Tag Archives: Scotch whisky visitor experiences

Diageo to transform its Scotch whisky visitor experiences in the biggest concerted programme ever seen in Scotland’s whisky tourism sector

Posted on 18, April 2018 by

New Johnnie Walker global brand attraction & distillery upgrades to grow appeal of scotch LONDON, 18-Apr-2018 — /EuropaWire/ — Diageo announces a £150 million investment over three years to transform its Scotch whisky visitor experiences in the biggest concerted programme … Read the full press release →

Posted in Retail, Society, Travel, United Kingdom

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