Beosound A9 and Beosound 2: Bang & Olufsen’s Latest Generation of Future-Proof Speakers

Beosound A9 and Beosound 2: Bang & Olufsen’s Latest Generation of Future-Proof Speakers

(IN BRIEF) Bang & Olufsen has launched new generations of its Beosound A9 and Beosound 2 speakers. Both speakers feature replaceable modules that can be updated with the latest processing power and software, providing longevity and future-proofing. The Beosound A9 5th generation includes a new set of standard finishes, including Black Anthracite, Gold Tone, and Natural Aluminum, and can be fully customized to fit any room aesthetic. The Beosound 2 3rd generation includes a new Black Anthracite finish and improved user interface, as well as Active Room Compensation, which detects the speaker’s position in any space and distributes sound accordingly for the optimum listening experience.

(PRESS RELEASE) STRUER, Denmark, 9-Mar-2023 — /EuropaWire/ — Bang & Olufsen, a high-end consumer electronics company, announces that it has unveiled the new generation Beosound A9 and Beosound 2 speakers, which now join the company’s future-proof products on the Mozart software platform. In addition to new Black Anthracite, Gold Tone, and Natural finishes, both speakers feature replaceable modules that can be updated with the latest processing power and software, providing great sound experiences for decades to come.

The Beosound A9 5th generation maintains its original circular-shaped design and now includes a new set of standard finishes, including Black Anthracite, Gold Tone, and Natural Aluminum. It is also fully customizable to fit any room aesthetic. The music volume can be controlled by sliding your hand across its surface, and with a simple tap, you can skip, play, or pause a listening experience instantly. The addition of Mozart software means that the 5th generation is also built for the future, with better connectivity, compatibility, and new capabilities being added for years to come.

“Today, we are celebrating that we are future-proofing two of our most popular home speakers” says Bang & Olufsen’s Vice President of Product Marketing, Michael Henriksson. “Timeless design isn’t just about making products that are built to last , it’s also about creating designs that people will be captivated by, and proud to own, for decades.”.

The Beosound 2 3rd generation maintains its unique high-design aesthetic and powerful multiroom speaker capabilities. Crafted from high-grade aluminum, it now features a new Black Anthracite finish and improved user interface for ease of use. It also includes Active Room Compensation, which detects the speaker’s position in any space and distributes sound accordingly for the optimum listening experience. The addition of Mozart software ensures the exterior craftsmanship and software longevity last for years to come and that the speaker seamlessly integrates into any luxurious multiroom system.

Pricing & availability

Beosound A9 5th Gen will be available in Black Anthracite, Gold Tone and Natural Aluminum in-store and online at www.bang-olufsen.com from March 2023 with prices starting at 3,699 (USD) 3,299 (EUR) 24,980 (CNY).

Beosound 2 3rd Gen will be available in Black Anthracite, Gold Tone, and Natural Aluminum in-store and online at www.bang-olufsen.com from April 2023 and will retail for 3,199 (USD) 2,999 (EUR) 23,480 (CNY).

For further information

Sam New, Global PR Manager,
Email: sane@bang-olufsen.dk
Phone: +45 4153 7177

Bethan Beckett, Global PR Manager,
Email: bebe@bang-olufsen.dk
Phone: +45 9684 1888

Allan Fatum, Sr. Manager, Head of Global PR
Email: afa@bang-olufsen.dk
Phone: +45 2965 0996

About Bang & Olufsen

Bang & Olufsen is a luxury audio brand founded in 1925 in Struer, Denmark, by Peter Bang and Svend Olufsen whose devotion and vision remain the foundation for the company. For nearly a century, Bang & Olufsen has been pushing the boundaries of audio technology and the company continues to sit at the forefront of acoustic innovation.

Today, every Bang & Olufsen product is still characterized by the unique combination of beautiful sound, timeless design, and unrivalled craftsmanship. The company’s innovative and progressive products are sold worldwide in Bang & Olufsen stores, on bang-olufsen.com and in select retailers. The company employs approximately 900 people and operates in more than 70 markets. Bang & Olufsen’s shares are listed on NASDAQ Copenhagen A/S.

SOURCE: Bang & Olufsen