Nuremberg, 9-3-2015 — /EuropaWire/ — Leading global market research firm GfK and provider of travel intelligence ForwardKeys announced during the ITB travel trade show in Berlin that they will bundle their travel and hospitality knowledge for a more holistic view … Read the full press release
Nuremberg, 11-12-2014 — /EuropaWire/ — As many as 80,000 small and medium sized enterprises (SMEs) in Germany have an immediate need for energy efficiency services. This is one of the key findings of the recent GfK EEDL Monitor, a market potential … Read the full press release
Posted in Business, Energy, Gas & Oil, European Union, Germany, Management, Small Business
Tagged GfK, GfK EEDL Monitor, SMEs in Germany
Nuremberg, 17-9-2014 — /EuropaWire/ — GfK and Viacom International Media Networks (VIMN) have won ‘Best Methodological Paper’ at the 2014 ESOMAR Congress for their joint paper called “Comedy Central Power of Laughter”. The award is given to the paper that shows … Read the full press release
Unemployment is main concern in most of the countries Nuremberg, Germany, 20-8-2014 — /EuropaWire/ — According to a global study on the challenges of the nations, conducted by GfK Verein, unemployment leads the list of concerns with 30 percent, followed by concerns about … Read the full press release
Posted in Germany, Marketing, Society
Tagged GfK, GfK Verein, Jan Saeger
Nuremberg, Germany, 20-8-2014 — /EuropaWire/ — GfK is making the ‘connected consumer’ the focus of its presence at dmexco 2014 (Digital Marketing Exposition & Conference), to be held in Cologne, Germany, on September 10 & 11. As well as delivering a preview of … Read the full press release
Posted in Business, Germany, Marketing
Tagged Björn Sprung, dmexco 2014 in Cologne, GfK, GfK Crossmedia Visualizer
Nuremberg, Germany, 13-6-2014 — /EuropaWire/ — On 16-18 June, GfK and E-Commerce Europe will be presenting new insights on the challenges and opportunities for global e-commerce, as part of the opening keynote speech for the Global E-Commerce Summit in Barcelona. In addition, E-Commerce … Read the full press release
Posted in Business, Germany, Internet & Online, Marketing, Retail
Tagged Andrew Phipps, E-Commerce Europe, GfK, Global E-Commerce Summit in Barcelona
Nuremberg, Germany, 13-6-2014 — /EuropaWire/ — GfK today announced the launch of GfK MarketBuilder, an innovation management solution that proactively drives successful commercialization and market launch of new products and services. Based on a new model that puts actual consumer behavior (not … Read the full press release
Posted in Business, Energy, Gas & Oil, Germany, Management, Marketing
Tagged GfK, GfK MarketBuilder, Marilyn Raymond
GfK survey analyzes market potential for energy efficiency services Nuremberg, 9-5-2014 — /EuropaWire/ — German small and medium-sized enterprises (SMEs) are still showing reluctance when it comes to using energy efficiency services (EEDL). This is attributable to the highly varied supplier … Read the full press release
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