KPN Launches Campaign to Spark Daily Family Chats About Kids’ Online Lives

KPN Launches Campaign to Spark Daily Family Chats About Kids’ Online Lives

(IN BRIEF) KPN’s latest campaign under the #BetterInternet banner encourages parents to initiate daily conversations with their children about their online experiences by asking “How was your day online?” Research shows that while over a quarter of parents have limited awareness of their kids’ digital activities, nearly nine in ten teens would open up if they felt understood. To facilitate these discussions, KPN offers conversation tips and a video series in which parents and children separately share their online worries and insights. By educating parents on trending apps, typical online behaviors, and potential dangers, KPN aims to foster open dialogue, strengthen family bonds, and advance its mission of creating a safer, more inclusive internet.

(PRESS RELEASE) ROTTERDAM, 31-Jul-2025 — /EuropaWire/ — Every conversation about the internet can begin with a simple question: “How was your day online?” As part of its #BetterInternet initiative, KPN is tackling the communication gap between parents and their children’s digital worlds. Too often, parents overlook subtle cues—whether hidden within emojis, memes, or peer interactions—that signal distress or negative influences. KPN’s new campaign empowers families to bridge that divide by opening dialogue about online experiences.

Two Separate Worlds
Data reveal a startling disconnect: 26 percent of parents admit they have almost no knowledge of their children’s digital activities. Yet 89 percent of youngsters aged ten to seventeen say they would confide in their parents if something troubling arose—provided they believe their parents can truly understand.

“How Was Your Day Online?”
To help parents gain meaningful insight and foster healthy online discussions, KPN has compiled practical conversation starters and guidance at kpn.com/beterinternet. In addition, a new video series features parents and teens responding separately to questions about their digital uncertainties and challenges.

By demystifying popular apps, highlighting common online behaviors, and exposing hidden risks, KPN equips parents to participate in their children’s digital lives. A daily check‑in with the question “How was your day online?” can transform anxiety into understanding and build stronger family connections.

KPN continues its journey toward a safer, more connected, and environmentally friendly internet—one where everyone belongs. For further details on this campaign, visit the #BetterInternet page.

Media Contact:

Gerd De Smyter
Spokesperson
gerd.desmyter@kpn.com
Tel: +31 70 4466300

SOURCE: KPN