Category Archives: Sports

Sports Press Releases & News distributed via EuropaWire

RWE and Borussia Dortmund Set Stadium World Record with Completion of 5-MW Solar Power System at SIGNAL IDUNA PARK

(IN BRIEF) RWE has completed a new 5-megawatt photovoltaic system on the roof of SIGNAL IDUNA PARK, giving Borussia Dortmund’s stadium the world’s most powerful solar installation ever mounted on a sports venue. The system’s 11,132 solar modules will produce … Read the full press release

Bentley Strengthens Its Brand Presence in Europe with Appointment of Footballer Cody Gakpo as Ambassador

(IN BRIEF) Bentley Motors has named footballer Cody Gakpo, who plays for Liverpool FC and the Netherlands national team, as its new ambassador for the UK and Europe. Gakpo, already a Bentley enthusiast, designed a custom Bentayga Speed with the … Read the full press release

New Era for PUMA CATch UP as the Sports Brand Relaunches Its Online Magazine with a Fresh Design and Strategic Vision

(IN BRIEF) PUMA has relaunched its online magazine CATch UP with a bold new design and editorial focus, showcasing the company’s innovations, corporate culture, and strategic vision as it embarks on a transformation to become a top-three global sports brand. … Read the full press release

SGS supports Swiss team 44west as they embark on a 3,000-mile challenge across the Atlantic

(IN BRIEF) SGS has partnered with the Swiss rowing team 44west, sponsoring their SGS-branded boat for the upcoming World’s Toughest Row — a 3,000-mile transatlantic challenge starting December 12. The crew, embodying SGS’s values of trust, teamwork, and sustainability, launched … Read the full press release

Zalando Partners with DFB to Become Main Sponsor of German National Football Teams

(IN BRIEF) Zalando has entered into a five-year strategic partnership with the German Football Association (DFB), becoming a main partner of the Men’s, Women’s, and Youth national teams until 2030. The collaboration, unveiled at the World Nuclear Exhibition 2025, will … Read the full press release

From Bikes to Running Gear: Benelux and DACH Sports Retail Attracts Wave of Strategic and Private Equity Deals

The Benelux and DACH regions have seen a surge in sporting retail deals over the past 2–3 years, driven by post-pandemic shifts in fitness and outdoor activity. Private equity firms and global strategics are actively acquiring or restructuring brands across … Read the full press release

Private equity firm Rise Point Capital backs running retailer Run2Day as new CEO Robbert Cornelissen takes helm amid expanding Dutch running market

Rise Point Capital acquired Dutch running retailer Run2Day, marking a new ownership and leadership phase. Robbert Cornelissen was appointed CEO and co-shareholder, succeeding founder Ewout Braggaar. Run2Day operates 16 stores nationwide and maintains a strong community presence through events like … Read the full press release

Rise Point Capital invests in Run2Day; Robbert Cornelissen appointed CEO and shareholder.

(IN BRIEF) Rise Point Capital has acquired Dutch running retailer Run2Day, marking a new chapter for the nearly 30-year-old brand. The company, which operates 16 stores across the Netherlands through a mix of owned and franchised locations, will now be … Read the full press release

EIB and ICSC Strengthen Partnership with €150 Million Loan to Modernize Italy’s Sports and Cultural Infrastructure

(IN BRIEF) The European Investment Bank (EIB) has granted a €150 million loan to the Istituto per il Credito Sportivo e Culturale (ICSC) to finance new and upgraded public sports and cultural infrastructure across Italy. The funding will support projects … Read the full press release

Atos Strengthens Its Global Legacy in Inclusive Sports Through Dual Championships Delivery

(IN BRIEF) Atos has successfully managed technology services for the World Para Swimming Championships Singapore 2025 and the World Para Athletics Championships New Delhi 2025, ensuring flawless operations across two large-scale international events. The company’s advanced digital solutions, including on-venue … Read the full press release

STARK reinforces commitment to Danish football and gender equality through expanded Danish Football Association collaboration

(IN BRIEF) STARK Group, through its Danish subsidiary STARK Denmark, has expanded its partnership with the Danish Football Association to include both the women’s and men’s national football teams. The move builds on a collaboration that began in 2018 with … Read the full press release

University of Exeter and Royal Devon NHS Launch Study to Cut Delays in Diagnosing Crohn’s and Colitis

(IN BRIEF) The Royal Devon University Healthcare NHS Foundation Trust and the University of Exeter have launched the RAPID-IBD study to speed up diagnosis of Crohn’s disease and ulcerative colitis, conditions that affect 1 in 100 people in the UK. … Read the full press release

University of Exeter Opens World-Class Sports Physiology Service Inspired by Elite Athlete Success

(IN BRIEF) The University of Exeter has unveiled its Sports Physiology and Exercise Training (SPET) service, giving athletes from all levels access to advanced physiological testing and expertise normally reserved for elite performers. The programme is led by world-leading specialists … Read the full press release

Independent Oversight by SGS to Guide the Building of Valencia CF’s Landmark Nou Mestalla Stadium

(IN BRIEF) Valencia CF has appointed SGS as the independent partner in charge of supervising quality, safety, and compliance for the Nou Mestalla stadium construction. SGS will oversee the entire process, from monitoring building standards to enforcing health and safety … Read the full press release

German Ski Association to benefit from Schaeffler’s expertise in coatings and materials for international ski competitions

(IN BRIEF) Schaeffler will officially become a technology partner of the German Ski Association (DSV) in September 2025, marking the start of a strategic collaboration to enhance performance in international winter sports. The partnership will concentrate on advanced materials development, … Read the full press release

Siemens expands collaboration with FIA, bringing digital twin technology to next-generation motorsport innovation

(IN BRIEF) Siemens has become the Official Digital Twin Sponsor of the FIA and joined its Global Partnership Programme. Expanding FIA’s use of the Siemens Xcelerator portfolio, the collaboration enables digital design and aerodynamic optimization of Formula 1 through Formula … Read the full press release

Vodafone partners with UEFA to sponsor Women’s Football until 2030 and launches Champions Travel eSIM for fans

(IN BRIEF) Vodafone has entered a long-term partnership with UEFA and UC3, becoming an official partner of UEFA Women’s Football until 2030 and a licensee of the UEFA Champions League for the 2025–2027 seasons. The agreement covers major women’s competitions … Read the full press release

Accenture named Official Sponsor of 2025 NFL International Games to advance global expansion with AI and analytics

(IN BRIEF) Accenture has been named Official Sponsor of the 2025 NFL International Games, strengthening its partnership with the league to drive global football expansion. The games will be hosted in Brazil, Ireland, the U.K., Germany, and Spain. Building on … Read the full press release

University of Bristol professor takes on Bosphorus swim challenge in memory of lifelong friend to support Marfan Trust

(IN BRIEF) Professor Chrissie Thirlwell, Head of the University of Bristol Medical School and Medical Oncologist, will compete in the Bosphorus Cross-Continental Swim on 24 August, marking the final leg of her 20-year “crossing continents” swimming series. The 6.5km race … Read the full press release

Webuild Welcomes AC Milan Back to Perth as It Accelerates Major Australian Infrastructure Projects

(IN BRIEF) Webuild proudly supports AC Milan’s July 31 friendly against Perth Glory at HBF Park—echoing last year’s 56,000‑strong turnout at Optus Stadium—and reinforces its dedication to sport through the “  ” Olympic athlete campaign. As Australia accounts for 16 percent of Webuild’s backlog, the … Read the full press release