Tag Archives: Philips shield

Royal Philips unveiled new brand positioning centered around its heritage of creating innovations that matter to people

Posted on 18, November 2013 by EuropaWire PR Editors

Company presents new brand line “innovation and you” and new design of Philips shield Amsterdam, the Netherlands, 18-11-2013 — /EuropaWire/ — Royal Philips (NYSE: PHG, AEX: PHIA) today shared its new brand positioning, which builds on the company’s heritage of creating innovations … Read the full press release →

Posted in Electronics & Machinery, Healthcare, Marketing, Netherlands, Science, Technology

Tagged Amsterdam, brand positioning, Eeva Raaijmakers, Elena Calamo Specchia, energy-efficient LED lighting, Frans van Houten, High-Intensity Focused Ultrasound therapy, innovations, meaningful innovation, oral healthcare technology, Philips Hue personal wireless lighting system, Philips shield, Philips Sonicare, Royal Philips, the Netherlands, “innovation and you”