(IN BRIEF) Wiztrust, a leader in blockchain information certification, has partnered with Icade, a major player in the French real estate market, to implement its certification solution. This collaboration enhances Icade’s ability to verify the authenticity of its financial information, reducing the risk of misinformation and protecting shareholder interests. With Icade onboard, Wiztrust now works with eight significant real estate companies in France, reinforcing its reputation as a trusted partner in the industry. The partnership highlights the importance of blockchain technology in ensuring transparency and security in the real estate sector, which currently sees over €1 trillion in market capitalization protected by Wiztrust.
(PRESS RELEASE) PARIS, 31-Oct-2024 — /EuropaWire/ — Wiztrust, a leader in blockchain-based information certification, has announced a strategic partnership with Icade, a prominent player in the French real estate market. This collaboration reinforces Wiztrust’s reputation as a trusted partner for major real estate companies in France. By implementing Wiztrust’s certification solution, Icade will enable users of its financial information to verify authenticity, thereby minimizing the risks associated with misinformation, protecting shareholder interests, and safeguarding the reputations of company executives.
In an industry where trust and reputation are paramount, the real estate sector has recognized the value of blockchain certification as a means of enhancing security. With Icade joining the ranks, Wiztrust has further solidified its expertise in this critical area, now collaborating with eight leading firms in the French real estate landscape, including Altarea, Bouygues Immobilier, Gecina, Groupama Immobilier, Kaufman & Broad, Klépierre, and Nexity.
“We are thrilled to welcome Icade to our growing roster of clients committed to enhancing the reliability of financial information for market participants and combating the spread of fake news,” stated Raphael Labbé, Co-founder of Wiztrust. “We appreciate Icade’s trust in our technology by choosing Wiztrust Protect.”
Véronique Mercier, Head of Communications and Institutional Relations at Icade, added, “As a publicly listed company with Caisse des Dépôts as our leading shareholder, implementing a solution for certifying our information is crucial and aligns with industry best practices. With Wiztrust Protect, we can certify all our financial and operational communications, ensuring their authenticity. We are excited about this collaboration.”
Wiztrust’s innovative solution currently safeguards over €1 trillion in market capitalization, a substantial portion of which is attributed to the real estate sector. The ongoing trust from top real estate companies underscores the relevance and effectiveness of Wiztrust in addressing the demand for transparency and countering misinformation in this vital industry.
About Wiztrust
Wiztrust is the editor of the first multi-channel content certification platform for managing corporate communications.
Through Wiztrust Protect, its information certification solution, Wiztrust enables companies to secure their communications, protect their shareholders from misinformation and reduce their legal risks from fake news. Companies can use Wiztrust Protect to certify their information on the blockchain before distributing it (press releases, annual reports, graphics, videos). Investors and the media can then verify its authenticity on wiztrust.com.
With Wiztrust PR, its PR Management suite, Wiztrust makes it possible for companies to optimise the management of their communications (newsrooms and SEO; CRM and media databases; distribution including emailing and wires; media monitoring and press reviews).
ABOUT ICADE
Icade is a full-service real estate company with expertise in both property investment (portfolio worth €6.6bn as of 06/30/2024 – 100% + Group share of joint ventures) and property development (2023 economic revenue of €1.3bn) that operates throughout France. Icade has forged long-term partnerships to respond to emerging trends in the industry. It has made climate issues and the preservation of biodiversity central to its business model to reinvent real estate and contribute to more sustainable cities. It is listed as an “SIIC” on Euronext Paris and its leading shareholder is the Caisse des Dépôts Group.
The text of this press release is available on the Icade website: www.icade.fr/en
Media Contacts
TRËMA Agency
Asmirian Albisson
asmirian@trema.agency
+33 (0)7 88 07 94 89
ICADE
Anne-Violette Faugeras
Head of Finance and Investor Relations
+33 (0)7 88 12 28 38
anne-violette.faugeras@icade.fr
Marylou Ravix
External Communication Manager
+33 (0)7 88 30 88 51
marylou.ravix@icade.fr
SOURCE: Wiztrust
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