Nadiadwala Grandson Entertainment Partners with Banijay Asia to Revolutionize Indian Content Production

Nadiadwala Grandson Entertainment Partners with Banijay Asia to Revolutionize Indian Content Production

(IN BRIEF) Nadiadwala Grandson Entertainment (NGE) and Banijay Asia have announced a strategic collaboration to produce original series, films, and adaptations of international hits, aiming to bring a new wave of premium content to Indian audiences. The partnership, driven by NGE’s Sajid Nadiadwala and Banijay Asia’s Deepak Dhar, promises to push the boundaries of entertainment through innovative storytelling and creative synergy. Both companies are committed to delivering high-quality content that resonates with viewers worldwide.

(PRESS RELEASE) PARIS, 14-Aug-2024 — /EuropaWire/ — In a significant move for the Indian entertainment landscape, Nadiadwala Grandson Entertainment (NGE), helmed by renowned filmmaker Sajid Nadiadwala, has joined forces with Banijay Asia, a leading production company under the leadership of Deepak Dhar, to produce original series, films, and adaptations of popular international hits. This strategic partnership aims to elevate the standard of premium content available to Indian audiences.

Sajid Nadiadwala, the Founder of Nadiadwala Grandson Entertainment, shared his enthusiasm about the collaboration: “At NGE, our mission has always been to provide exceptional entertainment to Indian viewers. Partnering with Banijay Asia to create innovative content across various genres and formats is an exciting venture for us. Our goal is to continuously push the boundaries of what’s possible in entertainment, and this partnership is a pivotal step in that direction. We anticipate a long and fruitful collaboration with Banijay Asia and are eager to explore the creative synergy between our teams.”

Deepak Dhar, Founder & Group CEO of Banijay Asia and EndemolShine India, echoed this sentiment: “We are thrilled to collaborate with Sajid Nadiadwala, whose contributions to Indian cinema are unmatched. He has brought audiences blockbuster franchises like Housefull, Baaghi, and Kick, along with critically acclaimed films such as Chhichhore and Super 30. His deep understanding of filmmaking and his ability to connect with both Indian and global audiences make this partnership especially compelling. Together, we aim to deliver high-quality content that resonates with viewers across the globe. With Sajid’s creative vision and our content creation expertise, we are set to redefine the entertainment industry.”

Mrinalini Jain, Group Chief Development Officer at Banijay Asia and EndemolShine India, added: “This partnership with Nadiadwala Grandson Entertainment provides an unparalleled opportunity to combine our strengths in content development with Sajid Nadiadwala’s cinematic expertise. His visionary approach and creative acumen are invaluable to this collaboration, which is rooted in a shared commitment to creativity, innovation, and excellence in storytelling. Together, we aspire to push the boundaries of entertainment by delivering compelling original content and adaptations that captivate audiences both in India and internationally.”

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SOURCE: Banijay Group