Tag Archives: iPhone X

Warwick Luxury & Innovation Hub: iPhone X represents Apple’s second attempt at the ‘new luxury’ market

Posted on 6, November 2017 by

COVENTRY, 06-Nov-2017 — /EuropaWire/ — Qing Wang, Professor of Marketing & Innovation and Co-Director of the Warwick Luxury & Innovation Hub, believes Apple’s new £1,000 phone is its second attempt at moving into the ‘new luxury’ market and is likely to … Read the full press release →

Posted in Electronics & Machinery, Marketing, Retail, Technology, Telecom, United Kingdom

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