(IN BRIEF) BASF Coatings has partnered with BMW Group, designating its premium paint brands, Glasurit and R-M, as preferred options for BMW’s aftersales network across 50 markets. This strategic partnership aims to provide high-performance, sustainable refinish solutions to BMW and … Read the full press release →
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Tagged aftersales network, aftersales services, automotive refinish industry, BASF Coatings, BMW and MINI body shops, BMW Group, body shop sustainability, body shops, Chris Jackman, dealer network, Glasurit, Glasurit 100 Line, Global Strategic Account Management, INNOVATION, material consumption, multi-stage color applications, partnership, performance solutions, preferred paint brands, premium refinish brands, process efficiency, product quality, Quality, R-M, R-M Agilis Pioneer Series, refinish products, sustainability, training solutions