Category Archives: Marketing

Marketing Press Releases & News distributed via EuropaWire

Sandvik Expands U.S. Digital Manufacturing Presence with Acquisition of QTE Manufacturing Solutions

(IN BRIEF) Sandvik has strengthened its digital manufacturing portfolio with the acquisition of QTE Manufacturing Solutions, a U.S. reseller of Mastercam software and related products from Verisurf and Vericut. The Missouri-based company, which serves manufacturers across the Midwest, will join … Read the full press release

New Experian Credit Score brings clearer lender-aligned insights and more ways to build credit health

(IN BRIEF) Experian UK&I is launching a revamped Experian Credit Score to better align with modern lending practices and give consumers clearer, more actionable insight. The score range expands from 0–999 to 0–1250, and the model brings in additional positive … Read the full press release

Saab strengthens UAE partnership with GlobalEye, Gripen E, and new defence systems showcased in Dubai

(IN BRIEF) Saab will participate in the Dubai Airshow 2025 at Dubai World Central from 17–21 November, showcasing its latest defence and security systems. Key highlights include the Gripen E fighter jet, GlobalEye AEW&C aircraft, Giraffe 1X radar, and Deployable … Read the full press release

Webuild Invites Public to Name Two of Europe’s Largest Tunnel-Boring Machines for Italy’s High-Speed Rail Project

(IN BRIEF) Webuild has initiated a public naming contest for two of Europe’s largest tunnel-boring machines, which are about to begin excavating on Lot 1A of the Salerno-Reggio Calabria high-speed railway. The public can vote until November 7 for either … Read the full press release

BASF Builds Next-Generation Chemical Plant in Germany to Support Europe’s Growing Chip Manufacturing Industry

(IN BRIEF) BASF will build a new Electronic Grade Ammonium Hydroxide (NH₄OH EG) facility in Ludwigshafen, Germany, to supply ultra-pure chemicals essential for semiconductor production. Set to begin operations in 2027, the plant will strengthen Europe’s local supply chain for … Read the full press release

Fresenius Medical Care Advances Precision Nephrology Through Hemodiafiltration and Artificial Intelligence Research

(IN BRIEF) Fresenius Medical Care will present multiple studies at ASN Kidney Week 2025, highlighting how hemodiafiltration (HDF) enhances clinical outcomes and how artificial intelligence is transforming kidney care. One of the featured oral presentations links HDF to a reduced … Read the full press release

iDEAL to Rebrand as iDEAL | Wero in 2026, Marking the Start of Europe’s Unified Digital Payment Future

(IN BRIEF) Starting in 2026, iDEAL will transition into iDEAL | Wero, marking the first phase in the rollout of Wero — Europe’s new all-in-one digital wallet under the European Payments Initiative (EPI). Backed by ABN AMRO, ING, Rabobank, and … Read the full press release

ELKO Named Official Distributor of STORViX Smart Storage Solutions Across the Baltics and Greece

(IN BRIEF) ELKO Group has formed a new partnership with Swedish company STORViX, becoming the official distributor of its intelligent data storage solutions in Latvia, Lithuania, Estonia, and Greece. The collaboration centers on STORViX’s AiRE IntelligentFiler, a unified AI-powered platform … Read the full press release

Airbus Expands H160 Presence in Japan with World’s First Firefighting Deployment for Hiroshima Fire Services

(IN BRIEF) Airbus Helicopters has delivered the first H160 to the Hiroshima City Fire Services Bureau, making it the world’s first firefighting operator of the model. Entering service in early 2026, the H160 will enhance firefighting, search and rescue, emergency … Read the full press release

Talgo Strengthens European Leadership as DSB Accepts First EuroCity Fleet for Cross-Border Routes

(IN BRIEF) Talgo has achieved a significant milestone as Danish State Railways (DSB) officially accepted its first Talgo 230 trains, marking the beginning of deliveries for a 16-train EuroCity fleet that will operate on the Copenhagen–Hamburg route. The trains, designed … Read the full press release

Strategic Collaboration Between Symrise and Cellibre to Drive Next-Generation Sustainable Ingredient Manufacturing

(IN BRIEF) Symrise has made a strategic equity investment in U.S.-based biotech firm Cellibre to drive innovation in sustainable biomanufacturing. The collaboration will accelerate the commercialization of natural flavor ingredients and cosmetic bioactives produced through precision fermentation. By combining Symrise’s … Read the full press release

Barco and Martin Professional Middle East Forge Strategic Alliance to Enhance Regional Projection Solutions

(IN BRIEF) Barco has appointed Martin Professional Middle East (MPME) as its distributor for mid-range projection solutions, strengthening its presence in the Middle East. The partnership builds upon a long-standing relationship between the two companies, combining Barco’s advanced projection technologies, … Read the full press release

BASF and IFF join forces to advance enzyme innovation and sustainable biomaterials for the cleaning and personal care industries

(IN BRIEF) BASF and International Flavors & Fragrances Inc. (IFF) have announced a strategic partnership to accelerate the development of next-generation enzyme technologies and biobased polymers for fabric, dish, personal care, and industrial cleaning applications. The collaboration combines BASF’s expertise … Read the full press release

Telekom launches nationwide campaign promoting sustainability and offering one kilogram of recycled gold as grand prize

(IN BRIEF) Deutsche Telekom has launched a nationwide recycling campaign that allows customers to trade in old mobile phones for a chance to win prizes — including a 1-kilogram gold bar made from recycled gold. Running from October 7 to … Read the full press release

Luxembourg Institute of Health Brings Alumni and Early-Career Researchers Together for First-Ever Career Options Event

(IN BRIEF) The Luxembourg Institute of Health (LIH) held its first Alumni Career Options Event on October 8, uniting early-career researchers with former employees who have built successful careers across academia, industry, policy, and entrepreneurship. Featuring seven distinguished alumni, including … Read the full press release

Experian Study Finds 85% of Agencies Reviving Third-Party Data Use to Drive Reach, Relevance and ROI

(IN BRIEF) New research from Experian reveals that media agencies are rethinking their strategies amid the decline of third-party cookies and growing privacy pressures. The report shows that 81% of agencies find reliance on first-party data limits audience reach, while … Read the full press release

Rolls-Royce Introduces LessorCare+ with Avolon as Launch Customer to Advance Engine Lifecycle Management for Lessors

(IN BRIEF) Rolls-Royce has introduced LessorCare+, an upgraded support solution for aircraft lessors, with Avolon as its launch customer. Building on the success of the original LessorCare program, LessorCare+ enhances fleet management, technical advisory, and transactional support for lessors of … Read the full press release

Bentley Stuttgart Marks 15th Anniversary with the Launch of the Bespoke Black Forest Regional Collection by Mulliner

(IN BRIEF) Bentley Stuttgart has celebrated its 15th anniversary with the launch of the Black Forest Regional Collection, an exclusive series handcrafted by Mulliner that includes the Bentayga S Black Edition, Continental GT Speed, and Continental GTC Speed. Inspired by … Read the full press release

BASF and Xiaomi Collaborate on Bespoke Automotive Coatings, Showcasing Cutting-Edge Dual-Layer and High-Saturation Color Technologies

(IN BRIEF) BASF Coatings has expanded its partnership with Xiaomi to co-develop 100 exclusive automotive paint colors over the next three years, marking a major step toward greater innovation and customization in vehicle design. Since 2023, BASF Coatings has supplied … Read the full press release

PwC Grows Global AI Portfolio to 250+ Agents Through Strategic EMEA Rollout with Google Cloud

(IN BRIEF) PwC, in collaboration with Google Cloud, has expanded its AI agent ecosystem across Europe, the Middle East, and Africa, introducing over 100 enterprise-ready agents that increase its global total to more than 250. These agents combine Google Cloud’s … Read the full press release