(IN BRIEF) dsm-firmenich has launched emotiOn™ social connection, a groundbreaking fragrance innovation proven to encourage real-life human interactions. Drawing on decades of neuroscience, proprietary AI-driven fragrance design, and behavioral testing, the technology decodes olfactive cues that foster closeness and belonging. … Read the full press release →
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Tagged AI fragrance design, behavioral science, consumer products, dsm-firmenich, emotiOn, emotional confidence, fine fragrance, fragrance innovation, Gen-Z, isolation, Matteo Magnani, neuroscience, New Next Now Barometer, Sarah Reisinger, social connection, wellbeing