Tag Archives: Sports Engagement

Survey Reveals Psychological Barriers Preventing Young Women in the Netherlands from Continuing Sports

(IN BRIEF) A recent survey by ABN AMRO and Ajax reveals that nearly half of young women in the Netherlands have considered quitting sports, with psychological factors like insecurity and lack of enjoyment being key reasons. The survey emphasizes the … Read the full press release

SIXT Announces Platinum Partnership with FC Bayern Basketball for Exciting Sports Engagement

(IN BRIEF) SIXT, the premium mobility provider, is strengthening its brand presence in professional sports by partnering with FC Bayern Basketball, effective from February 2024 until summer 2026. This platinum partnership will grant SIXT access to an extensive marketing package, … Read the full press release