British Gas Launches Earth Hour Challenge Offering Annual Free Electricity to Energy Savers

British Gas Launches Earth Hour Challenge Offering Annual Free Electricity to Energy Savers

(IN BRIEF) British Gas is encouraging its customers to participate in Earth Hour on 22nd March 2025, from 8:30pm to 9:30pm, by reducing their electricity usage in a bid to conserve energy. In a bid to reward this effort, 10 PeakSave customers who lower their consumption during this period will be entered into a prize draw to win a year’s worth of free electricity, valued at around £926 based on average costs. The initiative is part of British Gas’s broader commitment to sustainability, supported by research indicating that 8 in 10 homeowners are willing to adopt energy-saving measures. Alongside this campaign, British Gas offers continuous support for energy efficiency through smart home technologies, off-peak pricing benefits, and various financial support schemes for customers struggling with energy bills.

(PRESS RELEASE) WINDSOR, 21-Mar-2025 — /EuropaWire/ — British Gas is inviting its customers to join the Earth Hour movement with an exciting opportunity: the chance to win a full year of free electricity by simply reducing energy usage during the event. On Saturday, 22nd March 2025, from 8:30pm to 9:30pm, millions of people across the UK will switch off their lights as part of a global initiative to conserve energy and champion sustainability. To further motivate participation, British Gas will reward 10 PeakSave customers who manage to cut down on their electricity consumption during this one-hour period. The prize will cover the average annual electricity cost, amounting to approximately £926.

Recent research conducted by British Gas highlights a growing trend among Britons toward sustainable living, with 8 in 10 homeowners prepared to adopt energy-saving measures to reduce their carbon footprint. Reflecting on this initiative, John Evans, Commercial Director at British Gas, commented, “Earth Hour powerfully demonstrates that even minor adjustments in our habits can have a significant impact—not only on the environment but also for 10 fortunate PeakSavers who will win free electricity for a year. All our PeakSave customers need to do is use less electricity during Earth Hour compared to their usual consumption.”

Participation is straightforward: if you are a PeakSave customer with an operational smart meter, all you have to do is lower your electricity usage between 8:30pm and 9:30pm on Earth Hour, and you will automatically be entered into the prize draw. In addition to this one-off prize, British Gas continues to offer ongoing support for energy efficiency, including smart home solutions and expert advice to help customers lower their bills without sacrificing comfort. PeakSave customers also benefit from reduced electricity prices during off-peak hours on Sundays, which has already helped over 800,000 people save more than £20 million across the nation.

For further tips on energy saving and reducing bills, customers are encouraged to visit the British Gas energy guides page. Moreover, for those facing difficulties with energy costs, support is available through initiatives like the British Gas Energy Trust and the You Pay: We Pay scheme, where every customer payment is matched 100%.

For additional information or media inquiries, please contact the British Gas press office at BGpressoffice@smarts.agency or call 07588 123 160.

T&C’s 

• Winners will be notified by the 11th April if they have been selected
• Those eligible to take part require a communicating smart meter

About British Gas

British Gas is Britain’s leading supplier of energy and services. We are part ofCentrica, a company founded on a 200-year heritage of serving people. We provide energy and services to 10 million UK homes and businesses, supported by thousands of highly trained engineers and technicians. We also offer a range of innovative products and services, including Hive. We are committed to energising a greener, fairer future as laid out in our People and Planet Plan and Annual Report.

For more information, visit www.nibe.co.uk.

SOURCE: Centrica plc