Tag Archives: LEGO Group

LEGO Group Takes a Major Step in Sustainability with Tires Made from Recycled Ocean Materials

(IN BRIEF) The LEGO Group has introduced a new line of tires crafted from recycled fishing nets, ropes, and engine oil, marking a significant step in the company’s commitment to sustainability. The move is part of the LEGO Group’s ongoing … Read the full press release

LEGO Group Expands Solar Energy Capacity, Accelerates Sustainability Efforts

(IN BRIEF) The LEGO Group has made significant progress in its sustainability efforts by increasing its solar energy capacity by 61% globally over the past two years. The company has installed solar panels across six factory sites and plans to … Read the full press release

LEGO Group Introduces Sunflower Lanyard Features and Expands Inclusion Initiatives

(IN BRIEF) The LEGO Group has launched initiatives to promote inclusion for individuals with hidden disabilities. Partnering with Hidden Disabilities Sunflower, LEGO introduced Sunflower lanyard features in new LEGO sets and Minifigure Factories, raising awareness about non-visible disabilities. The company … Read the full press release

LEGO Group Begins Construction on Innovation Campus to Foster Creativity and Sustainability in Product Design

(IN BRIEF) The LEGO Group has commenced construction on a new 50,000-square-meter Innovation Campus at its Billund headquarters, designed to enhance creativity and sustainability. The facility will unite 1,700 employees, including over 600 designers, in a collaborative space focused on … Read the full press release

LEGO Group Encourages Kids to Master Dream Crafting with New LEGO DREAMZzz Episodes

(IN BRIEF) The LEGO Group is launching the final episodes of its LEGO® DREAMZzz™ series, focusing on the concept of “dream crafting,” where children can guide and shape their dreams using creativity. A new global study reveals that only one-third … Read the full press release

McLaren Automotive and The LEGO Group Unveil LEGO® Technic™ McLaren P1™

(IN BRIEF) McLaren Automotive and the LEGO Group have unveiled their latest collaboration, showcasing the LEGO® Technic™ McLaren P1™, a tribute to the groundbreaking hybrid hypercar. Known for redefining automotive high-performance, the McLaren P1™ integrated advanced motorsport-derived engineering to achieve … Read the full press release

LEGO Group Teams Up with Illumination for New Despicable Me 4 LEGO Sets

(IN BRIEF) The LEGO Group, in collaboration with Illumination and Universal Products & Experiences, announces an exciting partnership to coincide with the release of Illumination’s Despicable Me 4 on July 3. This collaboration introduces a new range of LEGO Despicable … Read the full press release

LEGO Group Unveils Long-Term Initiatives for Autism Acceptance Month

(IN BRIEF) In recognition of Autism Acceptance Month, the LEGO Group, along with LEGO House and the LEGO Foundation, announces a series of initiatives aimed at supporting neurodivergent children and adults. These initiatives include KultureCity® Sensory Inclusive™ Certification for LEGO … Read the full press release

Unlocking Creative Potential: LEGO Group Study Sheds Light on Gender Disparities in Children’s Creative Confidence

(IN BRIEF) The LEGO Group has unveiled findings from a global study highlighting societal trends affecting children’s creative confidence, particularly girls, who face intense pressure to be perfect. The study, involving over 61,500 parents and children aged 5-12 across 36 … Read the full press release

LEGO Group Appoints Annette Stube as Chief Sustainability Officer to Drive Environmental Initiatives

(IN BRIEF) The LEGO Group has announced the appointment of Annette Stube as its Chief Sustainability Officer, effective from January 1, 2024. Annette, currently serving as the Executive Vice President and Head of Sustainability at Stora Enso, will report directly … Read the full press release

LEGO Group’s H1 2023 Earnings Reflect Resilience Amid Toy Industry Challenges, Emphasis on Sustainability and Growth

(IN BRIEF) The LEGO Group reported its earnings for the first half of 2023, showcasing a one percent growth in revenue compared to H1 2022, with consumer sales growing by three percent. Despite an exceptionally strong H1 2022, the company … Read the full press release

LEGO Introduces Braille Bricks for Home Learning and Inclusivity

(IN BRIEF) In anticipation of World Blind Awareness Month in October, the LEGO Group has unveiled the LEGO® Braille Bricks – Play with Braille, available for purchase for the first time through LEGO.com. Aimed at children aged 6 and above, … Read the full press release

LEGO Group Empowers Young Creatives with Free Workshops to Play Unstoppable and Break Gender Stereotypes

(IN BRIEF) The LEGO Group has launched a series of free workshops as part of its Play Unstoppable initiative to encourage creative expression among children aged 6-12. The workshops, led by trailblazing creatives, aim to celebrate girls’ potential and break … Read the full press release

LEGO Group Unveils New Star Wars Building Sets, Including Ahsoka and Chewbacca, at San Diego Comic-Con

(IN BRIEF) The LEGO Group has announced three new additions to its LEGO Star Wars building set range at San Diego Comic-Con. The new sets include Ahsoka Tano’s T-6 Jedi Shuttle and New Republic E-Wing vs. Shin Hati’s Starfighter, connected … Read the full press release

LEGO and Warner Bros. Discovery Launch LEGO Harry Potter Gringotts Wizarding Bank Set

(IN BRIEF) The LEGO Group and Warner Bros. Discovery have unveiled the LEGO Harry Potter Gringotts Wizarding Bank set, the newest addition to the LEGO Harry Potter product range. The set features a highly detailed representation of the bank from … Read the full press release

LEGO Group Tackles Children’s Stress and Loneliness with New ‘DREAMZzz’ Series and Toys

(IN BRIEF) The LEGO Group has announced the launch of LEGO DREAMZzz, a new product range and content series that brings to life the creativity of children’s dreams. The series follows the adventures of school friends who journey into the … Read the full press release

Vereinbarung zur Herstellung von nachhaltigem E-Methanol, unterzeichnet von LEGO Group, Novo Nordisk und European Energy

(IN KÜRZE) Die LEGO Group und Novo Nordisk haben sich mit European Energy zusammengetan, um E-Methanol, eine kohlenstoffärmere Alternative zu herkömmlichem Kunststoff, für einen Teil ihrer Materialproduktion zu verwenden. European Energy wird E-Methanol aus erneuerbarer Energie und biogenem CO2 produzieren, … Read the full press release

Sustainable e-methanol production agreement signed by LEGO Group, Novo Nordisk, and European Energy

(IN BRIEF) The LEGO Group and Novo Nordisk have partnered with European Energy to use e-methanol, a lower-carbon alternative to conventional plastic, for some of their material production. European Energy will produce e-methanol from renewable energy and biogenic CO2, and … Read the full press release

Aalborg University researchers connected a KUKA robot to a Microsoft Azure cloud via an edge interface as a proof of concept

(PRESS RELEASE) AUGSBURG, Germany, 3-Mar-2022 — /EuropaWire/ — KUKA (ETR: KU2), one of the world’s leading suppliers of industrial robots and systems for factory automation and part of Midea Group, has announced that a KUKA robot has been connected to … Read the full press release

LEGO Group inaugurates its new Shanghai main office

Shanghai, China, 30-Mar-2017 — /EuropaWire/ — To support the strong growth in China and make room for attracting more talents to the company, the LEGO Group inaugurated its new main office for China in Shanghai today. The LEGO Shanghai main office … Read the full press release