MÜNCHEN, 17-Dec-2018 — /EuropaWire/ — Marketer können heutzutage auf eine wahre Flut von Daten zugreifen, stehen jedoch mehr denn je vor der Schwierigkeit, diese in einem nutzbaren Format zusammenzufassen. Zukünftig wird es vor allem darauf ankommen, die Architektur von Marketing-Automation-Systemen weiterzuentwickeln, … Read the full press release →
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Tagged Bereichen Marketing, Big Data, business intelligence, CDP, CDPI, CRM, customer, Customer Relationship Management, CX, data, David M. Raab, Deutschland, DMP, DWH, E-Commerce, marketing, Marketing-Automation-Systemen, Marketing-Datenarchitektur, platform, Rilano Hotel München, Sebastian Amtage, technology, Veranstaltung, workshop
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