(IN BRIEF) Co-op has introduced “The Occasion Equation,” a data-driven formula developed with social psychologist Dr. Harriet Baird, to help Brits host stress-free Christmas parties. Based on a survey of 2,000 UK adults, the research highlights that 37% prefer pre-made … Read the full press release →
Posted in Food & Beverage, Marketing, Retail, Society, United Kingdom
Tagged bottle of wine, Christmas party, Co-op, Co-op Christmas food range, Craig Doyle, Dr. Harriet Baird, festive buffet, festive gatherings, gift-giving, house parties, katsu croquettes, kids, mince pies, party disruptors, pigs in blankets, prawn toast tacos, pre-made party food, sausage rolls, social psychologist, stress-free hosting, The Occasion Equation, University of Sheffield
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