 30 years, Systech’s innovation has led best practices for key brands across the pharmaceutical, life science, food and beverage, and consumer packaged goods industries.

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Systech Uniquity Europe

Media contacts:

US Contact:
Ann Willets
Public Relations Representative for Systech International
(908) 433-7821
aw@26FIVE.com

EU Contact:
Andrea Muller-Beilschmidt
Marketing, Systech International
Pontbeekstraat 2, 1702 Groot-Bijgaarden, Brussels, Belgium
M +49 171 76 66 518
Andrea.Muller-Beilschmidt@systechone.com