BBVA’s ‘Aprendemos Juntos Kids’ Debuts Animated Season 3 on Emotions and Sustainability

BBVA’s ‘Aprendemos Juntos Kids’ Debuts Animated Season 3 on Emotions and Sustainability

(IN BRIEF) BBVA launches Season 3 of ‘Aprendemos Juntos Kids’, its animated children’s series that teaches emotional intelligence and sustainability values. Forty new episodes follow characters Beta, Mario, and a host of allies as they tackle issues like empathy, curiosity, and environmental stewardship. Developed under BBVA’s educational and sustainability commitments, the series will stream on YouTube Kids and broadcast across Latin American markets. Since its June 2023 debut, the platform has amassed over 306 million views and nearly two million interactions, with TikTok, YouTube, and Instagram driving its multichannel reach.

(PRESS RELEASE) BILBAO, 16-Jul-2025 — /EuropaWire/ — BBVA today unveils the third season of ‘Aprendemos Juntos Kids’, now fully animated to engage young viewers in exploring childhood emotions through imaginative storytelling. Building on the success of the parent ‘Aprendemos Juntos’ platform—the leading educational content hub in the Spanish‑speaking world—this children’s spin‑off uses vibrant narratives to foster positive, curious, and courageous mindsets.

Season 3 comprises 40 short animated episodes that weave themes of self‑esteem, empathy, curiosity, friendship, and respect for people and the planet. Protagonists Beta and Mario, joined by new friends Achuchón, Energía, Kalmia, Finn, Ímpetu, Iris, and Cauteloso, confront social, environmental, and global challenges, demonstrating how individual choices and collective action can spark meaningful change. “Even the smallest among us can overcome towering obstacles when we believe in ourselves and unite,” explains Sofía Rodríguez‑Sahagún, Head of Marketing, Digital Sales, Behavioral Economics and Design at BBVA.

Aligned with BBVA’s commitments to education and sustainability, ‘Aprendemos Juntos Kids’ delivers entertaining lessons on emotional wellbeing and planetary care. Episodes will premiere on YouTube Kids—ensuring a secure viewing environment—and will also air on Discovery Kids and partner TV channels in Mexico, Argentina, Colombia, Uruguay, and Peru.

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SOURCE: BBVA