(IN BRIEF) PUMA is launching its most extensive global campaign to date, titled ‘Go Wild’, which marks a bold evolution in the brand’s identity. Celebrating the spirit of individuality, the campaign encourages runners—from everyday enthusiasts to elite athletes—to pursue the … Read the full press release
Posted in Apparel, Fashion & Beauty, Business, Financial, Germany, Industrial, Investment, Management, Marketing, News, Sports, Technology
Tagged 75 years, ambassador, Arne Freundt, athlete, authenticity, basketball, brand identity, Breanna Stewart, CULTURE, everyday runner, football, Global Campaign, global sporting events, global sports, Go Wild, hero film, meme culture, Neymar, PUMA, Richard Teyssier, runners, runner’s high, self-expression, social media, sport, Tommie Smith, Usain Bolt
(IN BRIEF) PUMA is set to host a groundbreaking and immersive experience at Paris Fashion Week, featuring four days of exclusive previews, custom workshops, exhibitions, and after-parties. The event, which highlights iconic PUMA silhouettes and new collaborations, is centered around … Read the full press release
Posted in Apparel, Fashion & Beauty, Entertainment, Financial, Germany, Industrial, Investment, Management, Marketing, News, Real Estate, Sports, Technology
Tagged after-party, Cold Archive, Community Engagement, cultural intersection, customization workshops, exclusive previews, fashion, fashion history, footwear design, Hart Copy x Inside Tag, Immersive Experience, Mostro, Paris Fashion Week, Public event, PUMA, PUMA archive, PUMA Brand and Marketing VP, PUMA King, PUMA Speedcat, rave culture, Richard Teyssier, Rue Froissart, Slam Jam, sneaker culture, Studio Hagel, tattoo art, Uniform Display, youth movements
(IN BRIEF) PUMA unveils its first worldwide brand campaign in a decade, titled “FOREVER. FASTER. – See The Game Like We Do,” aiming to solidify its position as the fastest sports brand globally. Rooted in PUMA’s DNA, the campaign celebrates … Read the full press release
Posted in Business, Financial, France, Industrial, Investment, Management, Marketing, News, Retail, Sports, Technology
Tagged "FOREVER FASTER" Campaign, Arne Freundt, basketball, Breanna Stewart, football, handball, Karsten Warholm, Mondo Duplantis, Neymar Jr, PUMA, Richard Teyssier, Rudolf Dassler, running, sports
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